One Email Blast To 350 Subscribers => $467 Profit...

13 replies
Hey Fellow Warriors,

I just want to share 3 principles that I've learned about email marketing that worked for me.

1. Be genuine and completely honest.

2. Really, I mean REALLY, care about your customers.

3. Try the product yourself before you recommend it to others.

I've been building my list for about 3 months now and I have about 2,000 subscribers from which about 500 are buyers.

I've been answering questions like crazy every single day and spent a lot of time interacting with my subscribers. I guess that's the key to success in any business. The number of my subscribers is not just a number. They are real people, you know?

The result?

One email blast - $467 in profit! Not bad, eh?

Just wanted to share my 2 cents...

Joe
#> #$467 #350 #blast #email #profit #subscribers
  • Profile picture of the author ArticleGrinder
    Originally Posted by Super Affiliate View Post

    Hey Fellow Warriors,

    I just want to share 3 principles that I've learned about email marketing that worked for me.

    1. Be genuine and completely honest.

    2. Really, I mean REALLY, care about your customers.

    3. Try the product yourself before you recommend it to others.

    I've been building my list for about 3 months now and I have about 2,000 subscribers from which about 500 are buyers.

    I've been answering questions like crazy every single day and spent a lot of time interacting with my subscribers. I guess that's the key to success in any business. The number of my subscribers is not just a number. They are real people, you know?

    The result?

    One email blast - $467 in profit! Not bad, eh?

    Just wanted to share my 2 cents...

    Joe
    Very nice indeed! I'd like to ask though how often do you blast an email to sell something? I know that i get really annoyed when someone sends me a mail telling me he/she found something much better and asking me to buy every other day. I would automatically unsubscribe...

    Is there a general rule of thumb as to how many "sales" email blast you should send?
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  • Profile picture of the author Super Affiliate
    I email to my subscribers almost every other day. But mostly I send them updates to my products and useful tips and advice. But once in a while, I find something that would really benefit my subscribers, I recommend it to them. I also don't like people sending me one promotion after another. I feel like they have no intention to build any kind of relationship but just to make money. I stay away from those myself. : )

    Joe
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    • Profile picture of the author ArticleGrinder
      So basically every other day would you have some kind of sales pitch?
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      • Profile picture of the author ArticleGrinder
        I'm afraid that if i keep blasting things about my product every other day, my subscribers would unsubsribe from my list. Have you ever experienced this before?
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        • Profile picture of the author DNChamp
          Originally Posted by ArticleGrinder View Post

          I'm afraid that if i keep blasting things about my product every other day, my subscribers would unsubsribe from my list. Have you ever experienced this before?
          me to..I do it 1st and 15th with product updates from the website and other tidbits.....cant say I got any sales from the newsletter but get sales from them going back to the site.....in your email was the only thing yo uhad the sales pitch OR other info as well
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          • Profile picture of the author Ryan Sorensen
            You definitely want to provide as much value as you can to your list. I personally use a 3 to 1 content to hard sales ratio.

            But I've also heard that having soft sells from the very beginning within valuable content and then the occasional hard sale is a good strategy.

            Either way, you have to sell to your list early on so they expect it but still completely value your content so they keep coming back.
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        • Profile picture of the author Super Affiliate
          Originally Posted by ArticleGrinder View Post

          So basically every other day would you have some kind of sales pitch?
          No, I send updates to my product every other day and send any kind of promotions in somewhere like every 2 weeks or so.

          Originally Posted by ArticleGrinder View Post

          I'm afraid that if i keep blasting things about my product every other day, my subscribers would unsubsribe from my list. Have you ever experienced this before?
          That's unavoidable. People do unsubscribe all the time. But you need to keep building your list everyday. Without any incoming subscribers, you can't possibly succeed in email marketing.

          Joe
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  • Profile picture of the author kfinney1
    From my experience personally, I hate getting an email selling XY product that promises gold and riches beyond your belief every other email. I think if you offer some genuine information and then every once in awhile if you have an offer that you have tried yourself and stand behind send that out to your list people will respond much more positively.
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  • Profile picture of the author paulie888
    I think you're definitely doing well with your listbuilding efforts. You're reallly setting yourself apart from the regular marketers who I feel blast their lists with offers way too often, and as a result get a lot of unsubscribes. By delivering value first and then offering something related every two weeks or so, I think you'll develop a much stronger sense of loyalty among your subscribers.

    Paul
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    • Profile picture of the author jan roos
      Great share. As you already said, building that relationship and trying yor best to answer their emails pays off huge in the end.

      What I find works well is to only promote products that are related to what your customers originally signed up for. Too many marketers are sending emails to their list about CPA one day, then Clickban the next and then the next day it's some over hyped one click magic software that will fill your bank account so fast you wont even know what happened.

      With that being said, thee guys are making a killing doing it this way so it must work. It's just not the way I want to go about it.

      Cheers
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      • Profile picture of the author Super Affiliate
        Originally Posted by jan roos View Post

        Great share. As you already said, building that relationship and trying yor best to answer their emails pays off huge in the end.

        What I find works well is to only promote products that are related to what your customers originally signed up for. Too many marketers are sending emails to their list about CPA one day, then Clickban the next and then the next day it's some over hyped one click magic software that will fill your bank account so fast you wont even know what happened.

        With that being said, thee guys are making a killing doing it this way so it must work. It's just not the way I want to go about it.

        Cheers
        Hey Jan,

        Good to see you hear again. I totally agree on promoting related products. Though people are interested in many products, it seems like there's a season. At one season, people are interested in SEO. At another season, people are interested in CPA. You know what I'm saying? So if your subscribers are mostly buyers of your SEO report, then SEO related products will be much better accepted and therefore, increase the conversion rate.

        Joe
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    • Profile picture of the author Super Affiliate
      Originally Posted by paulie888 View Post

      I think you're definitely doing well with your listbuilding efforts. You're reallly setting yourself apart from the regular marketers who I feel blast their lists with offers way too often, and as a result get a lot of unsubscribes. By delivering value first and then offering something related every two weeks or so, I think you'll develop a much stronger feeling of loyalty among your subscribers.

      Paul
      Hey Paul,

      Thanks for your kind words. I used to have about 70 autoresponder email series following up with people with a promotion every 4 days. After getting about 500 subscribers not making any money with my follow up promotions for months, I knew this was not the way to make money.

      So I started with new account building buyers' list. And I started answering their questions and really got to know them. Then I realized money is not in the list but in relationship. That was a good lesson for me. : )

      Joe
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