Recommended Conversion Tracking Software?

30 replies
I'm not sure I completely trust AdWords when it comes to tracking sales, hence I want to look into an alternative conversion tracking software.

Preferably one that tracks more than just PPC campaigns. I want to know where ALL my sales are coming from. I'm a product vendor and not an affiliate, so with that in mind, what are your recommendations?

Regards,
Matt
#conversion #recommended #software #testing #tracking
  • Profile picture of the author AndreVas
    Adtrackz Special Offer

    Use it for any medium.
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    • Profile picture of the author Nirusan
      Hi Andre,
      are you using adtrackz yourself? How good is the software? and the customer service?
      I purchased it a while ago and did not get the download link for the software until I filed a claim at paypal and they were investigating the matter.
      I ask this question because I´m not sure if I want to work with a customer service like that.
      How good is the software? Does it need customer service a lot?
      thanks,
      Nirusan
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  • Profile picture of the author blokh
    Affiliate Radar
    Tracking Affiliate Links BIG TIME ... Affiliate Radar - No More Flying Blind With PPC

    Long Tail Magic
    Tracking All types of conversions on your site, you will have to wait for one week as the launch date for this product is Nov 19. To read more visit:
    Long Tail Magic | Raakesh.com
    Long Tail Magic

    Doesn't get any better than that.
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    Raakesh (Blokh)
    Raakesh.com - My Web Presence. All about me and my products.
    LongTailMagic.com - Analytics Software helps you track actual search terms and other visitor information.
    InstantLP.com - Generate high Quality Score landing pages with just a few clicks.

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    • Profile picture of the author ronb107
      Originally Posted by blokh View Post

      Affiliate Radar
      Tracking Affiliate Links BIG TIME ...
      Long Tail Magic
      Tracking All types of conversions on your site, you will have to wait for one week as the launch date for this product is Nov 19. To read more visit:
      Doesn't get any better than that.
      Hey Raakesh:

      Since you have intimate knowledge with both Affiliate Radar ($97/mnth) and Long Tail Magic ($97 one-time fee), what are the differences between the two?

      What appeals the most about LTM is the one-time fee. Right now I am considering using either Prosper202 or Optimize My Site (free to me), but the features offered by AR and LTM seems to provide greater info and ease of use.

      Thanks,
      Ron
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  • Profile picture of the author GarrieWilson
    I use XConversions.
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    • Profile picture of the author David Neale
      I have the agency license and I've used it for my clients for several years.

      What is Stuffed Tracker? / Stuffed Tracker

      One of my clients was getting so much traffic it started to get slow (MySql DB) for all the others so I moved away from it about a year ago.

      I imagine there have been several version upgrades since then so coding may have improved performance even for 1,000,000 + visitors a month.

      I may take another look myself.
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      David Neale

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      • Profile picture of the author ronb107
        Originally Posted by David Neale View Post

        I have the agency license and I've used it for my clients for several years.

        One of my clients was getting so much traffic it started to get slow (MySql DB) for all the others so I moved away from it about a year ago.

        I imagine there have been several version upgrades since then so coding may have improved performance even for 1,000,000 + visitors a month.

        I may take another look myself.

        Hey David:

        ST looks interesting for a low one-time fee. The only issue is the entry of sales info. It looks like this has to be entered per sale.

        Is there a spreadsheet interface that allows downloading of sales info from Google, Yahoo, and MSN in a batch mode? This would certainly be faster.

        Also, is there a way to track info at the Campaign and Ad levels as well?

        Thanks for the input,
        Ron
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  • Profile picture of the author blokh
    As far as Affiliate Radar is concerned, there is no other product that compares to it, yet. But Affiliate Radar allows you to track conversions for affiliate offers without using any conversion data tracking code on your thank you pages.

    Long Tail Magic requires conversion data tracking code.

    Affiliate Radar is hosted on our server so it saves you resources, LTM is hosted on your servers, so it uses your server resources.

    Affiliate Radar is strictly for affiliate marketers who are getting traffic thru PPC.
    Long Tail Magic is for anyone who has a website but Affiliates using direct linking methods might still want to use Affiliate Radar.

    I checked the other products you mentioned, I think you need to get a feel of both Affiliate Radar and Long Tail Magic to really understand what they are, and what they can do for your business. Both these products have a money back guarantee ... so I recommend that you try them out.

    If you need further clarification about these products, feel free to PM me ...

    Sales Page for AR: Affiliate Radar - No More Flying Blind With PPC
    Sales Page for LTM: Long Tail Magic - Don't Spend the money, that you can Save.

    Raakesh
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    Raakesh (Blokh)
    Raakesh.com - My Web Presence. All about me and my products.
    LongTailMagic.com - Analytics Software helps you track actual search terms and other visitor information.
    InstantLP.com - Generate high Quality Score landing pages with just a few clicks.

