Dashes In A Domain Name - Good or Bad?

by 23 comments
Apart from being inconvenient does having dashes in your domain name affect your indexing, ranking, or marketing?

Some believe it is bad for SEO whilst others say it doesn't make any difference.

What do you think?
#main internet marketing discussion forum #bad #dashes #domain #good
  • Profile picture of the author DNChamp
    I say no diffrence as far as seo however as with any good domain the better the EMD (exact match domain) the better for direct type in.


    Lets say you sell hair brushes and some people who only think of .com and nothing else (which is why time and effort should play into your domain name INCLUDING money spent on a good one) will type in hairbrushes.com INSTEAD of hair-brushes.com

    So with a hyphen you lose out on direct type in traffic.
  • Profile picture of the author MeghanK
  • Profile picture of the author Simon Johnson
    At the moment, domains with dashes are treated the same as those without dashes. That may change in the future (depending on the search algorithms).

    The decision on whether to buy or develop a domain with dashes really depends on what you want to use it for. If its for the general public and you are going to promote it by "word of mouth", you want it to be memorable, so dashes might not be the one to use in this circumstance. Hope this helps.
  • Profile picture of the author AngelMira
    I hear a lot of controversy on this topic as well. I think another point is is domains with hyphens aren't as easy for return visitors to remember... good discussion
  • Profile picture of the author SteveHunter
    I have domains with hyphens (aka dashes ) and without and haven't noticed a difference in how my rankings are on google page one. though the hypen domains I use - I don't use for branding or on a business card as I think they look bad for that. I use them when a keyword optimized phrase is already taken and the buying a domain with a hyphen is a solution for that.

    I agree with Simon - it depends on what you will use it for.

    My first post - just joined the forum!
  • Profile picture of the author John Wilkes
    What if you hyphen a brand name?
    Just for instance, "Le-gos-et-sale.Com.
    Would Google read it as "Lego Set Sale" and would that be an infringment of the "Lego" trademark?
  • Profile picture of the author Zeus66
    I have lots of domains with hyphens... probably more than without. And I have never seen a ranking (SEO) difference. So there's that.

    One thing to consider, though, is the perceived value of a domain name if you flip sites or think you might ever want to flip a site you develop. Seems to me that buyers put less stock in a hyphenated domain.

  • Profile picture of the author jtrag
    I've seen situations where domains with hyphens do better than ones without, even though they both used the same two keywords. Therefore, I'd have to say the hyphens in your domain name do NOT have a negative impact on your SEO/Ranking and in fact, may even positively impact your SEO/Ranking.

    I hope this helps clarify this issue for you a bit

  • Profile picture of the author Sten
    Same for me, I have very well ranking hyphen-domains.
  • Profile picture of the author lumpy burgertushie
    they are good for keywords . If you are trying to rank for the phrase "blue widgets", having blue-widgets.com is better than bluewidgets.com
    people will not type in bluewidgets all one word.

  • Profile picture of the author brentdev
    two thumbs up. i currently outrank a bunch of 2 and 3 word domains with dashes..
  • Profile picture of the author scaasi
    I have used URLs with and without hyphens for many years. With hypens, people tend not to find my websites who are looking for them by name but the website's rank well in the search engines because of the use of keywords in the URL. Without hypens, I find more people can find my site because the URL is easier to remember and therefore type. I believe it may just be a personal preference.
  • Profile picture of the author tristen
    Dash in domain be ok as long as you kept it to minimum. Furthermore, it's quite bad for your domain branding.
  • Profile picture of the author DrFresh
    Hyphenated or yourkeywordSomeword.com in my opinion won't rank as well as the keyword by itself w/a .com, net or org. Some of my keywords were already taken so i added an extra word in for a couple sites and they wouldn't rank as well as my sites that had just the keyword and similar competition/searches.

    Just my experience..

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