Do You Still Use Business Cards?

by 71 comments
With the advent of the Internet and more and more people doing business online, do you still use business cards? If so, do you print your own, or do you have them printed?

David Jackson
#internet marketing #business #cards
  • Profile picture of the author n7 Studios
    Absolutely - prospective clients and mutual service suppliers I meet in 'offline' situations (from a networking event to a meal out...!) will usually ask for contact details or a business card.

    I have mine printed by MOO | Custom Business Cards, MiniCards and Postcards | moo.com USA - superb printing quality, and the prices were pretty reasonable.
  • Profile picture of the author jcoolbaugh
    I absolutely still hand out cards, and I have them printed professionally. Yup, my email address and website are on them; but you'd be surprised at how many people still appreciate the solid feel of a business card in their hand/wallet/rolodex compared to having to search for you online.
    • Profile picture of the author David Jackson
      Originally Posted by jcoolbaugh View Post

      You'd be surprised at how many people still appreciate the solid feel of a business card in their hand/wallet/rolodex compared to having to search for you online.
      I've discovered the exact same thing. People do hold on to them. I get mine printed locally. It's a little more expensive, but well worth the extra expense, in my opinion.

      David Jackson
  • Profile picture of the author CDarklock
    Originally Posted by David Jackson View Post

    do you still use business cards? If so, do you print your own, or do you have them printed?
    Hell yes, and I have them printed. Home printed business cards tend to lose ink, which looks tacky. I mean, come on. Business cards cost less than $50. You won't spend $50 on your company's image, but you want me to trust you with my business? Please.
    • Profile picture of the author John Lenaghan
      I also still use business cards and have them printed professionally. The cost is far outweighed by the image, compared to printing your own.

      If I'm going to a workshop or some other event, I'll usually order some cards specifically for that occasion. I put all the relevant contact info on the front and put an advertisement of some sort on the back, tailored to the people I might meet at the conference.

      It'll sell some aspect of my skillset - whatever is appropriate for the situation. There's limited space, but it's almost like an Adwords ad on the back of my business card. It doesn't cost much more, and I figure why waste the space when someone's going to have that card in hand?

      Plus, since they're usually fairly specific to that event, it gives me an incentive to get rid of them all by the end of it, by handing them out to everyone possible

      I've ordered from Vistaprint in the past and been happy with them, but I usually use a local printer to do them for me.

      John
    • Profile picture of the author santosm
      Originally Posted by CDarklock View Post

      Hell yes, and I have them printed. Home printed business cards tend to lose ink, which looks tacky. I mean, come on. Business cards cost less than $50. You won't spend $50 on your company's image, but you want me to trust you with my business? Please.

      I agree 100%

      Depending on the business I'm promoting, I also have fridge magnets made up and pens.
      They work amazingly.

      Because offline promo is harder to track, I always ask new customers/clients how they heard about the business. I often get, I saw a fridge magnet or somehow I ended with your pen in my hands, don't ask how...

      It's a bit like going to a party and when you get home, you realise your cigarette lighter is gone, but you have somebody else's lighter..Huh?

      Business cards/Promo items give a professional image and its amazing how promo items grow legs and walk!

      Cheers Marianne
    • Profile picture of the author tryinhere
      Originally Posted by CDarklock View Post

      Hell yes, and I have them printed. Home printed business cards tend to lose ink, which looks tacky. I mean, come on. Business cards cost less than $50. You won't spend $50 on your company's image, but you want me to trust you with my business? Please.
      there are times I feel a well done home card can and does work, in this format.

      If your doing some text marketing, you can at anytime see exactly what marketing is working at any level, this can be seasonal or a now moment as times / things trend.

      because of this and rather than being bogged down with larger print runs of business cards, you can with a good printer and business card stock run small runs of what i term drop cards.

      this is a twist on the normal business card that can often be non effective, in that many business cards i see have small print on non contrasting still and is often blocked full and or is promoting irrelevant information / plain just boring.

      what we can do here is take our latest trending ads and place them on our business card / small run / home print.

      you drop out your sub directory from the display URL on your ad and add your business number and your name if you wish

      just an alternate use for a business card / idea that is printed in small runs and very timely focused and accurate, for example if i know my ad is running at a 10% conversion rate why not do a small run for drop cards.

