3 Insider SECRETS: what to buy, who to get as a MENTOR, and what to DO! I'm laying it ALL out...

15 replies
I've been reading all the recent threads from newbies about what to do, who or where to get a mentor, or what products to buy.

I have answers for all of these questions...

Before I answer them, let me qualify my answers with a little background. I have been teaching and training salespeople for the last 10 years. I also teach and train internet marketers or sales people that want to move their efforts online.

In my experience, I have seen basically 2 types of students. Those that have a love for knowledge, and those that take one little piece of knowledge and put it to work immediately.

I taught a facebook live class last month. Several people brought their computers, most of the others just took notes. The ones that brought computers had already put up a profile banner and a fan page by the end of the class. The note takers were all "wow - cool!".

I teach real estate agents simple systems they can put in place to handle follow-up with prospects. Most say "that is so cool" - but a few actually do it.

So - newbies - here's the answers:

1) What to do... learn 1 thing. Then do it about 10 or 15 times so you'll remember the technique or skillset. If you just watch a video and say to yourself, "that's pretty cool" - you WILL NOT remember that skill when you need it. DO IT. Do it over and over so that the skill becomes something you can replicate at will and not have to go back to the course or product (you'll never find it on your hard drive anyway)

2) Who or Where to find a Mentor... you don't need one. They are only going to tell you to DO. If you cannot DO on your own, you probably won't DO even if someone else is telling you to do it. Every skill or technique you need to be successful is available freely here in this forum or in the War Room. If you need to know how to do something - ask. BUT, before you ask, do a Google search. You'll probably find exactly what you need to know there.

3) What to buy... nothing. Everything is available freely via the internet if you will just take the time and look for it. Adapt, Improvise, Overcome. Do whatever it takes to find what you are seeking. Once you have found it, learn it, repeat it over and over, until it becomes a part of your skillset. With that being said, there ARE some terrific WSOs here on the forum for specific techniques. But YOU don't need them until you have mastered the basic TAKE ACTION AND DO thing. Otherwise, you are just blowing money so you can say to yourself "hey - that's cool".

I think that's enough for now. Did I leave anything out?
Mike
#buy #mentor #newbies
  • Profile picture of the author Sweetcheeks12354
    I have to agree with those comments.

    The only reason I would purchase a guide would be to learn a different take on something. I think there's a lot you can learn from WSO, but in the end most people won't use them like you said or just keep buying them hoping to find the one that makes money for you...if only it were that easy.

    What I would like, is someone to actually post a successful campaign they've done with Google or Facebook so they can show examples, revenue and costs so people can see what a successful campaign looks like.
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    • Profile picture of the author Steve Peters Benn
      Originally Posted by Sweetcheeks12354 View Post

      I have to agree with those comments.

      The only reason I would purchase a guide would be to learn a different take on something. I think there's a lot you can learn from WSO, but in the end most people won't use them like you said or just keep buying them hoping to find the one that makes money for you...if only it were that easy.

      What I would like, is someone to actually post a successful campaign they've done with Google or Facebook so they can show examples, revenue and costs so people can see what a successful campaign looks like.
      Unfortunately, what you will learn is that many people with amazing get rich quick products often fake this data or post misleading facts.

      The thing is, rather than paying attention to the whole sales pitch, too many newbies look straight at the figures and buy some completely unrealistic product, seduced (by greed?) into believing they can make $5000 a day with $1 investment.

      Even if the system did work, the vast majority of people whose buying decision is tipped solely by 'screenshot proof', tend not to implement. Not pleasant, but looking at the stats i've seen tend to bear that out.

      It is almost like the newcomer is very sceptical, yet gets completely sold by something that is easy to fake. Just like scammers tend to have deep pockets and can afford to reach a lot of people.

      I only include this kind of proof information within products - my feeling being, if you don't trust me, I'd rather you didn't buy, as I'm not doing my job properly. Often, all that will change your mind is stats, then I am either a weak copywriter or you are placing unrealistic hopes of this being a get rich quick scheme that works!

