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Uh-oh! Darren Rowse is moving into your niches!

by markowe
45 replies
FeelGooder: the Backstory Behind My Newest Blog

He is going for the jugular with his new blog, aiming for such, oh, regular niches such as Health, Finance and Relationships, you know, the most profitable niches out there! He also says he is looking at product creation (get away!), so it should be obvious how he is planning to leverage the runaway success of his ProBlogger/Digital Photography empire, and I don't doubt he is going to clean up!

I say all credit to the man, I've got LOADS of respect for him, he is one of the most straight-up guys out there. Frankly, those niches could do with some integrity inserted into them. What do you think, should the gurus be shaking in their shoes?
#darren #feelgooder #moving #new blog #niches #rowse #uhoh
  • Profile picture of the author Doug Wakefield
    Why would they be? There is plenty of room for everyone. There is no way he can reach 100% of the market.

    Even still, this time he has the disadvantage of not getting into the niches BEFORE they got big. That had quite a bit to do with his previous success with the blogging niche.

    Not to say he wont be successful, but there is no reason for me to quit either.
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    • Profile picture of the author Karen Blundell
      I have never bought into the scarcity mentality that seems prevalent in today's society. My feelings echo Clint's. There's enough room for everyone. There's more than enough money to be made in any niche, I think.
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      • Profile picture of the author Roy Penrod
        Your voice/style/approach is an asset. You can share the exact same message as someone else, but reach different people with it because some will respond to your voice/style/approach better.
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  • Profile picture of the author David Jackson
    Originally Posted by markowe View Post

    What do you think, should the gurus be shaking in their shoes?
    Smart, competent marketers don't fear competition...they embrace and learn from it.

    David Jackson
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  • Profile picture of the author John Durham
    The truth is, the same people who buy my reports, buy the reports of others in my niche too... no scarcity... people should focus on getting their market share and not worry about others... just offer what you offer, and bring quality, over deliver... everything else takes care of itself.

    IMHO people shouldnt be writing reports just to write reports, its kind of an insult to the buyer when you sell them info on a subject where your knowledge is built upon "hearsay" and not "experience" because otherwise there is no way you can understand all the variables... but thats not the way its done...and for most it seems acceptable to write about things they have no experience in...so who am I to have an opinion? All I know is what I know... but I know it well.
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    • Profile picture of the author Amanda Craven
      Originally Posted by John Durham View Post

      The truth is, the same people who buy my reports, buy the reports of others in my niche too... no scarcity... people should focus on getting their market share and not worry about others... just offer what you offer, and bring quality, over deliver... everything else takes care of itself.

      IMHO people shouldnt be writing reports just to write reports, its kind of an insult to the buyer when you sell them info on a subject where your knowledge is built upon "hearsay" and not "experience" because otherwise there is no way you can understand all the variables... but thats not the way its done...and for most it seems acceptable to write about things they have no experience in...so who am I to have an opinion? All I know is what I know... but I know it well.
      I entirely agree - I don't write about something unless I have a wealth of personal experience to draw upon. Let's hope Darren has a similar attitude (and the credentials to back his stuff up).

      I also agree that there is more than enough for everyone. Success begets success IMHO.
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    • Profile picture of the author Istvan Horvath
      Originally Posted by John Durham View Post

      All I know is what I know... but I know it well.
      That summes it up nicely
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  • Profile picture of the author markowe
    Oh, I was just engaging in a bit of hyperbole - I quite agree none of these markets is saturated. I am just interested to see what his approach will be, as he is well-known for his integrity and there is a LOT of scamminess and exploitation in these niches. It will be interesting to see how he sells his products because most marketers in these niches take it as given that you need to tap into people's desperation and need which can be very exploitative at times, as I say. Perhaps there is Another Way to sell these kinds of product, I will be interested to see!
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  • Profile picture of the author Mike Hlatky
    He's climbing in your windows, snatching your niches up.

    Hide your blogs, hide your 'sites.
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  • Profile picture of the author Intrepreneur
    Did Google ban him from their ad network?

    All the ads are gone on his blog.
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  • Profile picture of the author John Pawlett
    Who?

    John
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    • Profile picture of the author halfpoint
      Originally Posted by John Pawlett View Post

      Who?

      John
      Pretty much this.

