Affiliates: Chocolate Chip or Oatmeal Cookies?

Daniel Molano · 11-04-2008, 03:44 PM

I was just wondering, what do you guys as affiliates prefer in the affiliate cookie?

1. Those that once someone clicks through the link that person becomes a permanent affiliate and no other affiliate link can override it?

2. Or those (like the CB hoplink) where the last affiliate link clicked gets credit for the sale?

I would definitely like to know your affiliate thoughts on this one.

Dan

Steven Wagenheim · 11-04-2008, 03:45 PM

My vote is for 2.

Jeremy Kelsall · 11-04-2008, 03:51 PM

Quote:

Originally Posted by Steven Wagenheim

My vote is for 2.

ditto that

SusanUSA · 11-04-2008, 03:56 PM

I agree with these two affiliate masters

#2

David McGimpsey · 11-04-2008, 03:59 PM

I like the Clickbank model. #2 for me.

Ross Kenny · 11-04-2008, 04:01 PM

I vote number 2 also..

Your Affiliates would get a little annoyed if you were using option 1...!!

blokh · 11-04-2008, 04:01 PM

I voted for #1 ... but I think both have their own reasons.

#2 makes more sense because it is the one that made the user buy ...
#1 is the first one to bring the user in, and could be that the user bookmarked the site and thought of coming back to it after reading a few reviews, when he reaches the #2's site and goes and buys

. So technically, #1 deserved the sale.

Very Tricky ! But yes, #2 is what is used globally now. We used #1 when we launched our product in July last year, but all the JV's and affiliates DEMANDED that it be changed to #2, so based on what they asked for, we changed it to #2.

ragnartm · 11-04-2008, 04:03 PM

Nr 2. If you have someone on your list and convince them to buy a product would you want someone else to get the affiliate check when they didn't do anything but fail selling it the first time?

Daniel Molano · 11-04-2008, 07:21 PM

Yes I am using #2 as well and I will keep doing so.

But recently I have seen many affiliate programs running on number 1 so it has me puzzled.

Anyone who would prefer #1?

Kyle Tully · 11-04-2008, 07:26 PM

There are pro's and con's to both, especially when you bring a launch into the picture.

If you're going with last referrer tracking (#2) then why would anyone mail your pre-launch freebie to their list? There is nothing in it for them and they're better off waiting until the day of the launch.

You can argue that the "sale" is made when they first sign up to your list, and is therefore made by the first person that introduces the customer to you.

Shannon Herod · 11-04-2008, 07:43 PM

#2 is my vote

MeTellYou · 11-04-2008, 07:45 PM

I go for number 2

Steven Carl Kelly · 11-04-2008, 08:22 PM

#2 ensures that the affiliate who "closed the sale" gets the credit.

Avery Berman · 11-04-2008, 10:43 PM

Number 2 definitely. Both have good and bad qualities, but for the most part I think 2 is more fair and easy to deal with.

No one wants to see a hardworked affiliate commission go away because someone else linked them to the site with their cookie first and the person didn't even look at it.

Sirius Lin · 11-04-2008, 10:55 PM

My vote for #2 as well. After all, it might just be the last affiliate who finally convinces the buyer to go ahead, so it's only fair to give him/her the cut.

~ Sirius

John Derrick · 11-05-2008, 01:43 AM

I too would go with #2, but I would like to see them set for a lifetime UNLESS a new cookie is set in it's place.

There is no reason for cookies to expire in 30days like I see some programs do.

View Poll Results: Which Affiliate Cookie Is Better?
1. Permanent Affiliate Link Cookie.	2	11.11%
2. CB Type Hoplink/Affiliate Link Cookie.	16	88.89%
Voters: 18. You may not vote on this poll

11-04-2008, 03:44 PM	#1
Daniel Molano Authority Maniac War Room Member Join Date: Jun 2008 Location: Mexico City Posts: 1,265 Blog Entries: 3 Thanks: 81 Thanked 591 Times in 101 Posts	Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I was just wondering, what do you guys as affiliates prefer in the affiliate cookie? 1. Those that once someone clicks through the link that person becomes a permanent affiliate and no other affiliate link can override it? 2. Or those (like the CB hoplink) where the last affiliate link clicked gets credit for the sale? I would definitely like to know your affiliate thoughts on this one. Dan
	Increase Visibility - Chosen as The #1 Online Marketing Firm by TopTenReviews.com Inc. 5000's #855 Fastest Growing Company in America Some of what I used to do in the old days: Work From Home My Site/Blog Hybrid: DanielMolano.com

11-04-2008, 03:45 PM	#2
Steven Wagenheim Content & Copywriting Wiz War Room Member Join Date: Dec 2006 Location: Roselle, NJ, USA Posts: 16,394 Blog Entries: 11 Thanks: 1,529 Thanked 6,187 Times in 2,284 Posts Social Networking	Re: Affiliates: Chocalate Chip or Oatmeal Cookies? - Be Honest! My vote is for 2.
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11-04-2008, 03:56 PM	#4
SusanUSA HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Washington State Posts: 363 Thanks: 39 Thanked 73 Times in 17 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I agree with these two affiliate masters #2
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11-04-2008, 03:59 PM	#5
David McGimpsey HyperActive Warrior War Room Member Join Date: May 2007 Location: Osaka, Japan Posts: 356 Thanks: 199 Thanked 15 Times in 15 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I like the Clickbank model. #2 for me.
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11-04-2008, 04:01 PM	#6
Ross Kenny Senior Warrior Member War Room Member Join Date: Jan 2008 Posts: 1,845 Thanks: 90 Thanked 64 Times in 59 Posts	Re: Affiliates: Chocalate Chip or Oatmeal Cookies? - Be Honest! I vote number 2 also.. Your Affiliates would get a little annoyed if you were using option 1...!!

