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Reciprocal Links

by Rough Outline
3 replies
Hi Warriors,

What is Google's stance on reciprocal links? I know that paid links are a big no-no but what about linking your blog to a blog that is relevant and vice versa?

Thanks,
Matt
#links #reciprocal
  • Profile picture of the author redfoxseo
    as long as they are related you are fine.
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    A great place to get Coupon Inserts

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  • Profile picture of the author joadcrank
    Hi there Matt!
    The sites that link to you can provide context about the subject matter of your site, and can indicate its quality and popularity. However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites. This is in violation of Google's Webmaster Guidelines and can negatively impact your site's ranking in search results. Examples of link schemes can include:
    • Links intended to manipulate PageRank
    • Links to web spammers or bad neighborhoods on the web
    • Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")
    • Buying or selling links that pass PageRank
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  • Profile picture of the author Rough Outline
    Thanks for the info guys. I was planning on getting relevant reciprocal links and just wanted to make sure it was okay, now I know!
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