      I haven't got a clue who Darren Rowse is.
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      • Profile picture of the author sal64
        Originally Posted by Pat Jackson View Post

        Pretty much this.

        I haven't got a clue who Darren Rowse is.
        I think he's a local Melbourne lad.

        If it is who i think it is, I met him a few times.

        He's an Ed Dale disciple who ran a blogging challenge... which was a bit lame to be honest. Assuming it's the same guy.

        Given that the OP joined here in October.. it wouldn't surprise me if it's a publicity stunt of sorts.
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  • Profile picture of the author Mohammad Afaq
    Heck bring it on. I can't compete with ProBlogger because it is already established real good and it will take me time to grow to his level.

    If he is in my niche market starting right with me I don't care about him beating me to the search engine rankings. Long as we are on the same level, I am not scared.
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  • Profile picture of the author Diana Lane
    There's room for everyone (especially if all those weight loss sites have worked for people and we all shuffle around a bit ). As long as he knows that he's getting into neeshes and not nitches then I'm not bothered
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  • Profile picture of the author Chris Worner
    Competition breeds innovation so how is increased competition a bad thing?

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    • Profile picture of the author John Durham
      Originally Posted by Chris Worner View Post

      Competition breeds innovation so how is increased competition a bad thing?

      Chris
      It means you have to re-innovate, or renovate your already working plan. Kind of a hassle. Not an impossible obstacle.
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  • Profile picture of the author Brendon Zahrndt
    There's no such thing as competition with 6 billion people in the world.
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    • Profile picture of the author Mohammad Afaq
      Originally Posted by dhigler View Post

      There's no such thing as competition with 6 billion people in the world.
      But you can't reach all 6 billion at once and you are limited to a small number of people you can market to so yes competition exists.

      Now if you had the resources to reach all 6 billion people in the world then heck you shouldn't give a crap about competition.
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  • Profile picture of the author kenny5
    If they can make money in those niches then so can we, it's a matter of survival of the fittest!
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    • Profile picture of the author Diana Lane
      Originally Posted by kenny5 View Post

      If they can make money in those niches then so can we, it's a matter of survival of the fittest!
      What if we didn't all move over to make room for him? Survival of the fattest? *Passes round the virtual cream cakes...

      Breathe out, everybody
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  • Profile picture of the author ncmedia
    [DELETED]
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    • Profile picture of the author Oxbloom
      Yeah, no idea who this cat is. I can all but guarantee we're not competing for the same eyes anyway, even though I'm primarily in large markets.

      I'm...strange.
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  • Profile picture of the author Dennis Gaskill
    Methinks someone overestimates someone else's importance.
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    • Profile picture of the author dayanthan
      Originally Posted by Dennis Gaskill View Post

      Methinks someone overestimates someone else's importance.
      Well said. I agree with this and there seems to often be a cult mentality with some of these aspiring IMers. I can't see why frankly. It is great to use someone's experience and knowledge to help you succeed but when it gets to the point of worshipping them and sycophantic deference I draw the line. I wish to focus on myself and what I can do.
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  • Profile picture of the author Dwight Anthony
    Where does this guy find the time? I love problogger though, excellent posts and guest posters on there.
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    • Profile picture of the author Gb2
      Originally Posted by JsamsonNJ View Post

      Who is Darren Rowse?
      This is one of Darren's ==> problogger.net
      you'll find links to his stuff on there and his Photo blog is great too!
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      • Profile picture of the author theemperor
        Originally Posted by Gb2 View Post

        This is one of Darren's ==> problogger.net
        you'll find links to his stuff on there and his Photo blog is great too!
        Can't say I am that impressed with problogger.net as a reader, except for where you read about his personal story which is mildly interesting. But if it makes him money good luck to him.
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  • Profile picture of the author drmani
    Originally Posted by markowe View Post

    He is going for the jugular with his new blog, aiming for such, oh, regular niches.... What do you think, should the gurus be shaking in their shoes?
    One more partner

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  • Profile picture of the author gskesavan
    That's cool. If we're competing in the same niche and suppose I beat one of his KW, I'm gonna shout "I BEAT THE PROBLOGGER HIMSELF!!!!!!!!!!!!!!!!!!" and try to do it for every KW

    Anyway, the internet is a BIG place where you find the weirdest of products. We all have a chance to survive in here, that's why Internet Marketing is GOLD
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  • Profile picture of the author markowe
    Like I said, it was just a little hyperbole on my part (every post on this forum has to be a big sell ) as Darren is a big name who has been very successful in the 'make money blogging' niche (if you are starting a blog, his blog archive from the last 3-4 years is a must-read, that should keep you busy!).