      Morally, I wouldn't feel good about that - looks through the history of IM products and you will see that there were quite a few products whose purchasers were blinded by seemingly amazing stats. In most cases, the power of the copywriting beyond that was weak, and failed to convince more experienced internet entreprenuers...

      Sorry for the long reply, but this is something I see Warriors fall for time and time again...
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  • Profile picture of the author winebuddy
    What I would like, is someone to actually post a successful campaign they've done with Google or Facebook so they can show examples, revenue and costs so people can see what a successful campaign looks like.
    You mean like this?



    Before anyone gets all excited, the results above are from 2 years worth of list building for the particular CB product. I run PPC ads to build the list and then sell to the list over time.

    Now - I could post that I learned a new twist, or have a "secret" - but that would be a lie. These results come from IM basics:

    1) Set up an optin page and build a list
    2) Follow up with great content
    3) Provide the opportunity to buy in every email


    Some will say that the sales page is all important. I disagree.

    While it IS important to communicate your offer, if you build up a very good repore with your list members and earn their trust, they will buy even from a cruddy sales page.
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    "Knowledge is NOT power... ACTION on Knowledge is power"
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    • Profile picture of the author Josh Richardson
      winebuddy, nice post dude.

      will be great for the people who need help, tbh thats all it takes to get started.

      Outsource a opt in page or create your own ($50 for outsource)
      Drive traffic to it - article marketing (FREE)
      Follow up with good content (TIME - dont feed them bs - be honest)
      Keep driving more traffic
      Sell to your list IN MODERATION.
      Cash in

      and..

      MOST IMPORTANTLY.. Reinvest in your business.
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  • Profile picture of the author Sweetcheeks12354
    What I meant was, sharing everything you do (not saying you in particular, but for those selling guides) like I spent $XXX developing this squeeze page, I spent $XXXX promoting my list offering this freebie, this is how often I send emails, out of those emails XX many are for selling a product while X many are free information or discounts.

    Stuff like that, but something that someone could replicate 100% so they get a feeling of "wow, this is possible". I plan on coming out with a WSO in the next few weeks that gives the person essentially the marketing campaign I use to generate income (about $50 a day for doing nothing).

    I would like to see more of that stuff. I do know the power of a list though, it is quite useful.
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  • Profile picture of the author winebuddy
    I spent ZERO building my squeeze page.

    I spend between $2 and $3 a subscriber - sometimes a lot less depending on my free marketing efforts like articles, etc.

    I convert about 1 in 8 on this product.

    Every email I send out has content and also offers the opportunity to buy.
    Signature
    "Knowledge is NOT power... ACTION on Knowledge is power"
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    • Profile picture of the author Josh Richardson
      Originally Posted by winebuddy View Post


      Every email I send out has content and also offers the opportunity to buy.
      This has opened my eyes in your original post and this one.

      Do you feel this is a good relationship builder?

      As in my opinion, it would seem to do the opposite?

      Youve got the experience so advise me
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  • Profile picture of the author Sweetcheeks12354
    So you only market one product to the list every time? Wouldn't they become adblind after a while?
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  • Profile picture of the author CDarklock
    Originally Posted by winebuddy View Post

    2) Who or Where to find a Mentor... you don't need one. They are only going to tell you to DO.
    I'd say it's more like this.

    You go to your mentor and say "I want to do this."

    And your mentor says "Well, how can you do that?"

    So you say "Well, I could do this, or this, or this, or this..."

    And your mentor says "Pick one."

    So you say "Well, I don't know..."

    And your mentor says "Just pick something."

    So this goes on for a while until you say "Okay, I'll pick this one."

    And your mentor says "Go do it."

    So you say "Wah wah wah excuses excuses."

    And your mentor says "Shut up and go do it."

    And then that goes on for a while until you shut up and go do it.

    And your mentor says "Good job! What else do you want to do?"

    And you keep doing that whole cycle over and over again until you stop giving your mentor checks.

    So here's your mentor in a box.

