Aweber unsubscriber questionnaire

11 replies
Hi,

I'm not sure if Aweber provides this but is it possible to setup a short questionnaire so that when someone unsubscribes you could ask why?

e.g.

Please tell us why you are unsubscribing:
* Emailed to often
* Emails were not relevant to me
* Did not like writing style
and so on...
#aweber #questionnaire #unsubscriber
  • Profile picture of the author Neil Morgan
    Mm, I don't use AWeber but I do have this facility.

    No-one ever bothers to give their opinion!

    Cheers,

    Neil
    Signature

    Easy email marketing automation without moving your lists.

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    • Profile picture of the author angela99
      As far as I know, aweber already supplies this.

      Re unsubscribes in general, don't worry about it. If you look at any list's unsubscribes, most of them are bots of one kind or another, rather than genuine subscribers.

      That's the benefit of using a list manager like aweber; you don't have to deal with all the junk. They do it for you.
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  • Profile picture of the author entrepreneurjay
    Aweber already supplies it think of your unsubscribes as doing spring cleaning of your list. I wouldn't worry about it! If someone wants to tell you why they are unsubscribing they will.
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    • Profile picture of the author Jeff Henshaw
      I use Aweber, but not the unsubscribe feed back option.

      All my subscribers have always been confirmed opt ins, so if they want to leave, then it's their choice.

      I have used a feed back tool, that was many years ago when using another AR and believe me, the positive criticism that you receive is virtually zero. Just about everything is venomous and negative criticism and even though only a small minority will unsubscribe from your list and far less, will leave any feedback. I consider it better not to get that kind of feedback.

      I like to try always to be positive, but most feedback will be negative, incoherent, vindictive and spiteful, as a lot of it comes from people who can't find success themselves and are frustrated. They think that the list owner is successful, so they vent their anger - against the list owner!

      IMHO, unless you are getting large numbers of unsubscribe requests (then you definitely need feedback) - don't bother asking for feed back - unless you are very thick skinned.

      Just my thoughts,

      Jeff.
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      • Profile picture of the author Fabian Tan
        Originally Posted by Jeff Henshaw View Post

        I use Aweber, but not the unsubscribe feed back option.

        All my subscribers have always been confirmed opt ins, so if they want to leave, then it's their choice.

        I have used a feed back tool, that was many years ago when using another AR and believe me, the positive criticism that you receive is virtually zero. Just about everything is venomous and negative criticism and even though only a small minority will unsubscribe from your list and far less, will leave any feedback. I consider it better not to get that kind of feedback.

        I like to try always to be positive, but most feedback will be negative, incoherent, vindictive and spiteful, as a lot of it comes from people who can't find success themselves and are frustrated. They think that the list owner is successful, so they vent their anger – against the list owner!

        IMHO, unless you are getting large numbers of unsubscribe requests (then you definitely need feedback) - don't bother asking for feed back - unless you are very thick skinned.

        Just my thoughts,

        Jeff.
        I second this.

        What I want to do is turn it off. How do you do it Jeff?

        Fabian
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  • Profile picture of the author anthon
    Aweber has this feature.
    But I don't think people will be willing to answer questions and waste their time for oversubscribing.
    After all they didn't liked your emails and unprescribed then why would they like to answer you and be in touch with you!
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    • Profile picture of the author spurtle
      Hi, I have been presented with such a questionnaire numerous times.
      By the time I hit the unsubscribe link the relationship has already ended and I have no interest in completing the form.
      Waste of time having such a tool in my opinion.
      Cheers
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  • Profile picture of the author Michael Oksa
    I always wondered about such questionnaires, and I have never filled them out.

    However, maybe we have it all wrong. What we really need is a subscriber questionnaire; something they fill out immediately after subscribing. The idea would be to see what their expectations are, and what they are looking forward to.

    My opinion is that most honest people unsubscribe because their expectations are no longer being met. If you can plug that hole, then the number of unsubscribes would probably go down by quite a bit.

    Of course this may not be such a great solution in practice because it could scare some people away. But overall it would likely get more feedback from people where it counts most.

    Just a thought.

    All the best,
    Michael
    Signature

    "Ich bin en fuego!"
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    • Profile picture of the author Amber Jalink
      I didn't realize (guess I just didn't think about it) that people give venomous type responses... OR that you think it isn't worth doing.

      When I unsubscribe from a list - if presented with the feedback box, I often DO post why... and there's usually only three reasons (in no particular order, often #2 is the most though)

      1) I already know/use the info and haven't found anything new that they could provide for me,

      2) Too many emails/pitches for everyone elses products (hey, I know they need to earn money online, but sending emails for other people's products 2 times daily is NOT practical, just ticks people off).

      3) I get too many emails and am simply unsubscribing from most to free up my inbox. I always mention that it's not the person's fault, I simply don't have time to read every email that comes through and need to focus on my own business.

      Obviously if I subscribed in the first place, there was something I was interested in... the problem is keeping people interested by providing quality articles or posts, not just pitch after pitch.

      We're all guilty of it sometimes. (But it's why I RARELy ever send an email for anyone else's product to my list, especially through those big launches. People get bombarded and hate it).

      Just my 2cents.

      Amber
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