Another selling strategy from the "Gurus" - What's next?

Last week, I received a mail from a guru that I trust, it was an invitation to watch a brand new webinar that he made with another guru, well, I watched it, it was 2 hours length.
Although the content was good, they didn't give out mostly anything of the things needed to implement the method correctly, so, it was obvious that they were going to sell me something at the end, of course, that is perfectly normal in free webinar.
But, at the end, they explained that they had a new upcoming product about the topic, and that they needed testimonials, so, they were going to take 15 apprentices to implement the method before the launch, so they gave a link to fill out an application to be choosen.
The application was extensive, and it had questions like "Why do you think you are a possible candidate?", "Explain your internet marketing knowledge", "How much time and money are you willing to invest?", "Why is internet marketing your choice to make money?", etc.

I spent almost an hour writing and re writing my answers, with the hope of being choosen into an early bird in a great product.
Also, I recorded a video of myself talking about the questions to add a bonus and be choosen.

Two days later, I receive a mail from one of the Gurus, with the subject "Congratulations", they mail didn't say anything, just a link to a members area, but when I went it, I found a sales letter with clickbanks screenshots, it was basically selling a coaching for $997, imagine my surprise.
They made me fill out an application like if it were some kind of scholarship, just to sell me an expensive coaching, and i'm 100% sure that those "15 people" was pure crap, they just had an autoresponder to send the same thing to all those who completed the application.

I must say, I'm shocked, If they want to promote a coaching, that's perfect, but please, don't make desperate people to wast time like that.