Banking and Personal Finance

I'm not in the niche but this seems like the right place to begin such a venture. Best of luck Sam :-)

Why not go ahead and build the site and start building traffic to it. Since you love the niche, creating good quality posts and articles should be a breeze and you can always initially monetize it with adsense or Amazon (don't worry about the low comission, nobody buys only 1 thing at a time from amazon).

Also, start building a list with a free report or video and a web form on your site.

Once you have that going you can sit back and look at how to maximize your earnings from the site.

The obvious answer is to create your own products to sell to your subscribers or visitors or hire someone to create the product for you.

Once you've developed a decent sized list you can also survey them to see what they want and then find or develop products around their responses.

Additionally once you have a list you could contact experts in the personal finance world and set up a joint venture to do a paid webinar or teleclass to your list.

Those are just a few of the possibilities, but don't let a lack of products prevent you from entering a niche...don't always think like an affiliate.

Thanks Guys for the reply. Tanner - your suggestions are spot on, I will go ahead. I love this niche and can write a couple of posts a day easily.

Sam

Hi Sam,

There are quite a few products you can promote in this niche. Don't have time right now for a long list but just a few things that come to mind from memory are:

QVC or Home Shopping Network - I believe one or the other has Suze Orman products.

ING Direct - online banking. I think they're with Commission Junction.

I'm pretty sure Quicken/TurboTax/Quicken loans has an affiliate program.

There's a few to get you started.

For content, or a training section on your site, there's some great free CD's from the FDIC you can get called Money Smart. They're financial education training programs for Young Adults and Adults. There's also downloadable audio versions, instructor versions with the tests and answers. Look under the Consumer Protection link for the Financial education link on the FDIC site.

Hope that gives you some ideas and places to start.

Steve

Wow Steve, that's some amazingly useful info.

Thanks

Sam

There is a ton of personal finance e-books on clickbank, just did a search, might want to look at some of those.

You can add personal finance software, there are way more people doing their finances electronically nowadays.

I was an Investment Banker at UBS for 2 years. If I can be of any use or give free advice on finance I would be happy to help. Don't know much about the business from a marketing perspective but can of course help in a general capacity.

i would suggest you look outside of the normal "mindset" of financial thought - it seems to have landed us in alot of trouble (current financial situation)

I would explore educating people on the power of debt and credit and how much it really costs and best practice to avoid it

Good luck - I wish you all the best

Many top CPA networks have good offers paying $15 to $100+ for banking/financial form submits etc...

to be fair many have tried for a long time and sadly, it makes no difference. Fact is adults should have the basic financial education and take responsibility.

Great useful replies guys. When I started this thread, I was unsure if this is a good niche to puruse, not just for the lacking of products (I was wrong), as some of you mentioned this can be monetized. The other concern I had was the widely available and popular personal finance magazines like Kiplinger's, Smart Money etc.

I am now convinced that this is a good niche that is evergreen and one can derive an immense satisfaction on educating people on how to budget, use credit card wisely (thanks Dave) etc

Thanks a lot to all of you

Sam

I would personally view the lack of products in the niche as an oppurtunity to become an authority in said niche. Create your own products and rake in the profits (assuming there is enough interest etc etc etc)!