PLR Dilemma Brought Up by Fellow Warriors
Last night I was invited to a chat with a bunch of well known warriors and what started out hurting my wittle feelings (lol - don't worry, I put my big girl panties on later) turned into a good question I need to start asking of my customers, so I thought I'd start with you.
A fellow Warrior had bought a PLR pack from me which he said wasn't bad - but he didn't learn anything new. (It was on female orgasms). He said he'd been studying that topic for 20 years, and for $10 for pack, it was okay. I'd have to have some mind-blowing stuff in there for a 20 yr veteran of this topic to discover something new anyway, but here's the deal...
After more discussion (and a big "whew" for finding out it wasn't my writing that sucked), I realized a problem with PLR that I need to resolve!
The goal I usually have is to write good content (well written), so that any marketer who buys it can promote whichever product they want to in that niche. An article that they can tailor to promote a wide variety of techniques.
But this customer is wanting to use it for expertise sake - to buy PLR with the lessons in it. I am always thinking of PLR as a conduit to a sales page. So for instance (the example here is sexual instructional in nature: http://www.tiffanydow.com/gifts/Fema...and%20Tips.doc), this is one of the PLR articles I wrote for that pack - I feel like it gives just enough basic yet valuable information for the customer to want to learn more (which is where your link comes in).
However, there's a need for PLR that's the product itself - like this customer wanted to use it for its expertise. That makes sense too And thanks CD for the tip on that!
So my question is...how do I, as a PLR seller, differentiate my plr packs into those that offer opportunity to promote a wide range of products versus those that teach such a narrow or specific or complete lesson that the reader gets complete satisfaction out of what they learned and the PLR buyer can use it as a product itself?
Is there some sort of verbiage I should put on the sales link for each pack that would help the buyer determine which is better?
How do YOU use PLR - as the product itself or to drive traffic to other promotions?
Tiff
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