over 3000 crawl errors overnight.
My site was starting to rank quite nicely for some competitive search terms and I was seeing quite a bit of traffic. Now the initial website build had a forum I was going to use, although it never really went live or was linked to on the site.
It was left on the backend by the developer and the forum, as expected without moderation, has been spammed to hell and back. Xrumer strikes again! I only came across it by chance myself.
Now in my haste, I asked the developer to remove the forum which has now resulted in over 3000 crawl errors on my site! Needless to say, I am not even on the first 500 google search results and its happened almost overnight. My traffic has dropped to almost zero.
Deleting the forums was leading to the 404 page, which I have redirected to the landing page for now hoping that this is going to solve the problem. Google still has the crawl errors and I am hoping the next bot visit will see the end of that.
What would be the best way for me to rectify this problem? The developer I have used while great at design is a bit lacking when it comes to SEO in particular. Im a bit confused if I should just leave it as it was, redirect, create a better redirect page, use a 301????
Thanks in advance
Just when you think you've got it all figured out, someone changes the rules.