I seldom ask for advice here, but I'm really kind of bummed out...

38 replies
I just spent the last three days working on my first WSO, preparing for a launch on Saturday. I really put a lot of effort into this (30+ pages), and I think it's quite good. It's based on a method that I used a few years ago but "resurrected" recently to help out a good friend. It still works extremely well and I honestly think it could help a lot of people finally make some money on the Net.

Today I found out that there is another WSO that was recently launched (about a week ago) that seemed very similar to my own. I went ahead and purchased it today and had a look. There are some areas that fringe on what I'm talking about in mine, but much of it is different.

Now I'm not sure if I should continue with my launch, because people might assume it's either a total rip-off or they've already "been there, done that" with this last WSO because of its similarity. Quality and value are extremely important to me, and I don't want to be branded a copycat my first time out of the gate.

If I do decide to proceed, I'm going to be asking for a few people to give me advance reviews and I'd like at least one of them to be someone who has purchased the other WSO so I can get an un-biased comparison.

Any thoughts?
#advice #bummed #kind #seldom #wso
  • Profile picture of the author johnarmicle
    Hi Rob.. What the WSO that is already out there ?
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  • Profile picture of the author Rob Thayer
    Well, I was hesitant to mention it but I guess it doesn't matter... it's "Domain Flipping Theorem" by Zach Booker. The way I found out that it even exists is because it's the WSO of the Day and I got the e-mail about it. Believe me, it was like a kick in the ribs.
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    • Profile picture of the author Steven Wagenheim
      Here is the reality of information on the Internet in regard to Internet
      marketing, or anything for that matter.

      For anyone, myself included, to think that what they have to offer is some
      kind of "never before seen in this world amazing piece of work" is foolish at
      best and dangerous at worst.

      What makes a product truly valuable is not so much the information in it
      but HOW the person presents that information.

      Is it in a way where the majority of the people can read it, understand it,
      and actually utilize it to the point where they see success with it.

      Take copywriting as an example.

      Do you know how many copywriting books are out there? At the core,
      they are pretty much the same, but it's the little twists and additional
      things that make one book stand out from another, in addition to how
      well the book is written.

      If you have something of value that you truly believe in, don't be afraid
      to release it.

      The market will decide for itself if they believe what you believe.

      If they do, they will use it, succeed with it, and maybe even provide
      you with some wonderful testimonials.

      If they don't, they will let it sit on their hard drive and/or may even ask
      for refunds.

      You won't find out which will be the case until you simply do it.
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  • Profile picture of the author Lilach
    Well first of all, stay positive! You've worked really hard on your project, stay focused.

    There will always be someone who does something you want to do. If your project is any good, you will probably find people will copy it and rename it and tweak it slightly as something else. Competition is healthy, it's good for the user, as it means you constantly have to develop it and change it with what's best for your target.

    I'm presuming you weren't just relying on promoting it in the WSO? There will be many people who won't have heard of your competitors offering, it's how you market it and position it in the market place.

    Don't feel threatened by your competitors, use it and make yours better.

    Best of luck.

    Lilach
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  • Profile picture of the author Dave d
    Personally I would still go for it. Look at the amount of WSO's on Twitter, facebook and offline consulting. So long as you are confident about your product and believe it offers true value then you have nothing to worry about.

    What happens if you decide not to go for it and come up with something else and you then notice other WSO's on the same subject and on it goes.
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  • Profile picture of the author Rob Thayer
    I don't worry about competition. I've actually produced quite a few infoproducts in the past, though not in the IM niche. I certainly won't say that my product is better (Zach has done an excellent job), it's just very different.

    And no, I had plans for this project to be much more than a WSO and I will proceed with those plans regardless of what I decide to do here.

    What I'm most concerned about is public perception amongst my peers on the Warrior forum.
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    • Profile picture of the author Bill Farnham
      Originally Posted by Rob Thayer View Post

      I certainly won't say that my product is better (Zach has done an excellent job), it's just very different.
      BINGO!

      Problem solved.

      Don't worry about overlapping content, you can't get away from that.

      It's all about the marketing, anyway. Your sales letter may appeal to folks who are left dry by the other products sales pitch, and hence you'll get a shot at teaching them things they might not have seen before.

      ~Bill
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    • Profile picture of the author PaulBaranowski
      Rob,

      Here's my perception of this.

      There've been a number of products on site/domain flipping before you and will be after.
      As long as YOU know your product provides value,you by default are welcome into the world of selling!:-) And you don't have to ask for approval from the rest of us here. I'd say,go ahead with your WSO - you might make a bunch of people happy through using your knowledge!
      Back your product with a money-back guarantee and no good warrior
      will have a legitimate reason to find fault with your decency.

      have success man!
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      • Profile picture of the author reapr
        Well there will be an overlap of products in WSO section more so now since it has been cleaned up. I remember purchasing a few WSOs from a respected member several months back because I thought I would go that route. The purpose was to make sure I was not offering something of the same value. Well they seemed to be very similar to mine but yet quite different. I decided to give it away and build a list.

