How To Identify Patterns In User Sign Ups

mediaspree · 11-11-2008, 04:28 PM

I run a membership site for which it is free to sign up and poke around, yet costs a monthly fee to be able to access contact information for other members and premium content (its a niche dating site).

I generally do pretty well spending $150 in cpc new member aquisition every day and generating from $150-$500 in sales per day (have been online over 5 years).

My problem is that I cannot Identify any pattern to when I have my "big" days to when I just break even. One might think I would do better on the weekend or friday night when people are looking for dates but it varies greatly each day of the week.

Are there any analytics programs that might help me identifying why users are signing up on particular days (I have g analytics but only know the surface levels) or other ways of looking at my data which might help Identify patterns in user behavior?

jay7707 · 11-11-2008, 04:36 PM

What your site, I may be able to help.

11-11-2008, 04:28 PM	#1
mediaspree Active Warrior Join Date: Sep 2006 Location: Florida, USA Posts: 82 Thanks: 0 Thanked 7 Times in 5 Posts	How To Identify Patterns In User Sign Ups I run a membership site for which it is free to sign up and poke around, yet costs a monthly fee to be able to access contact information for other members and premium content (its a niche dating site). I generally do pretty well spending $150 in cpc new member aquisition every day and generating from $150-$500 in sales per day (have been online over 5 years). My problem is that I cannot Identify any pattern to when I have my "big" days to when I just break even. One might think I would do better on the weekend or friday night when people are looking for dates but it varies greatly each day of the week. Are there any analytics programs that might help me identifying why users are signing up on particular days (I have g analytics but only know the surface levels) or other ways of looking at my data which might help Identify patterns in user behavior?

11-11-2008, 04:36 PM	#2
jay7707 Active Warrior Join Date: Apr 2007 Location: , , USA. Posts: 79 Thanks: 12 Thanked 0 Times in 0 Posts Contact Info	Re: How To Identify Patterns In User Sign Ups What your site, I may be able to help.