Do MARKETERS do product launches with using JV's and CLICKBANK ONLY?

6 replies
Howdy.

I was wondering how most marketers/product creators do their product launches?

JV partners, clickbank and 'the list' I presume?
#clickbank #launches #marketers #product
  • Profile picture of the author PeterGarety
    Well, it is a bit more complex thing than that. I got Jeff Walker Product Launch Formula 3.0 and it huge program. I could never imagine before that product launch thing can be so big.

    However, it all starts with a list. If you can persuade people from your list to buy your product, then you will do just fine with affiliate partners as well.
    {{ DiscussionBoard.errors[2526884].message }}
  • Profile picture of the author Shaun Lee
    Traffic > Prelaunch > Launch

    Most high-ticket product sales are handled by merchant accounts. ClickBank has a price limit.

    -Shaun
    {{ DiscussionBoard.errors[2526943].message }}
    • Profile picture of the author oneplusone
      I like Jeff Walker and I have all the PLF versions.

      However, I don't believe Product Launches are THAT complicated when you break it down to the fundamentals.

      Ultimately, you are simply getting people on your (and others) lists mentally engaged by giving them useful free content, PDFs, videos, getting them involved in blog discussions etc

      This creates a sense of antcipation, trust and confidence and by the time the product is launched everyone is mentally tuned in, with many ready to order straight away.

      Obviously there are a lot of other tactics/strategies in PLF which ensures you get an even higher conversion rate come launch day, and have more JV partners on board etc, but anyone who doesn't have PLF can apply the basic fundamentals of a launch by using common sense and observing how others have done it.

      If you can't afford PLF, get onto the IM guru's lists and pay attention to how they are launching their $2k courses every few weeks, you can learn a lot just by observation.
      Signature
      'If you hear a voice within you say "you cannot paint," then by all means paint and that voice will be silenced.' Vincent Van Gogh.
      {{ DiscussionBoard.errors[2527487].message }}
  • Jeff Walker's PLF is all about creating a pre-launch buzz ahead of the actual launch day. You can shake the buzz to your own list, or ideally you should have a few list owners mailing their respective lists along the way. But you have to have your JVs ready and synchronized before the pre-launch phase starts.
    {{ DiscussionBoard.errors[2527518].message }}
  • Profile picture of the author Dan Bainbridge
    It doesnt just have to be on clickbank clickbank is jsut the biggest affilaite software program so you see it there a lot, but lots of in-house product owners do launches, and there is no reason to not do one just because you are not part of clickbank...

    as mentioned above though the "launch formula" is made up of so many elements, you can do it with or without JV partners, and take parts and leave others that suit you, but yes I would recommend getting Jeff Walker or Frank Kern products and you will see the whole picture.

    Launches imo are definitely the way to go and can grow your business by massive amounts in a short space of time (of course with a lot of work going into the launch in the months leading up to it).
    Signature

    Hypnosis Affiliate Program Pays 50% + $20 Join BONUS
    Real Subliminal Messages Pays 35% (world's largest subliminal site)
    SubliminalMP3s.com Pays 75%

    {{ DiscussionBoard.errors[2527735].message }}
  • Profile picture of the author Tanner
    Originally Posted by jeesteve View Post

    Can anyone explain how long the process time will be for prelaunch ?
    A prelaunch can be as short as a few days or as stretched out as a weeks up to a month. Some of the large scale launches have taken 4 weeks just to get through the pre-launch.

    A prelaunch sequence is typically composed of 3 to 4 pieces of prelaunch content that are distributed 1 to 3 days a part. Each piece of prelaunch content is designed to evoke a specific feeling or emotion and build on the previous piece to create excitement and a buying frenzy come launch day.

    Once the product goes live and the launch begins there is usually another 3 to 4 part email/webpage sequence that occurs to maximize sales during the launch window.

    Typically there are also a number of emails that will be sent between the pre-launch and the launch to further build the relationship and heighten the excitement/interest.
    {{ DiscussionBoard.errors[2528427].message }}

Trending Topics