        Does your product offer something the other doesn't? Could that be videos or something that is free that could be perceived as great value but would be hard to find?
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        • Profile picture of the author Rob Thayer
          Originally Posted by reapr View Post

          Does your product offer something the other doesn't? Could that be videos or something that is free that could be perceived as great value but would be hard to find?
          Yes, it does offer something extra. And I was going to be creating several "over-the-shoulder" videos today to go along with the report.

          By the way, if anyone has purchased Zach's product please let me know if you would be willing to do a review for me tomorrow. I'd like experienced Warriors with at least 100 posts.
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  • Profile picture of the author BobRenwick
    There are thousands of WSOs out there, over 11K the last I checked. I truly doubt that yours is the only one that has content that is duplicated in another WSO.

    Don't worry about competition. It drives the marketplace. The cream always rises to the top. Put out a good product and word will get around. If you're confident in the value then do the rest of us a favor and give us the opportunity to buy it.

    Another point: If this is your first launch the education you get will be worth going through the process, regardless of how it does financially. The next one can only get better.
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  • Profile picture of the author CDarklock
    Originally Posted by Rob Thayer View Post

    Now I'm not sure if I should continue with my launch, because people might assume it's either a total rip-off or they've already "been there, done that" with this last WSO because of its similarity.
    Rob, this is an opportunity.

    If your product is a lot better than his, you can charge more than he does.

    If it covers an entirely different area, you can actively recommend in your WSO that people buy both of them.

    Once you launch your WSO, you could contact the author of the other and see if he'd like to bundle or cross-promote or work on a third product together with you.

    In any case: lots of WSOs are covering roughly the same material. Don't sweat it. Just price it fairly, promote it well, and let things happen.
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  • Profile picture of the author Rob Thayer
    I don't think that the content of my pending WSO has never been talked or discussed about before, either in WSO form or elsewhere. I honestly cannot remember ever seeing anything about it, and I've been around a looooong time. But I'm also not buying up WSOs every single day so I really have no idea what's been going on there.

    It was because I've not seen anything on this method that I decided to do the WSO in the first place. It's just that my timing sucks. :-)
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    • Profile picture of the author Janet Sawyer
      Originally Posted by Rob Thayer View Post

      I don't think that the content of my pending WSO has never been talked or discussed about before, either in WSO form or elsewhere. I honestly cannot remember ever seeing anything about it, and I've been around a looooong time. But I'm also not buying up WSOs every single day so I really have no idea what's been going on there.

      It was because I've not seen anything on this method that I decided to do the WSO in the first place. It's just that my timing sucks. :-)

      So, do you believe in yourself and your product? $20 to list it. If it's priced at let's say $17 you only need two ("2") sales and the listing fee and the paypal fees are taken care of.

      Believe in yourself and others will do to.

      Bite the bullet, do it, and see what happens.

      No time is ever the right time, ever. Period. (full stop) just do it.

      I really hope this was helpful.
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    • Profile picture of the author TheNewGuy2010
      Originally Posted by Rob Thayer View Post

      I don't think that the content of my pending WSO has never been talked or discussed about before, either in WSO form or elsewhere. I honestly cannot remember ever seeing anything about it, and I've been around a looooong time. But I'm also not buying up WSOs every single day so I really have no idea what's been going on there.

      It was because I've not seen anything on this method that I decided to do the WSO in the first place. It's just that my timing sucks. :-)

      Rob,

      launch it.

      I bought Zach's and I'll buy yours.

      It's like any other product. If folks are interested in the subject matter, they'll buy all of the products about that subject.


      I'll be looking for your product. What day? Saturday?
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  • Profile picture of the author Rob Thayer
    I'd like to thank everyone for their helpful advice. I will go ahead with the launch on Saturday -- I was kind of leaning in that direction anyway. I guess my biggest problem was that I wanted this to be a home run, but I suddenly felt like that was less likely because of the whole timing thing. I'll let my product stand on its own merits and let the chips fall where they may. Honestly, I'm not worried about that at all. I really do think it will help a lot of people, because it's wicked easy.

    If anyone else has any comments to add, please let 'er rip...
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  • Profile picture of the author Midas3 Consulting
    Originally Posted by Rob Thayer View Post

    I just spent the last three days working on my first WSO, preparing for a launch on Saturday. I really put a lot of effort into this (30+ pages), and I think it's quite good. It's based on a method that I used a few years ago but "resurrected" recently to help out a good friend. It still works extremely well and I honestly think it could help a lot of people finally make some money on the Net.