11-04-2008, 04:01 PM	#7
blokh HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Long Branch, NJ, USA. Posts: 280 Thanks: 8 Thanked 20 Times in 14 Posts Social Networking	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I voted for #1 ... but I think both have their own reasons. #2 makes more sense because it is the one that made the user buy ... #1 is the first one to bring the user in, and could be that the user bookmarked the site and thought of coming back to it after reading a few reviews, when he reaches the #2's site and goes and buys . So technically, #1 deserved the sale. Very Tricky ! But yes, #2 is what is used globally now. We used #1 when we launched our product in July last year, but all the JV's and affiliates DEMANDED that it be changed to #2, so based on what they asked for, we changed it to #2.
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11-04-2008, 04:03 PM	#8
ragnartm HyperActive Warrior Join Date: Sep 2005 Location: , , Norway. Posts: 312 Thanks: 29 Thanked 9 Times in 9 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! Nr 2. If you have someone on your list and convince them to buy a product would you want someone else to get the affiliate check when they didn't do anything but fail selling it the first time?
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11-04-2008, 07:21 PM	#9
Daniel Molano Authority Maniac War Room Member Join Date: Jun 2008 Location: Mexico City Posts: 1,265 Blog Entries: 3 Thanks: 81 Thanked 591 Times in 101 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! Yes I am using #2 as well and I will keep doing so. But recently I have seen many affiliate programs running on number 1 so it has me puzzled. Anyone who would prefer #1?
	Increase Visibility - Chosen as The #1 Online Marketing Firm by TopTenReviews.com Inc. 5000's #855 Fastest Growing Company in America Some of what I used to do in the old days: Work From Home My Site/Blog Hybrid: DanielMolano.com

11-04-2008, 07:26 PM	#10
Kyle Tully ConsultingTycoon.com War Room Member Join Date: Apr 2007 Location: Vaucluse, Australia. Posts: 2,343 Thanks: 98 Thanked 268 Times in 128 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! There are pro's and con's to both, especially when you bring a launch into the picture. If you're going with last referrer tracking (#2) then why would anyone mail your pre-launch freebie to their list? There is nothing in it for them and they're better off waiting until the day of the launch. You can argue that the "sale" is made when they first sign up to your list, and is therefore made by the first person that introduces the customer to you.
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11-04-2008, 07:43 PM	#11
Shannon Herod Focused2Win.com War Room Member Join Date: Aug 2004 Location: Florida , USA. Posts: 2,355 Blog Entries: 18 Thanks: 73 Thanked 519 Times in 231 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! #2 is my vote
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11-04-2008, 07:45 PM	#12
MeTellYou THE Ebook Writer War Room Member Join Date: Aug 2008 Posts: 1,040 Thanks: 109 Thanked 36 Times in 29 Posts Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I go for number 2
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11-04-2008, 08:22 PM	#13
Steven Carl Kelly Trust Christ Alone War Room Member Join Date: Sep 2008 Location: Central Florida Posts: 3,014 Thanks: 63 Thanked 806 Times in 391 Posts	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! #2 ensures that the affiliate who "closed the sale" gets the credit.
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11-04-2008, 10:43 PM	#14
Avery Berman PM me to chat War Room Member Join Date: Aug 2007 Location: NY,USA. Posts: 841 Thanks: 7 Thanked 31 Times in 24 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! Number 2 definitely. Both have good and bad qualities, but for the most part I think 2 is more fair and easy to deal with. No one wants to see a hardworked affiliate commission go away because someone else linked them to the site with their cookie first and the person didn't even look at it.
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11-04-2008, 10:55 PM	#15
Sirius Lin Free Stuff - see my sig! War Room Member Join Date: Dec 2006 Location: Singapore. Posts: 1,082 Thanks: 10 Thanked 16 Times in 14 Posts Social Networking Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! My vote for #2 as well. After all, it might just be the last affiliate who finally convinces the buyer to go ahead, so it's only fair to give him/her the cut. ~ Sirius
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11-05-2008, 01:43 AM	#16
John Derrick Advanced Warrior Join Date: Jan 2008 Location: Washington State, USA. Posts: 514 Thanks: 9 Thanked 12 Times in 9 Posts Contact Info	Re: Affiliates: Chocolate Chip or Oatmeal Cookies? - Be Honest! I too would go with #2, but I would like to see them set for a lifetime UNLESS a new cookie is set in it's place. There is no reason for cookies to expire in 30days like I see some programs do.
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