Optimized for the Emmys
Tried it and Worked 
The moment I heard that the Emmys were going to be on August 29, 2010, I proposed a challenge to myself.
"Could I get to the first page of Google (with a brand new site) in time to make money off of people searching for info about the Emmys?"
Happily, I can say that yes I made it to the front page for a couple of long-tail keywords.....
Did I make a ton of money? No!
But it was definitely enough to make it worth the time.
And it was fun to rank above E-News
The moment I heard that the Emmys were going to be on August 29, 2010, I proposed a challenge to myself.
"Could I get to the first page of Google (with a brand new site) in time to make money off of people searching for info about the Emmys?"
Happily, I can say that yes I made it to the front page for a couple of long-tail keywords.....
Did I make a ton of money? No!
But it was definitely enough to make it worth the time.
And it was fun to rank above E-News