    Today I found out that there is another WSO that was recently launched (about a week ago) that seemed very similar to my own. I went ahead and purchased it today and had a look. There are some areas that fringe on what I'm talking about in mine, but much of it is different.

    Now I'm not sure if I should continue with my launch, because people might assume it's either a total rip-off or they've already "been there, done that" with this last WSO because of its similarity. Quality and value are extremely important to me, and I don't want to be branded a copycat my first time out of the gate.

    If I do decide to proceed, I'm going to be asking for a few people to give me advance reviews and I'd like at least one of them to be someone who has purchased the other WSO so I can get an un-biased comparison.

    Any thoughts?
    My thoughts are you're exactly the kind of person who should be
    launching a WSO.

    You actually give a crap about what you're selling, your reputation
    and your product.

    Don't worry about being a copycat, you've already stated your product's
    different, if a requirement for the WSO section was that content had
    to be entirely unique, it would have about 5 WSO's listed, on a good day.

    I must have a dozen fitness books, there's crossover but I still pick
    something new up from each one, you have a good product , but
    it has something different to the competitors, it's not a problem.

    A huge % of WSO's are rehash, some are total junk, many are
    small timers pulling techniques from big product launches and
    branding them as their own. You actually have something you
    wrote based on experience and you seem to care about delivering
    something of value, the WSO section could do a lot worse.

    As some of the others have said, do it.
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  • Profile picture of the author PLRwithAlex
    I would absolutely go for it. Your WSO might be the one people have been waiting for.

    To your success!
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  • Profile picture of the author Dan C. Rinnert
    Competition shows there is demand. There may be customers itching for the angle you are coming from.
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  • Profile picture of the author Janice Sperry
    Go for it and don't be held back by possible negative public perception. You can almost count on it no matter what you create that there will be both lovers and bashers of your product. You can't please all the people all the time. If someone wants to imply theft or whatever you can hold your head high because you know the truth.
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    • Profile picture of the author Baystreet
      You might offer a review copy to a trusted member that also purchased/reviewed the other WSO and get their feelings on how much overlap there is.
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      • Profile picture of the author Jill Carpenter
        Overlap schmolderlap.

        This is no big deal.

        I can go to the WSO's and find several products about writing articles. And some of them may even sound quite similar - but one of them is going to always have some different USP than the other one. And I will either look for that specific thing that makes the other one make me want it more - or I will sometimes just buy both products.

        You have seen the "competitors" product - which for you is something you should work to your advantage in your sales copy.

        Any store you go to has several types of the same product. Some have different brands, some are just different colors. People choose what they want based on their personal preferences and needs.

        All you need to do is convince me that yours is the one I really want.

        Now stop being bummed and just get the thing posted already. You are losing sales right now and you are delaying finding your success.
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        • Profile picture of the author Rockmanfl
          I wouldn't worry about it, there will always be competition out there - just go for it, I'm sure you will have ideas that his system doesn't have and vice versa. There are warriors out there who will get just as much out of your system as his. I would also launch it in other places, besides the Warrior Forum to get the most exposre you can
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          • Profile picture of the author thatgirlJ
            Like everyone else has posted, don't let this hold you back. No one has heard on this topic from YOUR perspective. I can't tell you how many times I've set out to learn something, bought several different books/products about that topic and found that just one clicked with me.

            Your product could be the one that really clicks with people out there It could be the one that really motivates and inspires.
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        • Profile picture of the author NicheMayhem
          Originally Posted by avenuegirl View Post

          Overlap schmolderlap.

          This is no big deal.

          I can go to the WSO's and find several products about writing articles. And some of them may even sound quite similar - but one of them is going to always have some different USP than the other one. And I will either look for that specific thing that makes the other one make me want it more - or I will sometimes just buy both products.

          You have seen the "competitors" product - which for you is something you should work to your advantage in your sales copy.

          Any store you go to has several types of the same product. Some have different brands, some are just different colors. People choose what they want based on their personal preferences and needs.

          All you need to do is convince me that yours is the one I really want.

          Now stop being bummed and just get the thing posted already. You are losing sales right now and you are delaying finding your success.

          Ding ding ding...and the best post award goes too.....schmolderlap! lol

          Wholeheartedly agree, it all comes down to the moment when your copy says to the buyer, you need this and they say okay. There are over 200,000 members here, chances are your WSO link will be clicked on by an entirely different audience, don't sweat it.