    Actually, I can think of plenty of reasons why competition is bad for me! Come on, it's all very politically correct to say that competition is a good thing for the market (OK, let's say it is generally), but wouldn't you want ALL the Google traffic for some hot niche?! What was that Gary Halbert said about people claiming they 'love a challenge' and all that, and how that's nonsense, in reality we want it EASY!

    Anyway, it's really a moot point, I was just flagging up some interesting news, those who have followed what Darren does will find it most of interest since it's quite a departure for him.
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    • Profile picture of the author sal64
      Whoopeee!

      Who cares?

      I doubt the gurus won't lose any sleep over it.

      I certainly won't. What people tend to forget is that customers seldom only buy 1 type of product about a niche... let me ask you... do you only own 1 ebook about IM?

      The cyber world is so vast that you only need a tiny microbe of market share to make a living. Better yet, if you sell a high ticket item to your microbes... you'll make a very comfortable living.
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  • Profile picture of the author vstar00
    it is basically the same as the 4 hour work week blog.. that covers all those niches...
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  • Profile picture of the author Ryan Even
    Oh Good! Another partner to JV with!
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    • Profile picture of the author markowe
      Originally Posted by Ryan Even View Post

      Oh Good! Another partner to JV with!
      Yeah, all this JVing, there MUST be not enough competition! Sigh, suppose I had better get cracking in those niches too. Actually, I would have by now, but haven't really found a model/product that I am ethically happy with. Most of that stuff ranges from C-R-A-P to downright unsafe medical/financial/relationship advice - no offence.

      (I should qualify that - most of the stuff I get shoved in my face around the net, at least)
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  • Profile picture of the author Lauryn
    He's probably already been doing it under different pseudonyms and things of that nature. Therefore, why trip?

    Best of luck to him.
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    • Profile picture of the author John Durham
      Originally Posted by Lauryn View Post

      He's probably already been doing it under different pseudonyms and things of that nature. Therefore, why trip?

      Best of luck to him.

      "pseudonyms", now theres a word you dont hear often enough... you never know on the internet whether you are having 3 different conversations with 2 different genders of people...who behind the scenes are really only one gender, and they are exact same person.... lol

      Some people really "game" fulltime with the "pseudonyms"... it still amazes me how much nerve it takes to do that, or how to wrap yourself around the mentality that enables one to.

      Not that I want to try, but its interesting to observe.
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  • Profile picture of the author Chris Worner
    ProBlogger Blog Tips He is a very successful blogger.

    Chris
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  • Profile picture of the author pavanchopra007
    Whose that?
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  • Profile picture of the author darrenrowse
    Thought I might chime in on this one - a couple of days late.

    While I'm flattered by some of the sentiment in this thread - I don't really feel it is warranted. Yes I started a new blog on a fairly broad set of topics - but I certainly don't think it should threaten or concern anyone for a number of reasons:

    1. I echo the 'there's plenty of room for everyone' sentiment - having blogged in a number of pretty crowded niches I've experienced it for myself. In fact as many have said here it opens up opportunities for collaboration and growing the niches when new sites start.

    2. these sites take years to build up - my own two biggest blogs have been going 4 and 6 years. They've certainly grown a lot but are not the biggest blogs going around. I certainly hope FeelGooder grows to be as big or bigger - but it won't happen over night or to a point that anyone would feel the impact :-)

    Anyway - for those in similar niches - I hope we can connect and work together down the track!
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    • Profile picture of the author John Durham
      Originally Posted by darrenrowse View Post

      Thought I might chime in on this one - a couple of days late.

      While I'm flattered by some of the sentiment in this thread - I don't really feel it is warranted. Yes I started a new blog on a fairly broad set of topics - but I certainly don't think it should threaten or concern anyone for a number of reasons:

      1. I echo the 'there's plenty of room for everyone' sentiment - having blogged in a number of pretty crowded niches I've experienced it for myself. In fact as many have said here it opens up opportunities for collaboration and growing the niches when new sites start.

