Can you help me squeeze some convesions from this page?

21 replies
Hello Warriors ....

You guys have been a great help to me and I want you to know its greatly appreciated ..I love this Forum...

I have built my very first squeeze page and I was hoping some of you veterans could give it the once over ...

I want you honest opinions ... i really want to learn ...

Thanks for your time

Link: My First Squeeze

Chad

PS the form is not active yet
#convesions #page #squeeze
  • Profile picture of the author petelta
    Drop the header image. It pushes the bullet points too far down.

    I would take the page you have, use Google's Web Optimizer, and split test with a squeeze page that has:

    Headline
    Sub header
    bullet points
    optin

    All those above the fold. Those simple squeeze pages have gotten the highest sign up rate for me. But always split test you never know.
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  • Profile picture of the author natasha333
    What is the one thing you want to achieve from the squeeze page? Lead capture right? The eye is often drawn towards the top right hand side. I would put the lead capture there to maximise the return on that valuable part of web real estate.
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  • Profile picture of the author petelta
    For the short squeeze page example I told you to do...cut to the point right away. The longer squeeze pages like you have tend to convert less, but could possibly turn into a better sale rate. That's why I say test.

    Most of my squeeze pages have every piece of content above the fold. There isn't even an option to scroll. They convert amazingly. 50-60% like clockwork.

    But, I always test a longer squeeze page that presells them a little better. I have a couple markets that these longer squeeze pages caused more sales.

    I would definitely get rid of the top graphic though. It makes the site "look good", but the viewers don't care about the look...at least to a certain point.

    It always helps to talk more to one person too. You are throwing for their emotions, but you are hitting them with facts.

    Here's a quick example just from the points your page brings up.

    Get your FREE evaluation and you could....
    • Get the comfort you want without having to take the pain meds or see the therapist....
    • Recover at an extremely faster rate...
    • Say your final good-byes to lower back pain...
    • All this for even less cost than you spend TODAY!!!!
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    • Profile picture of the author helicopterplt
      Originally Posted by petelta View Post

      For the short squeeze page example I told you to do...cut to the point right away. The longer squeeze pages like you have tend to convert less, but could possibly turn into a better sale rate. That's why I say test.

      Most of my squeeze pages have every piece of content above the fold. There isn't even an option to scroll. They convert amazingly. 50-60% like clockwork.

      But, I always test a longer squeeze page that presells them a little better. I have a couple markets that these longer squeeze pages caused more sales.

      I would definitely get rid of the top graphic though. It makes the site "look good", but the viewers don't care about the look...at least to a certain point.

      It always helps to talk more to one person too. You are throwing for their emotions, but you are hitting them with facts.

      Here's a quick example just from the points your page brings up.

      Get your FREE evaluation and you could....
      • Get the comfort you want without having to take the pain meds or see the therapist....
      • Recover at an extremely faster rate...
      • Say your final good-byes to lower back pain...
      • All this for even less cost than you spend TODAY!!!!
      Hey .. I understand what you are saying... I am working on a shorter version ...and ill give more thought to the emotional impact of the bullet points ...thanks alot for the advice
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  • Profile picture of the author marcans008
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  • Profile picture of the author stevecl
    I suggest you take a look at some of the squeeze pages by Tellman Knudson. Here is one of his examples. Adult ADHD secrets | Attention Deficit | Tellman Knudson . Look at his layout. Benefits, benefits benefits.

    Hope it helps
    Steve
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  • Profile picture of the author Rich Lowe
    Chad,

    The one thing which hit me straight away when I first read your sales page was there was no real benefit when I read the headline. It didn't really hold my interest and make me want to read any further.

    I would suggest working on your headline first of all.

    Thanks

    Rich
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    • Profile picture of the author helicopterplt
      Hey guys ... I took the advice here and created a new squeeze page with the opt-in above the fold ...let know if this is better NEW SQUEEZE
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      • Profile picture of the author Shaun OReilly
        Originally Posted by helicopterplt View Post

        Hey guys ... I took the advice here and created a new squeeze page with the opt-in above the fold ...let know if this is better NEW SQUEEZE
        Have a big headline and get rid of the graphic with the hand.

        Use black text for the bullets to improve readability - bright
        blue text looks awkward.

        Ask for less information on the sign-up form. Do you really
        need their phone number right away? Asking for the phone
        number will decrease your opt-in rates on the front end.