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  • Tracking202 (Hosted) or Prosper202 (self-hosted) are the best out there IMO. Not only are they 100% free, but the support is top notch! They're mainly designed for PPC, but you can track other sources of traffic as well as long as you can use subids.
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    • Profile picture of the author Neil Morgan
      Hello Nirusan

      AdTrackz has been around for a while and I use it myself.

      I understand your concern on the support issue but I've found the AdTrackz software so simple to install and use that I've never needed any support from Jonah, the developer.

      It's a great little package for the money.

      Cheers,

      Neil
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      • Profile picture of the author blokh
        Hey all ..

        Just an update for anyone who wants to test Long Tail Magic for 3 days (Free).

        I just made an update and am letting potential buyers try it for 3 days on my server. So all you need to do is, create your account, create your campaign, get the code and paste it on your page and start seeing results.

        This would help you promote this product through clickbank too.

        Visit Long Tail Magic - The Web Analytics Software that opens your eyes to the world. to get the trial.

        I am positive this would help you get a feel of the tool. I wish other tools could also have a quick try section. It will make life so easy for buyers.

        Anyhow, if you have any feedback, feel free to IM me.
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        Raakesh (Blokh)
        Raakesh.com - My Web Presence. All about me and my products.
        LongTailMagic.com - Analytics Software helps you track actual search terms and other visitor information.
        InstantLP.com - Generate high Quality Score landing pages with just a few clicks.

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      • Profile picture of the author dunrented
        The support for Adtrackz doesn't exist. If you are thinking of buying this software, just cross your fingers and hope it works.
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    • Profile picture of the author Alp Bozkurt
      OP states that he is a product vendor, not an affiliate.

      These solutions are for affiliate marketers.

      Originally Posted by masterlesssamurai.com View Post

      Tracking202 (Hosted) or Prosper202 (self-hosted) are the best out there IMO. Not only are they 100% free, but the support is top notch! They're mainly designed for PPC, but you can track other sources of traffic as well as long as you can use subids.
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      • Profile picture of the author Stangracer
        Originally Posted by Alp Bozkurt View Post

        OP states that he is a product vendor, not an affiliate.

        These solutions are for affiliate marketers.
        Actually you can use Tracking202 (service) and Prosper202 (self-hosted) to track your sales as a vendor.

        They include a tracking pixel which you would put on your thank you page and use that to track your conversions.

        The only downside is that the tracking pixel isn't 100% accurate, sometimes you might get a false positive. But it is a good solution if you don't want to invest before you get know tracking better.

        Ian Fernando Using Tracking202 to Track Your Products

        Also they are mianly designed for PPC >>> CPA which the OP wanted something more than for just PPC. You can use these to track just about any web link. So if you want to track Squidoo pages, articles, banners, etc... You can use these to do it.

        Another alternative would be Affiliate Prophet. It also has a tracking pixel, it can do both organic and paid search and has a cool time on page feature (AIDA) which stands for Attention, Interest, Desire, Action that provides an indicator of how well you your landing pages, sales pages, and presell pages are doing on a per keyword or referrer basis.

        There is a split testing function that does a good job of making sure the same visitor sees the same page every time, important to ensure good data. It's designed more for PPC use.

        In order to use the multi-page feature you'll need to purchase the OTO which includes the means to do organic and PPC on every page on your site with one tracking code.

        The OTO also includes a taguchi / multi-variate testing feature.

        Another cool feature is you can track three different conversions with one tracking code.

        So for a product owner it provides a nice toolset for really taking a good look at your entire sales process.

        It's good for affiliates too, especially if you sell clickbank products. I wouldn't recommend it for CPA tracking.

        I actually use both Prosper202 and Affiliate Prophet for tracking.

        You can do some really cool stuff with both products combined.

        Good luck,

        Derek
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        • Profile picture of the author ronb107
          Hey Derek:

          Are you also familiar with STA (Split Test Accelerator)? This one looks very interesting, although I can't get details on how it integrates with the Search Engines and the Affiliate Networks (whether thru scrapping or manually thru csv reports).

          Thanks,
          Ron
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          • Profile picture of the author Stangracer
            Originally Posted by ronb107 View Post

            Hey Derek:

            Are you also familiar with STA (Split Test Accelerator)? This one looks very interesting, although I can't get details on how it integrates with the Search Engines and the Affiliate Networks (whether thru scrapping or manually thru csv reports).

            Thanks,
            Ron
            Hey Ron,

            I'm not all that familiar with STA... I have seen the sales page before when I was doing some conversion tracking software research.

            It does look interesting. Best I can tell from the sales page is you manually input the commission data and it tracks ROI for you. Looks to be by visitor value or even EPC...

            Your right, not a whole lot of info on that in the sales page.

