I will not give your money back

[steve m]

if the product is that good, just say there are no refunds as this product cannot fail lol

[DJNeufeld]

Originally Posted by Don Schenk

There is a well known guru in real estate investing here in the States. His name is John T. Reed. He is knowledgable, communicates well, and is well respected in his area of expertise. (Even though he is a bit of a charactor.)

I like his "guru" ratings for the real estate marketers.

He doesn't much care for most marketers.

[Sergiu FUNIERU]

Originally Posted by steve m

if the product is that good, just say there are no refunds as this product cannot fail lol

The product can't fail, but the customer can

A friend of mine was in the wine industry. His wine was very good, yet very cheap, because he managed to get the right tools to produce a large quantity at a low price. Despite the obvious quality of his wine, he didn't have much success for a while. Until a day when, he got so upset that the raised the priced 10 times, overnight. Suddenly, his wine started to bring him real money.

He made everybody happy, including himself.

In the desire to help others to avoid what I've been trough, I think that I was going to sell myself too cheap. I'll have the next days to rethink my strategy.

Originally Posted by richdirtygirl

He ended up in hospital (real or imagined...)

Well, I really want to remain sane

This thread gave me a lot of support and good ideas, and helped me way beyond I imagined when I started it. Thanks again all for your friendly help.

Sergiu FUNIERU

[DJNeufeld]

Test test test...

Halbert refused to give many refunds.

He made it so you had to jump through so many different loopholes, that you really couldn't do it.

If I believe right, Vincent James Passafiume didn't give a refund for his 12 month millionaire.

Jim Straw I think also has a no refund policy.

He ain't no lending library...

I think that guarantee's are moot, like testimonials are.

They both will increase the response % a little bit.

But, if your product sucks... why even bother trying to market the thing?

Most people today are sick of BS claims. Plain and simple.

Don't hype up the product so much that it makes your product look like junk.

Just be truthfull, honest, and upstanding without the fluff.

Just my opinion.

[DJNeufeld]

Originally Posted by ForumJoiner

A friend of mine was in the wine industry. His wine was very good, yet very cheap, because he managed to get the right tools to produce a large quantity at a low price. Despite the obvious quality of his wine, he didn't have much success for a while. Until a day when, he got so upset that the raised the priced 10 times, overnight. Suddenly, his wine started to bring him real money.

He made everybody happy, including himself.

Unless you're Walmart, it's foolish to underprice your goods.

People will think that your wine is no good if it's cheap.

[Sergiu FUNIERU]

Originally Posted by DJNeufeld

I think that guarantee's are moot, like testimonials
are.

At first, I will have no testimonials at all and I'm not planning buying or faking ones. I was never persuaded by testimonials from the sales page, but I was persuaded by the testimonials from other sites.
I like very much this saying:
"If you want to know if a product is good or not, don't ask the seller!"

Originally Posted by DJNeufeld

Just be truthfull, honest, and upstanding without the fluff.

That's good advice and I plan to do exactly so. Of course, I would like to spice the things a bit to make people curious, but I'll not promise what I'll not deliver.

Sergiu FUNIERU

[LB]

A. Service is a nightmare and the disease spreads with success. If you are successful and start selling 50 copies per day can you support all those people?

B. If people do not see a "risk reversal" on your order page then you conversions will most likely plummet, especially with a bunch of "weasel" clauses like you're stating.

C. When people can't refund they chargeback or complain to governing bodies...is that better than a refund?

I think you are overly idealistic, refunds are a reality of business. Embrace that rather than running from it.

[Paul M]

I haven't had time to read through this thread, however I think NOT
having a refund policy could be a bad thing in legal and other terms.

I also think trying to guarantee every customers success just wont
work, There is no technique and no system that suits everyone.

You will probably end up finding the majority of your customers will
leave your product to collect dust after purchasing.

If you are looking to get rid of serial refunders then I have two suggestions.

1.Make it a physical product, serial refunders wont want to wait for
delivery and then send it back for a refund, it's just too much work
for them.

2.Create a refund policy that states a refund can only be issued after 30
days. Making your refund period between 30-60 days after purchase
may also get rid of serial refunders as they don't want to wait.

This will also allow your customers to spend 30 days looking through
and using your product, if there still not happy after 30 days then
refund them.

You could also guarantee customer success by offering phone/email
contact with you. This would also increase the value of your product
and therefore you can sell at a higher price.

You could use the one-on-one phone/skype/email contact as an upsell to
your most serious customers.

Disclaimer:

I don't know how any of the above would affect your conversions and
sales it's just my opinion and nothing more. You would have to test
different strategies.

-paul

[Charles E. White]

Originally Posted by ForumJoiner

I will not give your money back

I'm like Ken, from the old school, if my customers aren't happy with my product, I want them to have their money back and maybe try my next prodoct, knowing if they aren't satisfied with it they can get fair treatment from me.

why would you want to keep their money if they are not happy with your product? One thing for sure, you wouldn't have to worry about them being a repeat customer.

[Sergiu FUNIERU]

Originally Posted by Charles E. White

One thing for sure, you wouldn't have to worry about them being a repeat customer.

That's a nice way of putting it.

I explained my initial reasons. Based on all the feedback I received, my final decision is that I WILL unconditionally offer money back guarantee for my product.

Sergiu FUNIERU

[Chris Lockwood]

I think having a guarantee with strings (such as having to prove you did certain things to qualify for a refund) may hurt sales more than no guarantee at all. When I see one of those it makes me think the seller will probably just use that as an excuse to deny the refund (in other words, they'll say the proof that was sent in was not enough).

It's not unlike mail-in rebates, where half the time they don't honor the offer.

[Loren Woirhaye]

Didn't that wee-wee pill guy who just got pitched in the slammer
offer a guarantee but forced customers to get a humiliating
doctor's note to get a refund?

Halbert wound up in jail at one point. Despite his god-like repute
a lot of his theories about direct mail haven't held-up in large
scale testing.

Vincent James lost his fortune as well and I think did some time,
if I am not mistaken.

Look at Jim Straw's model - he hasn't to my knowledge, been
thrown in the slammer.