How to make money without selling anything
Lately I've seen lots of advice about how to make money selling stuff and I'd have to say that is so short sighted.
Here's why: "Don't Eat Your Corn."
OK, it's an old farmers saying, but a great one none the less. If you eat all your corn you have nothing to plant for next season. And while you'll be fat and happy for a while, you'll starve shortly thereafter.
If you plant your corn - or at least some of it, you can keep harvesting (getting paid) year after year. And here's how - don't sell anything.
LEASE IT. RENT IT. TIMESHARE IT... But don't sell it.
In particular, and what prompted this wee tale of grains and greed was something I saw a few days ago about making money with video.
Now video is cool, it rocks and no you don't need to be Spielberg to succeed in internet video. However, production commentary aside, you can make a mint with localized service oriented business videos.(You know the kind, for ABC who sells XYZ and hasn't the time, or the skill to create a short video that will rank with the search engines.)
Anyway, the advice offered was to call companies and offer to create them these short videos, sell it to them and charge a monthly fee for maintain if warranted.
Nah. Not my approach.
Find high demand locally searched phrases - here's one I'll give you a hint about: "emergency plumber in [your-town]"
Create a short video for the phrase and put some info on the video that helps the searcher and also offers THE FIRST COMPANY THAT CONTACTS YOU THE RIGHT TO RENT IT ...
You keep the asset. You don't eat your corn. If the client stops paying, or doesn't want to keep going, you switch to another client. Think of each video as a small advertising space and you control the media.
It's how the big guns roll. Why not you?
Remember, grow your asset base, and don't eat your corn.
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