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What if your website is not on the first page in google?

by Theory5
26 replies
I was wondering, what if you website is not on the first page in google? Can you still get a good amount of traffic?
#google #page #website
  • Profile picture of the author Neil Morgan
    People who rely on Big G for the bulk of their traffic must have nerves of steel due to their ever-changing algorithms and policies.

    Business rule #1 - don't put vital components of your business success in the hands of others.

    Cheers,

    Neil
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  • Profile picture of the author Tina Golden
    If your site isn't on the front page, particularly above the fold, you will get very little search engine traffic.

    But organic traffic isn't the only way to get traffic so try a variety of things while you continue to work on ranking well.

    Tina
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  • Profile picture of the author Theory5
    What other ways are there to get traffic?
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  • Profile picture of the author Zeus66
    One of the most successful niche sites I ever owned never got to Page 1 at Google. And still, that one little site made hundreds of dollars every month - nearly 100% of the traffic came from Google searches. How? It was on Page 2 for a heavily searched phrase. So no, you definitely do not have to be on Page 1 to get lots of traffic. The more searches people do for a keyword, the more overflow traffic potential. The competition is often just too fierce for popular keywords. But with a lot of work, you can get close enough to make good money without being on Page 1.

    John
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  • Profile picture of the author mattlaclear
    The first thing i would do if I were you would be to download the free version of Traffic Travis. Once you have it installed check out the page analysis of your site for your keyword to see how well you have the site optimized. If you're not getting an A+ rating read what TT says you're missing and then add it to your site. Then keep rechecking until you're an A+. Once you are simply go to pingmyblog.com and ping your site so that the crawlers can find the changes you made.

    If you're already optimized to the hilt then you need to start backlinking. Check out the services by Article Marketing Robot, Unique Article Wizard, My Article Network and Article Ranks.

    Good luck my friend.
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  • Profile picture of the author fazlerocks
    Try getting enormous back links from sites with the same niche. Give attractive "Anchor" or an Image as an anchor. This will also help your site gain some rank as well as visitors from other's site.

    Try getting back links from sites with PR higher than 2 or 3.

    Regards
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  • Profile picture of the author aldovacano
    only the first page of google get traffic right now, but if you arent on the first 5 spot you wont be getting traffic.

    my advice is that you get some backlinks for helping you to get to the top spots 1 2 or 3 that are the 3 with most visitors.
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  • Profile picture of the author Tyrus Antas
    It depends. Long pages with lots of text(3000+ words)
    are good candidates to get very long tail traffic.

    That's the kind of traffic you can't study from
    keyword suggestion software since it's so small...

    The key is to optimize for head(top) keywords and wait
    for search engines to deliver the very long tail keywords.

    Tyrus
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  • Profile picture of the author Hortensia
    Just do some keywordresearch, write some articles/posts and add them to your site.
    If you target the right words, in your url, description and tags, you will get searchengine traffic.

    Add some code from Statcounter to check your traffic and searched for keywords and use that for new content.

    You will get targeted traffic no matter which page you are on in Google.

    Even quite a lot...if you have like 30 articles. Think 150 visitors per day. And it's steady.
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  • Profile picture of the author woodymcgrath
    It depends on the search volume. For larger volumes, you will still get traffic
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  • Profile picture of the author klinvie
    It's a great thing to be at the top of Google but as the previous poster said, Don't just rely on the big G. I have a website listed in the # 1 spot on Google, Yahoo, Bing and Ask.com. The keyword gets 14,000 searches local and 27,000 global. The keyword is a two word phrase though, not long-tail. I've Been there for about 6 months now.

    I'm getting soon traffic but it's not as I thought. But again this is only for one keyword term (As mentioned it a two word phrase) and it also depends on several factors. It really does pay to get ranked high on as many terms as possible. And getting as many relevant back links as possible.
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  • Profile picture of the author Zeus66
    There's a lot of downright misinformation in the replies here. I've been making niche sites for many years... hundreds of them... and I hope you'll take me at my word when I tell you unequivocally to ignore anyone telling you there is no traffic beyond the Top 5 or Top 10. That's simply false. I have had many sites that never got to the Top 5 and more that never got to the Top 10 at Google and still received plenty of Google traffic.

