Affiliates: Chocolate Chip or Oatmeal Cookies?

Daniel Molano · 11-04-2008, 03:44 PM

I was just wondering, what do you guys as affiliates prefer in the affiliate cookie?

1. Those that once someone clicks through the link that person becomes a permanent affiliate and no other affiliate link can override it?

2. Or those (like the CB hoplink) where the last affiliate link clicked gets credit for the sale?

I would definitely like to know your affiliate thoughts on this one.

Dan

Steven Wagenheim · 11-04-2008, 03:45 PM

My vote is for 2.

Jeremy Kelsall · 11-04-2008, 03:51 PM

Quote:

Originally Posted by Steven Wagenheim

My vote is for 2.

ditto that

SusanUSA · 11-04-2008, 03:56 PM

I agree with these two affiliate masters

#2

David McGimpsey · 11-04-2008, 03:59 PM

I like the Clickbank model. #2 for me.

Ross Kenny · 11-04-2008, 04:01 PM

I vote number 2 also..

Your Affiliates would get a little annoyed if you were using option 1...!!

blokh · 11-04-2008, 04:01 PM

I voted for #1 ... but I think both have their own reasons.

#2 makes more sense because it is the one that made the user buy ...
#1 is the first one to bring the user in, and could be that the user bookmarked the site and thought of coming back to it after reading a few reviews, when he reaches the #2's site and goes and buys

. So technically, #1 deserved the sale.

Very Tricky ! But yes, #2 is what is used globally now. We used #1 when we launched our product in July last year, but all the JV's and affiliates DEMANDED that it be changed to #2, so based on what they asked for, we changed it to #2.

ragnartm · 11-04-2008, 04:03 PM

Nr 2. If you have someone on your list and convince them to buy a product would you want someone else to get the affiliate check when they didn't do anything but fail selling it the first time?

Daniel Molano · 11-04-2008, 07:21 PM

Yes I am using #2 as well and I will keep doing so.

But recently I have seen many affiliate programs running on number 1 so it has me puzzled.

Anyone who would prefer #1?

Kyle Tully · 11-04-2008, 07:26 PM

There are pro's and con's to both, especially when you bring a launch into the picture.

If you're going with last referrer tracking (#2) then why would anyone mail your pre-launch freebie to their list? There is nothing in it for them and they're better off waiting until the day of the launch.

You can argue that the "sale" is made when they first sign up to your list, and is therefore made by the first person that introduces the customer to you.

Shannon Herod · 11-04-2008, 07:43 PM

#2 is my vote

MeTellYou · 11-04-2008, 07:45 PM

I go for number 2

Steven Carl Kelly · 11-04-2008, 08:22 PM

#2 ensures that the affiliate who "closed the sale" gets the credit.

Avery Berman · 11-04-2008, 10:43 PM

Number 2 definitely. Both have good and bad qualities, but for the most part I think 2 is more fair and easy to deal with.

No one wants to see a hardworked affiliate commission go away because someone else linked them to the site with their cookie first and the person didn't even look at it.

Sirius Lin · 11-04-2008, 10:55 PM

My vote for #2 as well. After all, it might just be the last affiliate who finally convinces the buyer to go ahead, so it's only fair to give him/her the cut.

~ Sirius

John Derrick · 11-05-2008, 01:43 AM

I too would go with #2, but I would like to see them set for a lifetime UNLESS a new cookie is set in it's place.

There is no reason for cookies to expire in 30days like I see some programs do.

View Poll Results: Which Affiliate Cookie Is Better?
1. Permanent Affiliate Link Cookie.	2	11.11%
2. CB Type Hoplink/Affiliate Link Cookie.	16	88.89%
Voters: 18. You may not vote on this poll

