Sales page to sign up page conversion

2 replies
Hi,

Does anyone have any idea what a good conversion rate is for visitors clicking from your sales page to the sign up page (payment page) without actually purchasing?

What would be considered good, mediocre and bad?

Thanks
#conversion #page #sales #sign
  • Profile picture of the author Brad Gosse
    There are more outside factors to consider like average CPC, the price of your product etc.

    If you are spending $1 to make $2 who cares what the conversion percentage is?

    In my experience a product priced under $50 should get 10% optins and 1% sales minimum. But again the dollars weigh more.
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    • I have about 100 opt in pages... some video... some sales pages... and I normally see a 15-20% opt in rate.... and anywhere from a 1% to 1.5% conversion rate for sales.
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