What would you do in this situation?
Thank you for your time. I was hoping you could give me some advice for the situation I'm in right now. I feel sick and burned out.
I've spent the last couple of years studying Internet marketing and consider myself to have a good knowledge.
Out of all the online business models, information marketing appealed to me initially, and obviously ebooks.
I've created a couple of successful ebook sites in the past and learned a ton in the proccess, but of the site's that were successful, I sold them to raise funds for my next project.
For my latest project I did all my due diligence for picking a market and for a number of reasons I chose the "how to get your ex boyfriend back" market.
I wanted a niche where ebooks were being sold, where the demand was high, where it was a strong emotional need and basically where I thought I could compete... and very importantly, a niche that would support a continuity element. So among other factors, I chose this particular niche.
I've now spent about the last 6 months and a LOT of money creating a product in this market. I've been working with a real life, best selling relationship author to create the book and she's also created some online magazines that are to be used as monthly issues, either as a forced continuity offer or as an upsell.
Everything has been going to plan. Until now.
One of the reasons I targeted this market was because I could see that other advertisers were selling similar products via Adwords. I've spent a considerable amount of time learning Adwords and have leaned towards it throughout my learning of IM. I just love the whole format and everything behind PPC, specifically Adwords.
I have been working with a copywriter on the ebook site and was successfully promoting my site via adwords, sending over "test" chunks of traffic while we tweaked the conversion rate.
Everything is now ready and working. The product is amazing, the salesletter converts and it's got the backend continuity all set up. It's all ready to make very good, significant money.
Now the massive bombshell:
Google now don't like the site and my Adwords account has actually been suspended.
I can't advertise the site via Adwords.
So now after all this time and expense and energy, I have everything I need to make a significant income and Google has given me the finger.
I've never felt worse. Borderline depression.
And now I'm just seeking advice and words of wisdom from people that have may be been in a similar situation, can relate or at least have some advice to give.
What would you do?
The fact of the matter is, Google is the main source of traffic for this niche, either PPC or SEO.
Now I'm all for traffic diversification and that was fully my plan. But obviously SEO in this niche isn't going to happen any time soon.
I was planning to get my income going via Adwords and then I'd at least be making money while I work on SEO and pursue alternative traffic methods. I didn't think that was such a bad plan.
But my problem is, I've now run out of money and I can't afford to wait for SEO.
I've looked into other traffic sources but the volume just isn't there.
So now I've come to the following options of what to do:
1. Sell the site. It's obviously not earning but the potential is definitley there if someone has the time and money for pursuing all the other traffic methods apart from adwords. I could may be get a few thousand dollars for it, if I'm lucky. That would may off all the costs I've incurred with it and at least give me some cashflow.
2. Hold on to the site and spend months on SEO for very competitive terms.
These are the two main options I've come to, but what would you advise?
It's such a shame. The site and product is brilliant and the potential is enormous. Everything is here to make money, but I've just run out of money, time and desire.
The whole project has just left a huge lump in my stomach and I've come to resent it. It's just a burden and is weighing me down in the state it is now.
I don't want to sell it, but I just don't have the time and money to wait around for the income.
I'd be missing out BIG TIME in the long term if I sold the site. With good rankings and general traffic, this could very possibly be a $20,000+ month business. Very possibly more.
But the fact is, I've run out of money and time. I've been travelling in New Zealand for the last 10 months so have been building this site whilst out here. I'm 19 years old so this has sort of been a "gap year" for me. In the next couple of weeks I'll be going back home to the UK and to my parents.
I'm just so bummed as I've done everything right to be going back to my parents with a good level of income, but thanks to google it's exactly the opposite. Just a lot of debt.
So from being able to have the respect and support from my parents when I return, and being able to further pursue my IM dreams, I'm just going to feel shame and embarrased, and be back at square one with no money. Internet marketing isn't going to fly so well with them now is it?
I'm just so burned out and depressed.
I realise this is a long post, and more of a rant than anything, so thank you for reading. But do you have any words of advice? What would you say is the best course of action to take given my circumstances?
My mind is just all over the place at the moment and I can't think straight.
Thank you so much in advance, I appreciate any input.
Thank you,
Matt
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