Clickbank Question

by noobjackson

Posted: 14 years ago 20 replies

INTERNET MARKETING

So I saw on affilorama that a good way to see what products are selling is to check the gravity on the clickbank products.

My question is what is considered a good gravity rating?

I notice some products are like 7.9, others are 52.7 and others are 220.01.

obviously some major differences so I don't quite understand.

Can someone please explain the gravity thing to me?

#clickbank #question

Justin W 14 years ago

Gravity involves the number of different affiliates that are selling the product. A good gravity rating would be over 10 in my opinion. A great gravity rating would be over 50
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- Alexa Smith Banned 14 years ago
  
  Originally Posted by TruthW87
  
  A good gravity rating would be over 10 in my opinion. A great gravity rating would be over 50
  
  We judge by different criteria, evidently.
  
  To the extent that gravity's relevant to me, as an affiliate, I'd rather promote a product with a gravity of 10 than one with a gravity of 50, other things being equal.
  
  I tend to earn a lot more, that way. For all the reasons explained in some detail in this post.
  
  Originally Posted by noobjackson
  
  Can someone please explain the gravity thing to me?
  
  I think the post linked to in the sentence just above will do exactly that.
  
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  Justin W 14 years ago
  
  Originally Posted by Alexa Smith
  
  We judge by different criteria, evidently.
  
  The original question was asking what is a good gravity rating when it comes to sales. I wasn't talking about what type of gravity numbers are best when picking a product to promote.
  
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ShaneRQR 14 years ago

My advice is to not get too hung up on gravity numbers.
Huge gravity means there's tons of competition, but you can still make money promoting a product like that.

Check out something like CBtrends or CBanalytics to see if sales, gravity etc. are on an increasing or decreasing trend and take a look at the sales-page itself.
I'd rather promote a low-gravity product with stable trends and a good sales-page than a high-gravity product that's on it's way down, for example.
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Vincenzo Oliva

14 years ago

Word on the street is that each gravity point is equal to approximately 100 affiliates who requested a hoplink, which doesn't necessarily mean that they are making sales. 52 gravity=520.

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Alexa Smith

Banned 14 years ago

Originally Posted by Vincenzo Oliva

Word on the street is that each gravity point is equal to approximately 100 affiliates who requested a hoplink, which doesn't necessarily mean that they are making sales. 52 gravity=520.

I hope it's a joke, because it's utter nonsense!? :confused:

Gravity is perfectly clearly defined on Clickbank's own site (one of the few things that are - it's just most affiliates' conclusions from the definition that are pretty deeply mistaken!), and the "numbers" are explained here with some examples ...

Thanks

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noobjackson

14 years ago

Originally Posted by Chris Kent

These guys have gone down in my estimation now if this is what is being taught.

well that is what it says...though it does say if its an internet marketing product then you can pretty much ignore the gravity. Check it out.

From Affilorama website

A high gravity rating means that lots of affiliates are making sales and in general, you can take this to mean that the product is in hot demand and has a good chance of being profitable for you.

There is one exception to this rule: internet marketing products.
Internet marketing products are frequently purchased by affiliates through their own affiliate link. By doing this they get a big discount on a product; but it also radically skews the gravity.

Is this info incorrect?

Alexa seems on top of things! Big thanks!

Thanks
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Alexa Smith Banned 14 years ago

Originally Posted by noobjackson

Is this info incorrect?

No. It's totally incorrect, and extremely misleading. For all the reasons explained and discussed in the post linked to above (and others).

Honestly: it's just complete garbage that doesn't stand up to examination for a moment - as you can see for yourself from the examples, numerical illustrations and reasons given in that other post.

People "selling advice" can say that as prominently and repeatedly as they like (and they nearly all do!) but that doesn't mean that there's any truth in it at all (and there isn't). Even Clickbank themselves now (finally!) give one or two warnings on their site which pretty unambiguously imply the opposite to some of what's quoted above.

The idea that a high gravity product is "likely to be in hot demand" is entirely mistaken. It's based on a complete mispercepton of what gravity measures and how it measures it.
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NickEllisTV 14 years ago

You can judge this by what ClickBank directly says about gravity:

Grav: Short for Gravity, this number represents a unique calculation by ClickBank that takes into account the number of different affiliates who earned a commission by promoting this product over the past 12 weeks. Since more recent transactions are given a higher value, this number can give you an idea of what products are “hot” at the moment, in terms of being promoted by many affiliates and making a good number of sales. However, high gravity can also indicate that there will be a lot of competition in promoting this product.
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Irishman 14 years ago

You may find this video helpful. I'm a visual learner so for me it served me well.

YouTube - Understanding Clickbank Gravity

Hope it helps,
Will
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twoverun

14 years ago

Question on ClickBank.. Do you have to use ClickBank as your checkout method in order to sell on ClickBank?

Meaning, if I use another form of checkout now, do I have to switch totally to ClickBank in order to recruit affiliates?

(New to the ClickBank concept)

Thanks
1 reply

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Alexa Smith

Banned 14 years ago

Originally Posted by twoverun

Do you have to use ClickBank as your checkout method in order to sell on ClickBank?

Meaning, if I use another form of checkout now, do I have to switch totally to ClickBank in order to recruit affiliates?

"Asked and answered" very recently, as it happens. This thread will tell you all you need to know, I think. The abbreviated summary is "Clickbank don't care either way but affiliates do."

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Aniee Kesem Banned 14 years ago

[DELETED]

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- Alexa Smith Banned 14 years ago
  
  Originally Posted by Aniee Kesem
  
  High gravity means...high competition
  
  Exactly so.
  
  And it often (nobody's saying "always") means high affiliate turnover.
  
  Here's the reality.
  
  Thanks
  
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GoodnightSweetRatRace 14 years ago

"Gravity doesn't correlate to the number of sales"

That statement is not completely true, jus sayin.

In general, high gravity is a good indicator.

Don't let people on here make you think ALL high gravity products are complete garbage, because thats just utter crap.
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twoverun 14 years ago

Thanks for pointing me in the right direction... I will read up on that.
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Chris Thompson 14 years ago

High gravity = high aff sales as a RULE OF THUMB, although I agree with Alexa it is not a perfect measure and there are other things at play in the formula. If you are doing initial research, it will be a good 80/20 rule application.

I was going to write a reply about this here, but I decided to stick it one of my blogs to illustrate an IMPORTANT DISTINCTION about how to think about gravity when promoting. I use my own site as a real example.

Promoting ClickBank Products: Does Gravity Matter | Replace Myself Bonus
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Stefan Vee 14 years ago

Here's the deal ... (It's not even rocket science ...)
By default, Clickbank's products are ranked by popularity (= the number of sales they generate)
The lower the gravity for a highly popular product, the less competition there is and the easier it is make a commission.
Try it and you'll see!
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magicmarcus 14 years ago

gravity is an illusive number... there are some products doing really well that you will miss if you judge by gravity.

personally i dont give a rip how many affiliates have made a sale... i just care about one thing...

will it convert for my audience!

thats it... end of story.

all gravity means is do they have a bunch of affiliates.

by the way i have a product that converts like crazy and my gravity is under 5
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