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Is There a Privacy Risk in Google Flu Trends? Yes Google's into everything...

by Dave777
1 replies
Could be an interesting health niche to Think about profiting from... Atleast it might help some stay away from the damm flu...
Is There a Privacy Risk in Google Flu Trends? - Bits Blog - NYTimes.com

Dave
#flu #google #privacy #risk #trends
  • Profile picture of the author Matt MacPherson
    No privacy risk:

    "We couldn't have created such good models without aggregating hundreds of billions of individual searches going back to 2003. Of course, we're keenly aware of the trust that users place in us and of our responsibility to protect their privacy. Flu Trends can never be used to identify individual users because we rely on anonymized, aggregated counts of how often certain search queries occur each week. The patterns we observe in the data are only meaningful across large populations of Google search users."

    Source: Official Google Blog: Tracking flu trends
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