    It depends on search volume. Period.

    John
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    • Profile picture of the author Tina Golden
      Originally Posted by Zeus66 View Post

      There's a lot of downright misinformation in the replies here. I've been making niche sites for many years... hundreds of them... and I hope you'll take me at my word when I tell you unequivocally to ignore anyone telling you there is no traffic beyond the Top 5 or Top 10. That's simply false. I have had many sites that never got to the Top 5 and more that never got to the Top 10 at Google and still received plenty of Google traffic.

      It depends on search volume. Period.

      John
      Well, then my answer was wrong, too. I said not to expect much if you weren't on the front page but I was thinking in terms of the lower searched, less competive niches. So I stand corrected

      Tina
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      • Profile picture of the author JohnMcCabe
        Originally Posted by TMG Enterprises View Post

        Well, then my answer was wrong, too. I said not to expect much if you weren't on the front page but I was thinking in terms of the lower searched, less competive niches. So I stand corrected

        Tina
        Tina, your answer was probably pretty close to right for people following conventional wisdom and going after what's often called the "low hanging fruit".

        On the other hand, if you go after keywords with a high number of searches, you can find some traffic several pages deep. Especially if you aren't focusing exclusively on the "buying" keywords that the SEO crowd favors. If you back up a step or two in the process and go for people doing their research with the aim of steering them into your funnel, there's a lot more to go after.

        Even if page two or three only got 1% of the available clicks, I'd rather fight for my share of 1% of 5 million searchers than get 60% of 500. Even if I only got 5% of the 1% (based, for discussion, on 10 serps and 10 ads getting equal clicks on a page), I'll get more, by almost 8:1.

        I see a lot of people quote a study showing that the "top three positions get 60% of the clicks" and such. I've seen the studies, and most of them are a few years old. They're mostly based on millions of undifferentiated clicks from random searches.

        I believe both search engines and searchers are getting more sophisticated.

        If I'm searching on "Miami Beach area code", and it comes up in the description of the first listing, I probably won't click anything. On the other hand, if I'm looking for a how to, say a simple recipe for jerk chicken, I might go a dozen pages deep. Especially when the first page or two look like one site with a recipe followed by a bunch of scraper sites with the same recipe.

        Topping it off, when I look at the search phrases that bring people to my pages, I see queries I'd never think of optimizing for in a million years of trolling the long tail.
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        • Profile picture of the author Tina Golden
          As a researcher, I often go down 10-15 pages deep to find what I need. I just didn't realize that other people do that, too...lol. Or at least, as many as you guys are talking about.

          Good to know and food for thought - maybe going for the lower competition isn't always the best method. After all, there is plenty of cash being spent in those highly competitive niches.

          Tina
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    • Profile picture of the author Lee Wilson
      Originally Posted by Zeus66 View Post

      There's a lot of downright misinformation in the replies here. I've been making niche sites for many years... hundreds of them... and I hope you'll take me at my word when I tell you unequivocally to ignore anyone telling you there is no traffic beyond the Top 5 or Top 10. That's simply false. I have had many sites that never got to the Top 5 and more that never got to the Top 10 at Google and still received plenty of Google traffic.

      It depends on search volume. Period.

      John
      And just to back this up, I just looked at my stats for this month, from one website I have received 5066 clicks from between page two and 11 of Google (according to webmaster tools).
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  • Profile picture of the author mattlaclear
    The amount of traffic you receive of course depends upon the search volume for the keyword. I have several sites on page three at the moment that bring in regular traffic. Also if you're on page two of Google you most likely may be on page one of Yahoo, AOL and Bing. If so traffic will come in from those search engines too.
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  • Profile picture of the author lamberw
    There are so many ways to get traffic, I could write for another ten hours on the subject - honestly.

    Google isn't the only way to get traffic. I get a fair amount of traffic from Google but it only accounts for almost 5% of my traffic. Most of the other methods I use are either free or very cheap.

