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Multiple Lists Strategy in IM Niche

by TCrosby
3 replies
I wanted to ask how you guys handle multiple mailing lists within the IM niche?

I havent broken into the IM niche, but would like to in the future, and have been doing some thinking about it lately. Lets say you have several squeeze pages out there providing free reports you have made...

  • Do you have each of these squeeze pages signup for different mailing lists?
  • Wouldn't if be odd for people to get mail from you on multiple lists? Appear ingenuine or jaded?
  • If you have multiple freebies promote one list, how do you deliver those freebies? Do you provide them on the website they opted in, rather than emailing them? Cuz otherwise how would you know which freebie to email them (cuz they could have opted in from 5 different places)
To me it seems logical to put a new squeeze page online every month with some free report, and drive traffic to it with some email adswaps, forum signatures, etc, but I just am unsure about how to manage multiple lists like these in general.

Any advice or insight is appreciated
#lists #multiple #niche #strategy
  • Profile picture of the author CDarklock
    Originally Posted by TCrosby View Post

    Do you have each of these squeeze pages signup for different mailing lists?
    Yes.

    Wouldn't if be odd for people to get mail from you on multiple lists? Appear ingenuine or jaded?
    I use AWeber's automation rules to automatically subscribe people to both the specific product list and a generic "master" list. Usually, I just mail the master list; when I have something that only applies to one of the smaller lists, I mail that one specifically.

    To me it seems logical to put a new squeeze page online every month with some free report, and drive traffic to it with some email adswaps, forum signatures, etc, but I just am unsure about how to manage multiple lists like these in general.
    Use a custom field on your opt-in form to identify the source of your traffic, too. I have tags on all my subscribers to indicate whether they bought from a WSO, an upsell, a mailing, a sales page, a forum ad, whatever promotion avenues I've used.

    I also keep detailed notes on when changes are made, so I can use dates to find out exactly what they paid for the product and what bonuses were included. Track everything. Even if you have no clue what you'll do with it.
    Signature
    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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    • Profile picture of the author TCrosby
      Originally Posted by CDarklock View Post

      Yes.
      I use AWeber's automation rules to automatically subscribe people to both the specific product list and a generic "master" list. Usually, I just mail the master list; when I have something that only applies to one of the smaller lists, I mail that one specifically.
      That's just what I needed, thanks a ton
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  • Profile picture of the author Istvan Horvath
    Track everything. Even if you have no clue what you'll do with it.
    I wish somebody told me that long time ago... when I started

    May I borrow this great advice?
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