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Marketing my first eBook

by jtomp
9 replies
I've been lurking on this forum for a while and I've finally started creating my first product to market.

I work in a BPO (call center) in the Philippines, we primarily provide small businesses in the US with outsourced workers. Over the years I've found that most of my time with new clients was spent educating them on how to build effective outsourced processes. I started a blog recently and when coming up with ideas for that I ended up with an entire 70 page book (so far, still editing).

Anyway, I'm putting together a marketing plan (the great information all over this forum has really helped!) but I had a couple specific questions for the pro IMers on here.

  1. Since my product has a very broad base of potential buyers (small business owners looking to cut costs/save time/increase productivity) how would you target market it?
  2. What is the best affiliate program to use for an ebook? I've got e-junkie and clickbank on my short list right now
  3. If you are interested I can PM my blog and sales page for a review, feedback would be very appreciated.
  4. How would you use FB, twitter, other social marketing?
  5. If anyone has experience selling to small businesses I'd love to get some feedback on the content and offer.
Thanks in advance
#ebook #marketing
  • Profile picture of the author Lazy
    clickbank is pretty easy to get your work published on. If i remember correctly, the fee is $49
    Signature
    WARRIORS ONLY: Get up to 100,000 verified high PR backlinks as soon as tomorrow! RAVE REVIEWS!

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  • Profile picture of the author Alfonso_Montenegro
    Originally Posted by jtomp View Post

    I've been lurking on this forum for a while and I've finally started creating my first product to market.

    I work in a BPO (call center) in the Philippines, we primarily provide small businesses in the US with outsourced workers. Over the years I've found that most of my time with new clients was spent educating them on how to build effective outsourced processes. I started a blog recently and when coming up with ideas for that I ended up with an entire 70 page book (so far, still editing).

    Anyway, I'm putting together a marketing plan (the great information all over this forum has really helped!) but I had a couple specific questions for the pro IMers on here.

    1. Since my product has a very broad base of potential buyers (small business owners looking to cut costs/save time/increase productivity) how would you target market it?
    2. What is the best affiliate program to use for an ebook? I've got e-junkie and clickbank on my short list right now
    3. If you are interested I can PM my blog and sales page for a review, feedback would be very appreciated.
    4. How would you use FB, twitter, other social marketing?
    5. If anyone has experience selling to small businesses I'd love to get some feedback on the content and offer.
    Thanks in advance

    Kabayan! Glad you found this forum!!! You'll enjoy it here talaga (really)!

    Dito talaga ang the best kumuha ng advice kasi ang daming pro dito!!

    Translation:

    This is really the best place to get advice because there are a lot of pros here!!


    Enjoy! Mabuhay! (Live!)



    P.S. Moderators just remind me if I'm not allowed to post in my national language... hehe..
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  • Profile picture of the author JHC81
    I'd go with clickbank to sell your product. You'll have affiliates promoting your product right away. E-junkie I don't know much about them so I can't commant, oh yeah and fee for clickbank to submit your product is 49 dollars.
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  • Profile picture of the author nssp
    clickbank is one best thing u can try..
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    • Profile picture of the author Chris Sorrell
      You could load it up onto plimus as well which offers a great all round service for product creators.
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      • Profile picture of the author Chris Sorrell
        Oh yeah, and for the marketing side of things you could always go onto fiverr.com and try and find people with loads of followers on facebook or twitter who are involved in that sort of thing. They will post a link to your site to their followers. This can sometimes work out extremely well.
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  • Profile picture of the author bertyounger
    Do some homework on SEO, determine your keywords including long tail words where there is less competition, so you can drive organic traffic to your blog site and Clickbank. If you are not already doing so I suggest that you host your blog site as well so that you own the traffic you create. On your blog site think about creating a squeeze page as well that can take interested buyers to your CB page.
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    • Profile picture of the author Bingo123
      Clickbank are good. The trick then is to try and get affiliates to market it for you. The problem is that your gravity will start very low which will put them off. You may want to try and offer an early bird special, just to get your gravity up a bit. I've never done this myself, but I imagine it should work (if Clickbank allow it).
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