11-04-2008, 03:44 PM	#1
Daniel Molano Authority Maniac War Room Member Join Date: Jun 2008 Location: Mexico City Posts: 1,217 Blog Entries: 3 Thanks: 80 Thanked 561 Times in 102 Posts Social Networking	Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I was just wondering, what do you guys as affiliates prefer in the affiliate cookie? 1. Those that once someone clicks through the link that person becomes a permanent affiliate and no other affiliate link can override it? 2. Or those (like the CB hoplink) where the last affiliate link clicked gets credit for the sale? I would definitely like to know your affiliate thoughts on this one. Dan
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11-04-2008, 03:45 PM	#2
Steven Wagenheim Article Marketing Wiz War Room Member Join Date: Dec 2006 Location: Roselle, NJ, USA Posts: 13,262 Blog Entries: 11 Thanks: 515 Thanked 2,888 Times in 904 Posts Social Networking	Re: Affiliates: Chocalate Chip or Oatmeal Cookies? - Be Honest! My vote is for 2.
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11-04-2008, 03:56 PM	#4
SusanUSA HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Washington State Posts: 355 Thanks: 36 Thanked 47 Times in 12 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I agree with these two affiliate masters #2
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11-04-2008, 03:59 PM	#5
David McGimpsey HyperActive Warrior War Room Member Join Date: May 2007 Location: Osaka, Japan Posts: 324 Thanks: 127 Thanked 9 Times in 9 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I like the Clickbank model. #2 for me.
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11-04-2008, 04:01 PM	#6
Ross Kenny Senior Warrior Member War Room Member Join Date: Jan 2008 Location: Blackpool, UK Posts: 1,499 Thanks: 3 Thanked 12 Times in 10 Posts Social Networking	Re: Affiliates: Chocalate Chip or Oatmeal Cookies? - Be Honest! I vote number 2 also.. Your Affiliates would get a little annoyed if you were using option 1...!!
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11-04-2008, 04:01 PM	#7
blokh HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Long Branch, NJ, USA. Posts: 278 Thanks: 6 Thanked 18 Times in 13 Posts Social Networking	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I voted for #1 ... but I think both have their own reasons. #2 makes more sense because it is the one that made the user buy ... #1 is the first one to bring the user in, and could be that the user bookmarked the site and thought of coming back to it after reading a few reviews, when he reaches the #2's site and goes and buys . So technically, #1 deserved the sale. Very Tricky ! But yes, #2 is what is used globally now. We used #1 when we launched our product in July last year, but all the JV's and affiliates DEMANDED that it be changed to #2, so based on what they asked for, we changed it to #2.
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11-04-2008, 04:03 PM	#8
ragnartm HyperActive Warrior Join Date: Sep 2005 Location: , , Norway. Posts: 320 Thanks: 29 Thanked 9 Times in 9 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! Nr 2. If you have someone on your list and convince them to buy a product would you want someone else to get the affiliate check when they didn't do anything but fail selling it the first time?
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11-04-2008, 07:21 PM	#9
Daniel Molano Authority Maniac War Room Member Join Date: Jun 2008 Location: Mexico City Posts: 1,217 Blog Entries: 3 Thanks: 80 Thanked 561 Times in 102 Posts Social Networking	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! Yes I am using #2 as well and I will keep doing so. But recently I have seen many affiliate programs running on number 1 so it has me puzzled. Anyone who would prefer #1?
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11-04-2008, 07:26 PM	#10
Kyle Tully ConsultingTycoon.com War Room Member Join Date: Apr 2007 Location: Vaucluse, Australia. Posts: 2,353 Thanks: 96 Thanked 256 Times in 125 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! There are pro's and con's to both, especially when you bring a launch into the picture. If you're going with last referrer tracking (#2) then why would anyone mail your pre-launch freebie to their list? There is nothing in it for them and they're better off waiting until the day of the launch. You can argue that the "sale" is made when they first sign up to your list, and is therefore made by the first person that introduces the customer to you.
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11-04-2008, 07:43 PM	#11
Shannon Herod Focused2Win.com War Room Member Join Date: Aug 2004 Location: Florida , USA. Posts: 1,658 Blog Entries: 15 Thanks: 26 Thanked 243 Times in 72 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! #2 is my vote
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11-04-2008, 07:45 PM	#12
MeTellYou Advanced Warrior War Room Member Join Date: Aug 2008 Location: Poland Posts: 839 Thanks: 66 Thanked 23 Times in 20 Posts Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I go for number 2
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11-04-2008, 08:22 PM	#13
Steven Carl Kelly Trust Christ Alone War Room Member Join Date: Sep 2008 Location: Central Florida Posts: 2,114 Thanks: 22 Thanked 350 Times in 199 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! #2 ensures that the affiliate who "closed the sale" gets the credit.
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11-04-2008, 10:43 PM	#14
Avery Berman Advanced Warrior War Room Member Join Date: Aug 2007 Location: NY,USA. Posts: 684 Thanks: 3 Thanked 7 Times in 3 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! Number 2 definitely. Both have good and bad qualities, but for the most part I think 2 is more fair and easy to deal with. No one wants to see a hardworked affiliate commission go away because someone else linked them to the site with their cookie first and the person didn't even look at it.
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11-04-2008, 10:55 PM	#15
Sirius Lin IMWeeklyVault.com War Room Member Join Date: Dec 2006 Location: Singapore. Posts: 1,029 Thanks: 7 Thanked 8 Times in 7 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! My vote for #2 as well. After all, it might just be the last affiliate who finally convinces the buyer to go ahead, so it's only fair to give him/her the cut. ~ Sirius
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11-05-2008, 01:43 AM	#16
John Derrick HyperActive Warrior Join Date: Jan 2008 Location: Washington State, USA. Posts: 495 Thanks: 4 Thanked 8 Times in 5 Posts Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I too would go with #2, but I would like to see them set for a lifetime UNLESS a new cookie is set in it's place. There is no reason for cookies to expire in 30days like I see some programs do.
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