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Opinion - should I do a 301 redirect just to get my keyword in the domain?

by ChristineP
6 replies
Hi all, I'm just looking for opinions - my domain does not currently have my main targeted keyword in it.

I have about 55 backlinks to my main domain and a small smattering of backlinks to some inner pages.

I did find a good domain www dot mykeywordsales dot com and am considering going through a 301 redirect in order to gain the SEO value of a keyword in my domain. I will be targeting other secondary keywords as well and hope to rank but for right now just working on my main keyword.

So - warriors - what would you do?

Is it worth the effort? or should I be able to see good rankings based on all other seo aspects as well?

thanks
Christine
#301 #domain #keyword #opinion #redirect
  • Profile picture of the author InternetMarketingIQ
    So you want to move your site to the new domain using 301 thats fine.

    If you think that just registering a new domain, then pointing that domain using a 301 to your existing domain would benefit you SEO wise, you are probably wasting your time.

    Google won't assign value to a domain just because it's redirected keyword or not.
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  • Profile picture of the author CMCarlin
    IQ is right. Grab the domain, then move everything over to the new domain.
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  • Profile picture of the author ChristineP
    Ok, I was thinking a redirect so I could do 2 things:
    1) Keep my backlinks which point to the old domain
    2) Up my SEO by having a new domain with the kw

    But sounds like my strategy is not a good one...

    So, a new question then:
    by grabbing the new domain and moving my site onto it - I'm going to lose my backlinking to date.
    Is the work of getting that many backlinks again worth this domain with the keyword from an SEO pespective?
    I'm happy with my current domain, it just doesn't have the KW. So, I'm wondering how much value google places on the KW in the domain.

    I had *thought* perhaps, not as much post mayday - but obviously, I don't know..

    Thanks,
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    • Profile picture of the author Dan C. Rinnert
      Originally Posted by ChristineP View Post

      So, a new question then:
      by grabbing the new domain and moving my site onto it - I'm going to lose my backlinking to date.
      No, that's what the 301 redirect is for. You keep the old domain and the new and simply redirect the old to the new. So, all the backlinks remain your backlinks so long as you keep that old domain name.
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  • Profile picture of the author Michael Formby
    Seriously, i wouldnt bother

    Why not just add a blog and put your keyword in a blog post so its like

    blogurl.com/keyword-title

    It makes ranking quicker if you have the exact keyword.com but you can rank with a domain without the keyword in it.

    Mikey
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