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TV Advertising

by ONOFFMarketing
3 replies
I have a few questions for our master marketers around here...

Is anyone currently using TV advertising to sell their products?

If you could run a campaign in a popular DMA used by major corporations as a test market for only $500-$1500, would you be interested?

Have you had success with TV campaigns?

Who do you use you market on TV? Do you buy online?
#advertising
  • Profile picture of the author abednego
    I've seen experiments run on Google AdWords, but never an actual case study involving the sales of products/services.

    I'd like to know, too.
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  • Profile picture of the author James H
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    • Profile picture of the author Bicycle Cat
      Originally Posted by James H View Post

      Correct me if I am wrong, but I believe that successful TV marketing requires an abundance of cash.
      I could be wrong, but AdWords TV doesn't require a lot of money to set up a campaign.
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    • Profile picture of the author lacraiger
      Originally Posted by James H View Post

      Correct me if I am wrong, but I believe that successful TV marketing requires an abundance of cash.
      an abundance of cash does not guarantee successful tv marketing.

      also it's hard to track the effectiveness of tv ads.
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