Go Back   WarriorForum - Internet Marketing Forums > The Warrior Forum > Main Internet Marketing Discussion Forum
Register Blogs FAQ Social Groups CalendarHelp Desk

Reply
 
LinkBack Thread Tools
Old 11-16-2008, 09:21 AM   #1
I Get Mine, Got Yours?
War Room Member
 
GoGetta's Avatar
 
Join Date: Dec 2007
Location: United Kingdom.
Posts: 1,685
Blog Entries: 6
Thanks: 363
Thanked 505 Times in 197 Posts
Social Networking View Member's Twitter Profile 
Default Whats EPC????

Hi People,

I am looking to market a few new products and have always wondered what EPC meant and what is a good amount????

Anyone?

GoGetta
GoGetta is offline   Reply With Quote
Old 11-16-2008, 09:42 AM   #2
Senior Warrior Member
War Room Member
 
lgibbon's Avatar
 
Join Date: Jul 2002
Location: Medemblik, Netherlands.
Posts: 5,796
Thanks: 229
Thanked 441 Times in 182 Posts
Social Networking View Member's Myspace Profile  View Member's FaceBook Profile  View Member's YouTube Profile
Contact Info
Send a message via Skype™ to lgibbon
Default Re: Whats EPC????

Quote:
Originally Posted by GoGetta View Post
Hi People,

I am looking to market a few new products and have always wondered what EPC meant and what is a good amount????

Anyone?

GoGetta
Earnings Per Click


WSO
lgibbon is offline   Reply With Quote
Old 11-16-2008, 09:43 AM   #3
Entrepreneur | Consultant
War Room Member
 
Sean A McAlister's Avatar
 
Join Date: Jul 2008
Location: , , USA.
Posts: 1,617
Blog Entries: 46
Thanks: 263
Thanked 455 Times in 139 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile  View Member's YouTube Profile
Contact Info
Send a message via Skype™ to Sean A McAlister
Default Re: Whats EPC????

Quote:
Originally Posted by lgibbon View Post
Earnings Per Click
Yep...that about sums it up!

http://www.launchboards.com
Looking for New Product Launches and Killer Affiliate Programs? -Click Here


Sean A McAlister is offline   Reply With Quote
Old 11-16-2008, 09:49 AM   #4
HyperActive Warrior
War Room Member
 
schabotte's Avatar
 
Join Date: Sep 2005
Location: Coral Springs, FL USA
Posts: 434
Thanks: 7
Thanked 32 Times in 19 Posts
Default Re: Whats EPC????

EPC is the average earnings per click for the product. The key word is average.

How aligned your market is with the offer will determine your specific EPC. The better aligned, the more you will make.

That average is really the biggest challenge of choosing something based on EPC. If the item has only been promoted to super targeted groups and you target a more general group, you don't get nearly the results you would expect from the EPC figure.

So in a sense, EPC can be a very misleading figure.

Factors such as seasonality of the product, the marketing campaigns used to get the clicks, the name recognition of the promoter(s) all go into how well any specific campaign will do.

Without knowing this sort of data, it is hard to meaningfully compare EPC figures between similar programs.

So use it as just one more guideline when choosing a product - not the only factor.

schabotte is offline   Reply With Quote
Reply

  WarriorForum - Internet Marketing Forums > The Warrior Forum > Main Internet Marketing Discussion Forum

Tags
epc

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off



All times are GMT -6. The time now is 07:04 AM.