    Never depend on one traffic source or you could end up at the mercy of that one method.
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  • Profile picture of the author geegel
    There's no first page on Google, there's a first page on Google for a specific key phrase. This means that no matter how bad you're at SEO and how "young" your website is, for certain keyphrases you are most definitively on the first page. Now of course, those pages get little to no traffic, but still you're there.

    I had a personal blog some time ago and managed to get quite a bit of traffic for it from Google. The queries for that traffic though left me scratching my head. I eventually reached the first page for more competitive terms, but that trickle traffic that came from unexpected queries was still there. Basically when you are trying to reach keyword densities, you are abandoning alternative phrases which might be worth something in themselves.

    As for alternative traffic sources, social media is your best bet. My best results were obtained with Stumble Upon, Twitter and plain old networking.

    Hope this helps.

    Best regards,
    George Cozma
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  • Profile picture of the author Zeus66
    Do a test sometime if you're good at making niche sites pretty quickly and you've always focused on microniches or at least keywords that don't get huge numbers of searches. Just once, pick a keyword that gets 500,000+ Exact searches in the Google keyword tool. Ignore competition. Blasphemy, I know! Just do it. Set up a highly optimized site around that keyword. It can be a mini-site. But then work it. Get backlinks using that keyword as anchor text. If your on-page SEO is good, it'll probably score at least a top 3-4 page ranking spot. Might take awhile, of course. But it should eventually get that high with a fair amount of backlinking. I can almost guarantee you that you'll be pleasantly surprised by how much spillover traffic you get from that many monthly searches. It'll be a tiny fraction, of course, but even just 1/10th of 1% on 1 million monthly searches is 1,000 visitors per month. See what I mean?

    John
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    • Profile picture of the author FloridaKash
      I know there the amount of traffic really depends on the niche. But what would you say is a decent number of monthly visitors for a content site using adsense and affiliate links? 500 Visitors a month? 200 visitors a month? 1000 visitors a month? I have no idea what a decent amount of traffic is. Right now I am getting 20+ uniques a day on a site I setup about 2 weeks ago and have no idea if I should feel accomplished with that type of traffic, assuming it will continue to grow.
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      • Profile picture of the author patey88
        Originally Posted by FloridaKash View Post

        I know there the amount of traffic really depends on the niche. But what would you say is a decent number of monthly visitors for a content site using adsense and affiliate links? 500 Visitors a month? 200 visitors a month? 1000 visitors a month? I have no idea what a decent amount of traffic is. Right now I am getting 20+ uniques a day on a site I setup about 2 weeks ago and have no idea if I should feel accomplished with that type of traffic, assuming it will continue to grow.
        According to the benchmarking feature in google analytics, the average medium-traffic site got 125 visits a day in October. The average small-traffic site gets less than 1 visit a day, so it's hard to even think about benchmarks until you're getting enough traffic to be considered "medium".

        Google doesn't reveal where the cutoffs are, and unfortunately I can't remember how much traffic my site was getting before I suddenly found myself getting compared to medium-traffic sites instead of small ones. I think it was about 50 visits a day, maybe? 40 to 50 visits a day was when I started making my first clickbank sales, anyway.

        -- Patey
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  • Profile picture of the author Theory5
    Great thanks for helping me. Keywords relating to computers get quite a lot of traffic, over millions! I was worried that my site would die out if it wasn't close to being in the top 10, or that I would only get a few visitors a month. But after reading what everyone says and looking at other tools such as Traffic Travis I feel I should be able to make a decent amount of money if I spend a lot of time working and researching. Thanks!
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  • Profile picture of the author iobeek
    One of my web sites is not on first page of google but still gets nice traffic. There are more than 400 pages of high-quality content and most of the pages rank on first page for long-tail keywords.
    I am on second page with my main keyword but hardly get any traffic for that. Maybe 10-15 organic visitors a day.

    To answer your question Yes it is possible to get nice amount of traffic from search engines even if you're not on first page for your main keyword(s).
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