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      just getting outside of the box is all.
  • Profile picture of the author SKWeaver
    I definitely use business cards and have them printed professionally. The do-it-yourself cards may have been "cool" 10 years ago but most look cheap and tacky. Plus, the "themes" of those cards are so recognizable that it reinforces the "cheapness." Business cards are as much of a necessity (and investment) as an auto-responder or web hosting. Two good online sources: overnightprints.com or gotprint.com
  • Profile picture of the author Don Schenk
    I give out a lot of business cards, and I still snail-mail postcards. clubflyers.com has been doing printing for me for about 5 or 6 years. Love 'em. They are quick, the price is better than most (even better than moo), and the quaility supurb. I am not an affiliate.

    I first heard about clubflyers at a pro-photographer's convention, and started using them for studio postcard mailings. I still use them.

    :-Don
  • Profile picture of the author kikolani
    I have them printed. I don't do anything expensive or crazy, but I do my own design and make sure to have them at all times, just in case. I played someone in tennis a few months ago, got to talking to them, and they turned out to be looking for a WordPress consultant. If I didn't have the card on hand, then they might not have contacted me again. Plus some smaller businesses I have done work for in the past leave my card on their favorite local businesses bulletin board and card holder, so it definitely still gets around. Not to mention if you go to local meetups, events, conferences, seminars, etc.
  • Profile picture of the author Mary Green
    I've never considered getting them done locally, but I do use business cards. Sending them in the mail is a great way to use them as well.
    • Profile picture of the author David Jackson
      Originally Posted by Mary Green View Post

      I've never considered getting them done locally, but I do use business cards.
      I get mine done locally, because I try to support local business whenever I can.

      David Jackson
  • Profile picture of the author Bayo
    Using them less and less and only in certain limited situations.

    Business card marketing i.e. using business cards to market your services and gain visibility, like some other forms of marketing and networking, are largely useless unless used with a clear purpose.

    Sounds obvious but all you need to do is consider the number of business cards you have collected that have actually turned into lucrative paid projects.

    For clarification. Not saying business cards don't work, however, largely irrelevant in the grand scheme of attracting new clients unless used backed by a strategy.
    • Profile picture of the author David Jackson
      Originally Posted by Bayo View Post

      Not saying business cards don't work, however, largely irrelevant in the grand scheme of attracting new clients unless used backed by a strategy.
      There's no question, any marketing tool, technique or method works better with a solid strategy behind it. But to say business cards are largely irrelevant in the grand scheme of attracting new clients...well, that just hasn't been my experience.

      David Jackson
  • Profile picture of the author Trent Brownrigg
    Yep, I just got some new ones in the mail today actually.
  • Profile picture of the author Crew Chief
    Unless a person's business is strictly online with no possibility of interacting with business prospects offline, it would not be a good business decision to go without BCs IMHO.

    Speaking about this issue, I have my graphics done by one of my graphics artist and then I send the art work out for printing at Got Print. Here's the link: Full Color Glossy Business Card, Postcard, Flyer, Brochure, & Catalog Online Print Service - GotPrint

    The prices are so crazy you can get 5000 cards, Glossy Full color both sides, heavy stock for less than what most printers charge for a 1000 white cards with two ink colors. I've been using these guys since 2001 and they rock!

    Giles, the Crew Chief
  • Profile picture of the author Online Bliss

    I have mentioned this on another thread
    but I still make CD business cards with auto Run
    that when put into a CD drive I can show off my sites
    use video, PowerPoint etc. Mostly for Offline Clients.
    The Square (rectangular) CD's and labels are affordable.
    I like to stand out from the crowd!
    • Profile picture of the author David Jackson
      Originally Posted by Online Bliss View Post


      I have mentioned this on another thread
      but I still make CD business cards with auto Run
      that when put into a CD drive I can show off my sites
      use video, PowerPoint etc. Mostly for Offline Clients.
      The Square (rectangular) CD's and labels are affordable.
      I like to stand out from the crowd!
      Hmmmm...Someone approached me about selling those about 10 years ago. How are you marketing those Larry?

