Targeting local market with online press release....

dll12677 · 11-12-2008, 02:14 PM

Does PR Web, Webwire or any of the other press release services distribute online press releases to targeted local media? Example, let's say that I want to use online press releases to target runners in my local area. If I do an online press release, can PR services like PR Web or Webwire zero in ONLY on the websites of local news media in my area?

Marcus Paul · 11-12-2008, 02:25 PM

I think the best you can do with PR Web or Webwire is to get regional targeting (like Eastern US or Northeast US for example). What you might want to do is get editorial contacts for your local area and do your own distribution to them for their print and online publications.

Here is a list by organization and city:

Media Contacts

If you want to go local, try holding an event and getting the local press to cover it. They are usually eager to cover something like that. Have TV and Newspapers there. This actually works better than you think.

Good luck!

Peter Helps · 11-12-2008, 03:04 PM

Your other option is to contact your local Chamber of Commerce (one of the bigger cities in your area) and ask them for media contacts. They usually have them on file and can sell them to you.

Peter

nicholasb · 11-12-2008, 03:06 PM

Try writing an interesting story on you and you intentions then submitt your story anonymously to your local news media

Marcus Paul · 11-12-2008, 03:07 PM

Actually, Peter makes a great point. The COC would be able to connect you with those types of contacts, plus businesses that could co-market with you.

dll12677 · 11-12-2008, 03:18 PM

Thanks for the suggestions!

sedtrvay · 07-27-2011, 10:22 PM

"
Actually, Peter makes a great point. The COC would be able to connect you with those types of contacts, plus businesses that could co-market with you.
"

I am agree too.
You can take a consideration.

11-12-2008, 02:14 PM	#1
dll12677 HyperActive Warrior War Room Member Join Date: Aug 2004 Location: , , USA. Posts: 109 Thanks: 5 Thanked 0 Times in 0 Posts	Targeting local market with online press release.... Does PR Web, Webwire or any of the other press release services distribute online press releases to targeted local media? Example, let's say that I want to use online press releases to target runners in my local area. If I do an online press release, can PR services like PR Web or Webwire zero in ONLY on the websites of local news media in my area?

11-12-2008, 02:25 PM	#2
Marcus Paul Offline Professional War Room Member Join Date: Nov 2008 Posts: 230 Blog Entries: 2 Thanks: 62 Thanked 54 Times in 29 Posts	Re: Targeting local market with online press release.... I think the best you can do with PR Web or Webwire is to get regional targeting (like Eastern US or Northeast US for example). What you might want to do is get editorial contacts for your local area and do your own distribution to them for their print and online publications. Here is a list by organization and city: Media Contacts If you want to go local, try holding an event and getting the local press to cover it. They are usually eager to cover something like that. Have TV and Newspapers there. This actually works better than you think. Good luck!
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11-12-2008, 03:04 PM	#3
Peter Helps Advanced Warrior War Room Member Join Date: Jan 2008 Location: , , . Posts: 958 Thanks: 40 Thanked 46 Times in 40 Posts	Re: Targeting local market with online press release.... Your other option is to contact your local Chamber of Commerce (one of the bigger cities in your area) and ask them for media contacts. They usually have them on file and can sell them to you. Peter

11-12-2008, 03:06 PM	#4
nicholasb Senior Warrior Member War Room Member Join Date: Jul 2008 Location: , , USA. Posts: 1,910 Thanks: 85 Thanked 677 Times in 253 Posts Social Networking	Re: Targeting local market with online press release.... Try writing an interesting story on you and you intentions then submitt your story anonymously to your local news media
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11-12-2008, 03:07 PM	#5
Marcus Paul Offline Professional War Room Member Join Date: Nov 2008 Posts: 230 Blog Entries: 2 Thanks: 62 Thanked 54 Times in 29 Posts	Re: Targeting local market with online press release.... Actually, Peter makes a great point. The COC would be able to connect you with those types of contacts, plus businesses that could co-market with you.
	Online Marketing Services Online Internet Marketing Training for newbies

11-12-2008, 03:18 PM	#6
dll12677 HyperActive Warrior War Room Member Join Date: Aug 2004 Location: , , USA. Posts: 109 Thanks: 5 Thanked 0 Times in 0 Posts	Re: Targeting local market with online press release.... Thanks for the suggestions!

07-27-2011, 10:22 PM	#7
sedtrvay Warrior Member Join Date: Jun 2011 Posts: 4 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Targeting local market with online press release.... " Actually, Peter makes a great point. The COC would be able to connect you with those types of contacts, plus businesses that could co-market with you. " I am agree too. You can take a consideration.
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