4 replies
Hi guys how does this sound

I have a product for sale for $24 on my blog.
It is quite expensive for what i am selling - i've only sold a few copies at this price.

However , i want the users to think it is expensive.

I have set up a chain of auoresponders.

on sign up they get a free product

7 days later they get a free tutorial

14 days later they get a free product

21 days later i offer them the 24$ product for 12$ (hoping they thought it was expensive before but now it's half price will buy it) for 1 week only.

28 days later free tutorial

35 days later free tutorial

42 days later i review a 3rd party product and i get 25% of the sale

49 days later free product

58 days later free product

65 days later another 3rd party product i get a cut off

etc


Is this a good way to work it?
I'm thinking as i'm getting around 25 sign ups a day that at some point it's all start going to overlap so i'll be making a various sales from different things on the same days so i'll start making a nice bit of money daily.
#list #selling
  • Profile picture of the author Zeus66
    Too many days between emails, in my opinion. People are typically on a lot of lists, so you want to start training them to see yours more often. Maybe about ever 3 days. Others will tell you more or less often, but 3 is kind of the sweet spot with my lists. Your instinct to not hit them with sales pitches right off the bat is correct, but send more often and you'll build up trust a lot faster. As long as you present your paid product with honesty and focus on how it will benefit them, your list should respond.

    John
    {{ DiscussionBoard.errors[2605187].message }}
    • Profile picture of the author jeskola
      Originally Posted by Zeus66 View Post

      Too many days between emails, in my opinion. People are typically on a lot of lists, so you want to start training them to see yours more often. Maybe about ever 3 days. Others will tell you more or less often, but 3 is kind of the sweet spot with my lists. Your instinct to not hit them with sales pitches right off the bat is correct, but send more often and you'll build up trust a lot faster. As long as you present your paid product with honesty and focus on how it will benefit them, your list should respond.

      John
      Thanks John, ok i've pulled it all into 3 or 4 days between each email.

      I really just don't want to come across as spammy, though saying that i do give away a whole lot of knowledge!

      Out of curiosity - how long should the auto responders go on for - a couple of months... a year!! Does that seem like a lot?
      Signature

      Don't look to MAKE money - look to HELP people and you will make all the money you can ever want.

      {{ DiscussionBoard.errors[2605326].message }}
      • Profile picture of the author Zeus66
        Originally Posted by jeskola View Post

        Out of curiosity - how long should the auto responders go on for - a couple of months... a year!! Does that seem like a lot?
        I only set up maybe 30-45 days of follow-ups. If I mail every 3 days or so, that's 10-15 messages that I load into the AR. Beyond that, I add new follow-ups as I come across something interesting or that I have used and want to recommend to my members. And then I send out the occasional broadcast for specials, etc. But that's me. I don't like too much structure. I get bored too easily if I try to write more than maybe 15 messages for the AR series. I'd rather take it as things come after that. You may be a different kind of marketer and prefer more long-term AR follow-ups in the queue.

        Like the guy above me said, TEST it.
        {{ DiscussionBoard.errors[2606263].message }}
  • Profile picture of the author nyrsimon
    Certainly the time in between seems waaaay too long as already mentioned. The key is to TEST. Try different time intervals and see what gets the best result. You may find every day works, or every other day. Assuming you are getting traffic set up a series of tests and run them

    Good luck
    Simon
    {{ DiscussionBoard.errors[2606087].message }}

Trending Topics