So why even bother limiting it to 250 copies, if each purchaser can re-sell the book?
And also, do youse guys (I lived in New York for a while) find a product less valuable if you can resell it, or more valuable? If you can resell it, you can make money off it - but plenty of other people have a copy so they can resell it too so it's not a unique product, and you might be less likely to put it on your blog or website.
If you CAN'T resell it and, it's only sold to, say, 50 or 100 other people, then it's a lot more unique and if you give it away for free to your customers as a bonus or incentive to sign up to a list, or put it on your website or blog as content...you can't make money selling it, but you do have less competition and duplicate content.
Here are the rights this offer came with:
[YES] Can be given away
[YES] Can be packaged with other products
[YES] Can be offered as a bonus
[YES] Can be edited completely and your name put on it
[YES] Can be used as web content
[YES] Can be broken down into smaller articles
[YES] Can be added to an e-course or autoresponder
[YES] Can be added to membership sites
[YES] Can sell Resale Rights
[YES] Can sell Master Resale Rights
[YES] Can be offered through auction sites
[NO] Can sell Private Label Rights