        Get rid the graphics at the bottom.

        These are the points I'd address right away and then put
        it into a split test to let your target market tell you what
        works best for them.

        Dedicated to your success,

        Shaun
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      • Profile picture of the author jasonthewebmaster
        Banned
        I like your new one much better! Speaking from a consumer view...not as an expert LOL but it is really a big difference.
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  • Profile picture of the author simaurile
    Hi,

    I think you should increase the font size of the body a little bit.I think it's too small and looks kinda weirdish!

    Cheers
    Sim Aurile
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  • Profile picture of the author slushpup
    Can you swap the image for text and some simple CSS?
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  • Profile picture of the author PeterGarety
    For my eyes, the problem is headline. The attention part can be good before the headline, but the headline should address the main problem and main benefits what people will get.

    For example, - Find out how you can remove intolerable back pain in ___ minutes without visiting doctor and using ______

    I really do not know anything about this subject, but the idea is to address the problem and give the clear idea of the results they will get.

    I hope it helps a bit,
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  • Profile picture of the author willyboy104
    Hey.

    I took a look at your squeeze page and from a design perspective I really cringed when I saw it. This is all aesthetics may I add (sorry I am very particular about the way websites look).

    So I shall start here:

    I would suggest getting a new template, perhaps something like this:

    Delicious Diabetic Recipes - 52 Weeks of Deliciously, Mouth-Watering Diabetic Recipes

    - I've literally just uploaded that, so it's no where near finished but it looks much more professional than all the white space, titled headings without graphics e.t.c

    - The font for the body text, I would suggest using Arial (I think you're using times new roman...could be wrong though). Arial is easiest to read and looks the best.

    - The bolded parts, I would try colouring these, well not all of them but some of them. Underline some of them and italic some of them...don't keep them all bolded since it is annoying on the eyes and personally I prefer to separate different types of facts/figures/statistics that I want the reader to see and that I want to highlight.

    - The page is a little annoying, since you have to scroll down. Perhaps you can shorten your bullet points or shrink the images or widen the page so you don't have to scroll down. You want all the page to be viewed in the top half.

    Grr...you really should of edited your thread starter post...before adding that new squeeze page since I wrote the above for the old squeeze page.

    The new squeeze page looks much better and already uses some of my points.
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  • Profile picture of the author geoffco23
    Hi. 2nd page much better. I always think you should be able to read a squeeze page without scrolling. I suspect you'd still lose people who don't want to give away their phone number. Split test name & email/ just email and see if that makes a difference.

    Niggles: run a spellcheck ("Exspenses?") and maybe lose that font in the bullet points for something more readable. Also, do you really want to increase your recovery time?
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    • Profile picture of the author xiaophil
      Hmm,

      free chiropractor sex am . com ?

      What about the afternoons?

      Seriously though, is it a good idea to have that word in your URL?

      Reminds me of experts-exchange before they put the hyphen in. Maybe drop the 's'?

      Just a thought.

      Phil
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  • Profile picture of the author Epic Stephen
    you have to make it more attractive, too much white for me ...but is my opinion only... also you have to improve your titles and the other text. I want to see something to make me wanna buy that product, and so on... anyway is nice for your first one...good job

    Also i dont know if this is right or not but i think that the real value that you put in there its a little too much... i know its free but still ...

    Anyway have a good day and good luck

    ZoomX
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  • Profile picture of the author Rich Lowe
    Hi helicopterplt,

    A few years ago I remember the late Gary Halbert (one of the best and most influential copywriters of all time) writing a high converting Chiropractor ad. It was part of a newsletter he wrote. I’ve searched the net and found it for you. Have a read through. It may give you some ideas for your headline.

    Here is the link: The Gary Halbert Letter

    Hope it helps.

    Rich
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  • Profile picture of the author tylerdrun
    "If You Are Suffering From Excessive Backpain, This Is The Most Important Page You'll Read" Dear friend, There is one method you can implement right now which will help you get relief from backpain in the shortest amount of time possible. But before we can show you the way, it is important for us to assess the cause of your back pain. To do this, you must undertake a chiropractic exam. A typical chiropractic exam will cost $175. But today and today only, we are giving a free chiropractic test for free. This no cost, no obligation exam will help us determine the cause and will help you eliminate backpains forever in the least painful way. Enter the following details to so that we can contact you with details about your free chiropractic exam.
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