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Landing Page or Blog?

by AHayes183
6 replies
Hi Warriors,

I am still currently in the process of marketing my content production website and once I am back up to speed, I will continue marketing it but allow myself time to push forward with my CPA marketing.

Before I get into CPA though, I have been pondering on whether I should start out using blogs to showcase the offer/product/services or instead use a landing page for each one.

It seems like many of the pros stand by the squeeze page method unless they already have a blog with a PR. My question is would it make much difference? Would a blog page dedicated to the product not be as effective?

Just interested in hearing peoples thoughts on this.

Antony.
#blog #landing #page
  • Profile picture of the author abs007
    Hi with a blog you will have the ability to work on a number of pages - you can the same with a number of squeeze pages -

    a few points you may want to take into consideration - CMS systems such as wordpress have excellent internal linking so you will not need to worry about it - you also have a number of plugins which will really help in your so and gaining organic rankings -

    I would personally go with a blog - for the simple reason to be able to add extra contents to the blog and rank for more keywords -

    then again you will need to make sure that your visitors do not get distracted from your offer so some clever layout will ensure you get the maximum click rates-

    The good thing about squeeze pages is that they will focus on the call to action and they are very successful in this -

    when i do cpa offers i tend to work with review sites as i found them to have the best effect on searchers

    im sure everyone's views will vary so it comes down to what you prefer best
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    • Profile picture of the author Cataclysm1987
      I like to give my visitors a choice. In other words, in the EZA resource box, I basically have one link to a squeeze page and another to my blog. A person can visit my website and enjoy my content, or they can go to my squeeze page and get right on my list with a free report.

      Either model works very well. With a blog you get to start a conversation with the person. It gives them the opportunity to get your message in a non-intimidating way.

      A squeeze page compels them to take action. It makes them excited and pushes them through the sales process more quickly, albeit more forcefully which can be negative sometimes.
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  • Profile picture of the author magicmarcus
    Hi There,

    use a blog :-) but control the content.

    check out these videos for more details:

    Simple Blog Profits Coaching Club: Video 1

    video 3 has the instructions on how to hide your posts but still have an optin box on your pages... making it the killer way to have an "optin blog"

    let me know what you think.

    Marcus
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  • Profile picture of the author charlesf
    I feel that a blog would be helpfull regardless and the combination of both is even better.
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    • Profile picture of the author pluto1
      IME, blog is always better than the landing pages. It's always good to run a few test drives before sticking to one technique.
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      • Profile picture of the author AHayes183
        Hi,

        Thanks for the responses. I think i´ll definately go with the blog to start with and over time I can test the landing page option with various products. I suppose its also about using what you know and trying what you dont.

        Thanks for the advice though, im definately looking foward to practicing what ive learnt.

        Antony.
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