      2. these sites take years to build up - my own two biggest blogs have been going 4 and 6 years. They've certainly grown a lot but are not the biggest blogs going around. I certainly hope FeelGooder grows to be as big or bigger - but it won't happen over night or to a point that anyone would feel the impact :-)

      Anyway - for those in similar niches - I hope we can connect and work together down the track!
      Nice approach to finding yourself being criticized. You handled it very appropriately. Bravo. I will learn from this. Welcome to the Warrior Forum!
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      • Profile picture of the author markowe
        Originally Posted by John Durham View Post

        Nice approach to finding yourself being critisized. You handled it very appropriately. Bravo. I will learn from this. Welcome to the Warrior Forum!
        Hee, I should once again point out as the OP that there was no intent to criticise - I was just drawing attention to an interesting bit of news in a gratuitously sensationalist way (look, this is Warrior Forum .

        On the contrary, Darren's blog was one I followed very closely when starting out blogging, it was different because he did not go on about how much he was earning all the time (mentioning no other names) but offered massive value to his readers and always kept a down-to-earth and honest approach. Anyone starting out blogging ought to go back and read his entire archive!

        That's why I respect him hugely and think he will be very successful with Feelgooder, but will also inject some much-needed integrity into some of these niches, that are currently rife with scammy and unethical behaviour from marketers.
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    • Profile picture of the author Jill Carpenter
      Originally Posted by markowe View Post

      He is going for the jugular with his new blog, aiming for such, oh, regular niches such as Health, Finance and Relationships, you know, the most profitable niches out there! He also says he is looking at product creation (get away!), so it should be obvious how he is planning to leverage the runaway success of his ProBlogger/Digital Photography empire, and I don't doubt he is going to clean up!

      I say all credit to the man, I've got LOADS of respect for him, he is one of the most straight-up guys out there. Frankly, those niches could do with some integrity inserted into them. What do you think, should the gurus be shaking in their shoes?
      There are plenty of "straight up" people out there in these niches. Where have you been hiding?

      Originally Posted by John Pawlett View Post

      Who?
      LOL, yes - and he's done a decent job of branding as I have been to the blog but no idea who he is from his name.

      Originally Posted by Mohammad Afaq View Post

      Heck bring it on. I can't compete with ProBlogger because it is already established real good and it will take me time to grow to his level.

      If he is in my niche market starting right with me I don't care about him beating me to the search engine rankings. Long as we are on the same level, I am not scared.
      Originally Posted by dhigler View Post

      There's no such thing as competition with 6 billion people in the world.
      Originally Posted by Mohammad Afaq View Post

      But you can't reach all 6 billion at once and you are limited to a small number of people you can market to so yes competition exists.

      Now if you had the resources to reach all 6 billion people in the world then heck you shouldn't give a crap about competition.
      And you think he can reach that 6 million? While you might be familiar with who this is, there is still a massive audience growing every day who doesn't have a clue. And you my friend can most certainly get to them before he does.
      Originally Posted by Diana Lane View Post

      What if we didn't all move over to make room for him? Survival of the fattest? *Passes round the virtual cream cakes...

      Breathe out, everybody
      I'm on a diet, so I'll pass. But is that a full wet bar you have in the corner there?

      Originally Posted by darrenrowse View Post

      Thought I might chime in on this one - a couple of days late.

      While I'm flattered by some of the sentiment in this thread - I don't really feel it is warranted. Yes I started a new blog on a fairly broad set of topics - but I certainly don't think it should threaten or concern anyone for a number of reasons:

      1. I echo the 'there's plenty of room for everyone' sentiment - having blogged in a number of pretty crowded niches I've experienced it for myself. In fact as many have said here it opens up opportunities for collaboration and growing the niches when new sites start.

      2. these sites take years to build up - my own two biggest blogs have been going 4 and 6 years. They've certainly grown a lot but are not the biggest blogs going around. I certainly hope FeelGooder grows to be as big or bigger - but it won't happen over night or to a point that anyone would feel the impact :-)

      Anyway - for those in similar niches - I hope we can connect and work together down the track!
      Hi, and welcome to the forum! LOL
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  • Profile picture of the author anwar001
    Don't be too afraid of competition. No matter how big an expert someone is, he cannot capture the whole market. Even Microsoft or Google have not been able to do that.
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