          At the very least, hold your head up because you are concerned about your reputation and delivering quality, needs to be more compassionate product creators like you with the guts to put it out there. Don't let the inevitable hiccup get in the way, it seems to always pop up at the worst time, just part of life.
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  • Profile picture of the author Joseph Park
    Yeah, I would go for it, too, even if you have to defend yourself if people who purchased the other guy's product might ask you. If you truly believe in your product and it is genuinely different, you have nothing to worry about. The quality of your product will tell eventually. : )
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  • Profile picture of the author ChrisBa
    Originally Posted by Rob Thayer View Post

    I just spent the last three days working on my first WSO, preparing for a launch on Saturday. I really put a lot of effort into this (30+ pages), and I think it's quite good. It's based on a method that I used a few years ago but "resurrected" recently to help out a good friend. It still works extremely well and I honestly think it could help a lot of people finally make some money on the Net.

    Today I found out that there is another WSO that was recently launched (about a week ago) that seemed very similar to my own. I went ahead and purchased it today and had a look. There are some areas that fringe on what I'm talking about in mine, but much of it is different.

    Now I'm not sure if I should continue with my launch, because people might assume it's either a total rip-off or they've already "been there, done that" with this last WSO because of its similarity. Quality and value are extremely important to me, and I don't want to be branded a copycat my first time out of the gate.

    If I do decide to proceed, I'm going to be asking for a few people to give me advance reviews and I'd like at least one of them to be someone who has purchased the other WSO so I can get an un-biased comparison.

    Any thoughts?
    Honestly, you've over-thinking it. Just make sure yours is better than the competitions
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  • Profile picture of the author mlord10
    There is no reason why you should not go ahead and post your WSO. There are hundreds of related products out there covering a variety of IM related methods, and many of them are closely related.

    I would not worry about your WSO being a copycat, because as you have stated yourself it is quite different than the other WSO.

    Go for it: You put a lot of work into this product and you deserve to enjoy the success.
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    • Profile picture of the author IM Cash Rebel
      I recommend going ahead with your WSO now. It sounds like your product differs from the other offer quite a bit. Also, it could end up on review sites as being a superior product. I always check out similar offers and products before purchasing them. I say go for it.

      Best Wishes

      Shane (IM Cash Rebel)
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  • Profile picture of the author Dennis Gaskill
    Rob, just highlight what makes your product different or better (without referring to the other product) and the people who bought the other one will realize it's different. Honestly, just go for it. You can't let what people might think change your course.


    @ Jill - "Overlap schmolderlap" ...schmolderlap?
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    • Profile picture of the author Rob Thayer
      Originally Posted by Dennis Gaskill View Post

      You can't let what people might think change your course.
      No, I usually don't. I think it was just the shock of seeing a WSO of the Day that appeared to be so close to my own product when the launch date is only two days away, and I overreacted a bit. It's incredible, because I actually predicted this in a previous post on this forum. I was asking people their thoughts on overlapping WSOs because I was concerned that there might be something similar out there that I was unaware of. Well, at least my psychic powers are still intact. Now I'm going to go stare at some goats.

      By the way, I looked a little closer at Zach's WSO and realized just how different the two of them are. He really doesn't cover any of the information that I do, so the two products really are quite complimentary.
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      • Profile picture of the author AllanWard
        Just a thought, but if the two products are complimentary, is there any opportunity for the two of you to either cross-promote the products or package them jointly? You're probably aiming them at the same target market.
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  • Profile picture of the author Rob Thayer
    That's been mentioned in this thread, and it's a good idea. I'll see how the reviews go after the launch.
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  • Profile picture of the author Rob Thayer
    Yep, I'm planning on doing the launch this Saturday.
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    • Profile picture of the author TheNewGuy2010
      Originally Posted by Rob Thayer View Post

      Yep, I'm planning on doing the launch this Saturday.
      I'll be looking for it.......
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  • Profile picture of the author dejoliet31
    Let it fly. Don't sell your potential buyers short. Even though it may be similar to another product, it also has its differences. In addition, not everybody who may benefit from your WSO purchased the product similiar to yours.
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  • Profile picture of the author Michael Hackett
    I tried domain flipping a few years ago after purchasing a wso that focused on flipping them on ebay. It was a very successful wso, and very well put-together too. I was very excited to get going, did everything by the book, and after a month of really working at it diligently, broke even - maybe. What a noob :–)

    I know there's money to be made in domain flipping, and after looking at Zack's wso tonight was considering purchasing, and may do so yet. But since I'm interested in learning more, I would most likely buy yours also, just like I would probably buy more than one wso on list-building, cpa, etc if it was something I was really interested in or needed at the time.

    I'll be looking for it Saturday morning when I get up and have my tea. I want to see what your angle of approach is.

    Good Luck!
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  • Profile picture of the author Jamian
    Love your work, and have faith in yourself. It is the best tool for your success.
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