    1. Just pick something.
    2. Shut up and go do it.

    That's essentially what you pay your mentor for.
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    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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  • Profile picture of the author winebuddy
    When I say "opportunity to buy", I do not mean a SALES PITCH. I mean that I always include a link to my sales page.

    Some emails are pure sales pitch - but these are very few and far between. Almost all of them contain very good unique content but also a p.s. or at least a link to my sales page.

    You never know when someone will reach the "right place" and be ready to buy. You could send them a link to a piece of content and that is the very thing that pushes them over the edge and gets them to a fever pitch yanking their credit card out.

    If there is no "opportunity to buy" in the email, they could get frustrated looking for old emails or your site. So, in my book, ALWAYS include the "opportunity to buy" in every email.

    And I do also promote a few other offers now and then.
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    "Knowledge is NOT power... ACTION on Knowledge is power"
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    • Profile picture of the author sal64
      Originally Posted by winebuddy View Post

      When I say "opportunity to buy", I do not mean a SALES PITCH. I mean that I always include a link to my sales page.

      Some emails are pure sales pitch - but these are very few and far between. Almost all of them contain very good unique content but also a p.s. or at least a link to my sales page.

      You never know when someone will reach the "right place" and be ready to buy. You could send them a link to a piece of content and that is the very thing that pushes them over the edge and gets them to a fever pitch yanking their credit card out.

      If there is no "opportunity to buy" in the email, they could get frustrated looking for old emails or your site. So, in my book, ALWAYS include the "opportunity to buy" in every email.

      And I do also promote a few other offers now and then.
      OMG... you're not suggesting people actually build real relationships instead of going for a quick buck, are you??

      Great down to earth truth here Buddy. Kudos for putting it out there.
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      Internet Marketing: 20% Internet - 80% Marketing!
      You Won't See The Light Until You Open Your Eyes.
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  • Profile picture of the author Steve Peters Benn
    Just to add to that, Winebuddy builds rapport. He also puts the work in. They are good good places to start getting real success.

    If only that were as appealing to the most vulnerable in our community as 'discover how a loophole in x, meant that I made five billion dollars, with no money down, sat at my pc in my soiled underwear' .

    I live in hope that this will change
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  • Profile picture of the author winebuddy
    Steve - thanks for helping me get the spelling of rapport correct! Now I have to practice doing it...

    Rapport

    Rapport

    Rapport

    Rapport

    Rapport

    Now I won't forget - and this is EXACTLY one of my points.

    Mike
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    "Knowledge is NOT power... ACTION on Knowledge is power"
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  • Profile picture of the author Steve Peters Benn
    Mike,

    I was recording a video today, (we had some Nintendo dance game lorry outside, I had to go ask them to move as it was too noisy- busted them on having no permit, we video recorded the whole thing, need to post that) talking to one of our niches and I'm like:

    'print out the manual we gave you, read it every day for the first month. I promise you will see a lot more success'

    I repeated that about five times, I think Ben wanted to kill me due to repetition, but the fact is - it is so easy to forget stuff that can help us out later on.

    People who read a product once, are probably getting about 10% of the value...

    I can't tell you how often I've reread Steve Chandler, university psychological research papers, Gary Halbert letters, Harlan and Carlton copywriting tactics...

    I'm still learning new stuff - years later!

    Mike, I already trust you, and it wasn't because of your stats (and I can tell you know there place in the sales process) - its because you speak from a place of honesty, unlike those who target newbie weak spots (massive returns, low investment, no work required).

    Thanks for the great thread!
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  • Profile picture of the author winebuddy
    Steve,

    I'll tell you one thing I have read over and over and that is Paul Myers stuff. it's not good - it's great. But you have to read it again and again to get all the stuff out of it because it is so compact.

    Another one is Ben Hart. He's a very famous copywriter. if you want to know everything about copywriting, Google him and download a couple of his free books. Then read them over and over again. You will learn more about copywriting than most copywriters know.

    Thanks for the great comments Steve.

    Oh - CDarkLock - you have boiled it down to the true essentials... 2 sentences...but that would have been too short of a post. :-)
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    "Knowledge is NOT power... ACTION on Knowledge is power"
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