      David Jackson
    • Profile picture of the author CDarklock
      Originally Posted by Online Bliss View Post

      I still make CD business cards
      How many of those can you carry at once?

      I've heard a lot of offline folks say that if you don't go through 500 business cards a week, you're not trying. I don't strive for that, but when I'm going to a large business networking function, I take 200 business cards - and if I come home with more than half of those, I consider myself a failure at that function.
  • Profile picture of the author mr2monster
    Absolutely!

    How else would you pass out your contact information in social situations?



    What.... you don't socialize?
    • Profile picture of the author abednego
      Originally Posted by mr2monster View Post

      Absolutely!

      How else would you pass out your contact information in social situations?



      What.... you don't socialize?
      You mean in RL?? o.O

      Who does that anymore?
  • Profile picture of the author Online Bliss
    Hey David,
    I am not marketing the CD Business Cards anymore.
    I use them locally instead of a regular business card for my
    own offline business. The Label is attractive & informative
    but the presentation is the cd.
    Hopefully after viewing It will lead to a sit down appointment.
  • Profile picture of the author mangoxchange
    We have our printed
  • Profile picture of the author sts2k
    Business Cards are still very important.
  • Profile picture of the author JeffLam
    Business cards aren't dying anytime soon..I've known many local internet marketers that STILL print business cards and hand out to people. Business cards are something physical.

    And it's a little like the ebook vs physical books debate, albeit on a smaller scale.

    But as long as offline businesses still carry on (which they will for a very long time), business cards will still remain.

    Not forgetting even online businesses need face to face contacts and networking sessions or seminars, etc. And business cards come into play there.

    Besides, it's like a badge of honour!
  • Profile picture of the author Aussie Olivia
    Yes I still use them and get them professionally printed. I have a fun activity at the back of them, that prompts prospective clients to ring me and find out the answer.
  • Profile picture of the author Online Bliss
    How many of those can you carry at once?

    I've heard a lot of offline folks say that if you don't go through 500 business cards a week, you're not trying. I don't strive for that, but when I'm going to a large business networking function, I take 200 business cards - and if I come home with more than half of those, I consider myself a failure at that function.
    CDarklock,

    Wow, I would need a larger briefcase or bigger pockets.
  • Profile picture of the author David Hooper
    I have some for conferences, but don't carry them around on a daily basis.

    You can get basic business cards for just a few bucks, so you might as well have them. You never know...
  • Profile picture of the author glassextreme
    This thread is timely. I have a business meeting tomorrow, but I haven't got my cards designed and printed. I had been thinking and thinking, but don't have any idea.

    Probably by the next meeting, I'll have them.

    My question is, what do you write on them? I don't have a LLC or the likes. Do you call yourself some consultant, or Internet Marketer or whatever?
    Apart from website, phone and email address, what other things do you have?

    Logo/ slogan/ motto etc ?

    Thanks in advance!
    • Profile picture of the author David Jackson
      Originally Posted by glassextreme View Post

      This thread is timely. I have a business meeting tomorrow, but I haven't got my cards designed and printed. I had been thinking and thinking, but don't have any idea.

      My question is, what do you write on them? I don't have a LLC or the likes. Do you call yourself some consultant, or Internet Marketer or whatever?

      Apart from website, phone and email address, what other things do you have?

      Logo/ slogan/ motto etc ?
      Actually, all the things you mentioned should be on the card. It doesn't matter whether or not you have an LLC, as long as the name of your business is represented in some form. Also, your slogan and/or tagline should be included, if you have one. Your information will probably always be evolving anyway, so you can always add things as you go along. Regarding what title you should give yourself, well, what exactly do you do?

      David Jackson

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