            I use Affiliate Prophet and most of the features available is STA and available in it. I do like the time on page feature, in Affiliate Prophet it is AIDA, but basically the same thing. In AP you can configure the A,I,and D times too...

            STA looks decent, if you try it out, do let us know how it works for you...

            Thanks,

            Derek
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            • Profile picture of the author digabot
              Originally Posted by Stangracer View Post

              I use Affiliate Prophet and most of the features available is STA and available in it.
              Affiliate Prophet is nothing like STA. STA is the most hardcore multi-variate system you can get outside of Omniture's test and target.

              Completely different league.

              As far as Prosper202. That platform works great but here is one thing you should keep in mind...

              It is one of the best intelligence tools out there. Meaning, if you use it, it is very easy to find your install domain (no matter how hard you try to hide it) and then use a couple of other tools to find out what products you're promoting AND where you're getting your traffic.

              It is my #1 competitive intelligence method.
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  • Profile picture of the author Mike Price
    To all...Do any of these campaign/link trackers show the user's IP Address? I've had some traffic brokers supposedly send "unique" hits and 99% were all from the same IP address but I forget the system/program that I used to track that info.

    Any help will be appreciated.

    Thanks,

    Mike
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    • Profile picture of the author ronb107
      Originally Posted by Mike Price View Post

      To all...Do any of these campaign/link trackers show the user's IP Address? I've had some traffic brokers supposedly send "unique" hits and 99% were all from the same IP address but I forget the system/program that I used to track that info.

      Any help will be appreciated.

      Thanks,

      Mike
      Tracking202 and Prosper202 are both free and capture IPs. LTM and Affiliate Radar also captures IPs.

      Hope this helps,
      Ron
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  • Profile picture of the author Hackbridge
    JP Schoeffel's Covert Conversion Pro from J.P Schoeffel

    I haven't taken it out of the box but it's an option.

    Brian
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    • Profile picture of the author PDave01
      I've got resale rights to JP's Covert Conversion Pro tracking software, so if anyone wants to buy it PM me . In general JP is a stand up guy; I love his products!

      Dave
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  • Profile picture of the author SeanSupplee
    Hits Connect Has a free version so you can test it out been using it for 2 years now love it
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  • Profile picture of the author Mike Price
    Hey Ron,

    I'm gonna try Prosper202. It looks promising and just what I need. I certainly don't mind buying and paying for products so if this works out I'll be a "Donator" :-)

    Thanks for the Info!

    Mike
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  • Profile picture of the author Mike Price
    I found the program I bought a few years ago. It's called ProAnalyzer at Proanalyzer.com but I don't see that it collects IP Addresses. It seems to be a pretty good program though and not expensive at all.

    Does anyone else have knowledge of the pros and cons of this program?

    Mike
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  • Profile picture of the author mojuu
    I like OMS (or OptimizeMySite) for conversion tracking. It also have the nice feature of being able to convert your Yahoo/MSN/Google campaign into a Yahoo/MSN/Google campaign very easily.

    I must say though that this is the only conv. tracking software I've used, but I'm happy with it.

    I heard a lot of great stuff about Prosper202 as well, but haven't tried it myself.
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  • Profile picture of the author Dan Grossman
    I'll be launching a new option this week.

    Conversion Tracking for Ecommerce and Affiliate Marketing :: w3roi
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    Improvely: Built to track, test and optimize your marketing.

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    • Profile picture of the author MikeHumphreys
      Adwords is just one traffic source.

      You can have a strong conversion rate from one source and have another that just kills your overall conversion rate. Case in point, one copywriting client of mine saw one affiliate pull a zero percent conversion rate when everyone else was converting at 4 percent during the product launch because they were using untargeted traffic.

      So even if your testing software doesn't track traffic sources, I still recommend tracking yourself. It can easily identify affiliates who are trying to send you traffic but are doing something that is sabotaging their efforts.

      The next version of Easy Multi Tracking will let you track by traffic source. We're currently in alpha testing of the new version and it will be made available to all current Easy Multi Tracking customers as a free upgrade.

      Once the new version is available, I will probably raise the price as I've done so with each new version of EMT before.

      Take care,

      Mike
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    • Profile picture of the author Dan Grossman
      Originally Posted by Dan Grossman View Post

      Just wanted to mention this is now available. Just an option to check out.
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      Improvely: Built to track, test and optimize your marketing.

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  • Profile picture of the author Mint-Tree
    Hmn.. the free solution is Google Analytics, one from microsoft, but you'll probably need to hire a GA consultant or whoever is competent for the job to setup the tracking.

    Also, MUST READ THIS BLOG: Web Analytics Blog | Occam's Razor by Avinash Kaushik

    He's the guy who analyze big G's colossal data .
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    ~Mint Tree~

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  • Profile picture of the author Mint-Tree
    Argg double post . Oh yeah check out Google Website Optimizer as well .
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