Bum Marketing and why I am an Idiot...

4 replies
So I read about bum marketing quite a while ago and decided to try it out 1 year ago.

Sadly it wasn't to the profit machine I had hoped for and I quickly forgot about my sites...until yesterday...

Yesterday, I read John Rhodes post:
http://www.warriorforum.com/main-int...000-000-a.html

After reading this I started thinking about my bum marketing sites and started doing a little digging to see why they sucked so bad.

And I found the answer:

I was not putting AdSense on the pages that people were visiting most often. I use wordpress for my sites and I forgot to put the AdSense on the 'archive' and '404 not found' pages.

When I looked at my analytics, the archives page were getting most of the traffic and I was losing money by not putting ads on them.

The best part is that I made this mistake for multiple sites for a whole year!!!

Don't be an idiot like me. If you do bum marketing make sure you have stat tracking and make sure you put ads on pages that people actually visit.

</rant>
#bum #idiot #marketing
  • Profile picture of the author Jesus Perez
    This is a great tip. Now I need to check out my 404 and Archive pages. Thanks!
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  • Profile picture of the author TimS
    Nice catch. I have those forehead slapping moments myself from time to time. Please let us know if you see a surge after the changes were made.
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    • Profile picture of the author Chri5123
      Awesome tip!

      I hadn't thought of this!

      Chris
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      • Profile picture of the author RonnyLua
        I wonder what happened to the link to John Rhodes post. I remember reading it earlier but now it's gone.
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