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arggggggh article marketing isn't effective for me.

by forfun_cash
10 replies
21 articles with 300 views, 50 clicks. If 1 article takes 30 minutes of my time, it took me 10 hours to get 50 clicks and only around 30% of them opt-in! :O

So the question is, is Article marketing itself useless in getting traffic(talk about the amount of effort put in) unless you use it for SEO purpose?
#arggggggh #article #effective #marketing
  • Profile picture of the author Carlsbadd
    Article marketing works if you take it a few steps further, If you have a article that is generating leads than start backilinking the heck out of it. Spy on what other marketers in your niche are using for keywords , use google wonder wheel and get long tail keywords.

    It's very frustrating at first but if you find just a few articles that rank and keep backlinking them they can pay off for a long time.
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    • Profile picture of the author forfun_cash
      Originally Posted by Carlsbadd View Post

      Article marketing works if you take it a few steps further, If you have a article that is generating leads than start backilinking the heck out of it. Spy on what other marketers in your niche are using for keywords , use google wonder wheel and get long tail keywords.

      It's very frustrating at first but if you find just a few articles that rank and keep backlinking them they can pay off for a long time.
      Thanks! But the keywords are very competitive. It will take enormous effort to do that without having any guarantee whether it will pay off...
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      • Profile picture of the author Alexa Smith
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        Originally Posted by forfun_cash View Post

        the keywords are very competitive
        I'd say that that is, indeed, the problem here.

        The 30% CTR is certainly not too shabby (if they're potential buyers).

        You're not getting nearly enough viewers to your articles, though, to make it worth doing for those keywords.

        Backlinking article-copies in a directory is generally ill-advised. You should be publishing them all on your own site first and having them indexed there (maybe you are?) and then doing the backlinks to those copies, so that (i) you're building up your own property by backlinking, not someone else's, and (ii) you don't end up with article directories outranking you for all your own keywords!

        Originally Posted by forfun_cash View Post

        It will take enormous effort to do that without having any guarantee whether it will pay off...
        Not worth it, in my opinion, for "very competitive keywords". Life is too short for that. Put it down to experience and produce your next 21 articles for some nice, suitable, non-competitive, long-ass keywords for which you can realistically hope to rank your own site.

        And use article directories to get some additional traffic from them, not to send your traffic to them.

        There are (at least!) two different models of article marketing. The one you're trying is the "fast traffic, high-CTR, fast sales, hit-and-run and keep on rinsing and repeating" model, which does work for some people - but perhaps not with "very competitive keywords".
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      • Profile picture of the author Dennis Gaskill
        Originally Posted by forfun_cash View Post

        Thanks! But the keywords are very competitive. It will take enormous effort to do that without having any guarantee whether it will pay off...
        If you are looking for guaranteed rewards for your efforts you're thinking like a JOB holder. There are no guarantees in this business.

        Having said that, targeting highly competitive keywords isn't necessarily a bad thing, it just means more work. If that doesn't appeal to you, try attacking from a different angle using less competitive terms that would attract the same target market.
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  • Profile picture of the author John Chatman
    Originally Posted by forfun_cash View Post

    21 articles with 300 views, 50 clicks. If 1 article takes 30 minutes of my time, it took me 10 hours to get 50 clicks and only around 30% of them opt-in! :O

    So the question is, is Article marketing itself useless in getting traffic(talk about the amount of effort put in) unless you use it for SEO purpose?
    If you have only received 300 views and 50 clicks then there is something seriously wrong with your article marketing my friend.

    Either you are not using the proper keywords in your title, your content sucks, it is being placed in the wrong areas of the directories, your resource box is lacking in an effective call to action.

    Can you link to a couple of articles or maybe post them so we can give you a fair critique?
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    • Profile picture of the author Alexa Smith
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      Originally Posted by John Chatman View Post

      Can you link to a couple of articles or maybe post them so we can give you a fair critique?
      How will that help, John? The articles have a 30% CTR. The problem here is that they're getting only 15 readers each. It doesn't matter whether they could win a Nobel prize for literature if they're getting only 15 readers each, does it? :confused:

      (The titles might be interesting to see, I admit).
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  • Profile picture of the author Rich Struck
    If you can make $69,531.61 by sending one email, why are you worrying about getting a few clicks from your articles?
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  • Profile picture of the author Michael Oksa
    Originally Posted by forfun_cash View Post

    21 articles with 300 views, 50 clicks. If 1 article takes 30 minutes of my time, it took me 10 hours to get 50 clicks and only around 30% of them opt-in! :O

    So the question is, is Article marketing itself useless in getting traffic(talk about the amount of effort put in) unless you use it for SEO purpose?
    Another point is that your articles are always there, they keep working.

    So, if it took you 10 hours to get 50 clicks or 15 opt-ins, in 24 hours you would have 120 clicks or 36 opt-ins, and after a month it would be 3600 clicks and 1080 opt-ins.

    That's just extending the math examples you shared with us. If it has really been 10 hours, then give it time. If it was only an example, look at how they add up over the course of a day, month or year (1 year would be 43,800 clicks 13,140 opt-ins).

    All the best,
    Michael
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  • Profile picture of the author JakeRhodes
    Try mixing up where you submit your articles. I've found that I get a lot more views on iSnare and Buzzle than all the other big article directories combined.

    I do agree though that article marketing isn't the most efficient use of time.
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