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how do you split-test posts on front-page of WP?

by VeitSchenk
2 replies
hey there,

quick one for the testing-fraternity:

I'd like to split test the performance of a post which is stuck
(using WP-sticky) to the front-page of my blog?

My problem: Google Website Optimizer requires the URLs
of the control, the test and the conversion page.

The control is supposed to be the home-page with post X
at the top and the test the home-page with post Y at the top.

I do NOT want to send people either to the home-page with post X
at the top or the blog-post Y on it's own 'post'-page (which
doesn't have the other posts on the front-page below it)

in a way (I think) I need to get GWO to trigger when Wordpress
pulls up a blog-post to display on the home-page, rather than
purely on the URL (which is the standard for GWO)

any thoughts, recommendations for a plugin?

thanks

Veit
#frontpage #posts #splittest
  • Profile picture of the author Shaun OReilly
    Have you tried using Google Website Optimizer with the
    multivariate set-up rather than a simple a/b test?

    That way, you can give the same URL for the control
    and the test page and let Google Website Optimizer
    dynamically insert your A and B post variations.

    e.g. example.com/post-name/index.php

    Then set your Front Page in WordPress to display Your
    Latest Post.

    (Assuming that the WordPress installation is in the root
    of your domain rather than being in a sub-directory).

    Then use a Google Website Optimizer plug-in such as:

    WordPress › GWO4WP « WordPress Plugins

    by Andreas Nurbo...

    GWO WordPress Plugin | Andreas Nurbo

    This will let you easily use Google Website Optimizer
    within WordPress.

    I don't know whether this set-up will dynamically alter the
    post as it appears on the home page because I've not
    tested that set-up with the plugin.

    I prefer to test Pages rather than Posts within WordPress
    because I've got greater control of how and when they
    appear on the home page.

    Dedicated to your success,

    Shaun
    Signature

    .

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  • Profile picture of the author IdeaLady
    There are plugins for WordPress to do split testing. I haven't tried one yet, so I can't offer specifics, but I have seen them.
    Signature

    Cathy Stucker, http://www.IdeaLady.com/
    Get Content, Get Links - Free! http://BloggerLinkUp.com

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