What's your visitor value?

3 replies
What's yours?

This month mine is $0.91 which means I make $0.91 profit from each unique visitor to my site.

So is this good or bad?

It's not really possible to answer such a general question because it depends on many factors such as your price, conversion rate, traffic quality, cost per visitor etc.

For me, I'm looking for a visitor value of between $0.50 and $1.00 so I'm not far off the mark.

What's yours? Do you track it? If not, you really should. It's a great number you can use as a benchmark for improving your bottom line or to avoid losing your shirt.

Cheers,

Neil
#visitor

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