24 {{ upvoteCount | shortNum }}
24 {{ upvoteCount | shortNum }}

Expert guidance for google ranking

by ankitnagpal
21 replies
Hi,

I have targeted a keyword "submit news" for my press release submission software and have created 10 blogs on different websites with this keyword in the url. I have submitted 10 articles on top 40 article sites and 10 blogs and also have pinged all blogs but I am still nowhere in top 200. The keyword has very low competition of 0.05 in google keyword tool.

Am I missing something in keyword promotion?
#expert #google #guidance #needed #ranking
  • Profile picture of the author hashbury
    I would search for a better keyword. There are 673,000 websites that have submit news in the title of the site. Over 124,000,000 sites come up when putting the keyword in quotes. Maybe you should make that keyword a more long term goal and go after a good long tail keyword with a lot less results.
    Just my 2 cents.
    {{ DiscussionBoard.errors[2996657].message }}
  • Profile picture of the author peter gibson
    Originally Posted by softsolutions View Post

    Hi,

    I have targeted a keyword "submit news" for my press release submission software and have created 10 blogs on different websites with this keyword in the url. I have submitted 10 articles on top 40 article sites and 10 blogs and also have pinged all blogs but I am still nowhere in top 200. The keyword has very low competition of 0.05 in google keyword tool.

    Am I missing something in keyword promotion?
    Bro, you are very much missing something. You will be promoting this until you're blue in the face IMO. Unless you have massive amounts of automation for article marketing, and you're using software like Xrumer, bookmarking demon, SENuke, e.t.c... and have 5 friends doing the same, you're in for a long wait before seeing good SERP for "submit news". (That's not to say I recommend any of that software, just sayin'.)

    This is a hella keyword to rank. On your top 10 in google are sites with hundreds of thousands of links, most with 10's of thousands of .edu and .gov links backing them up. You're going up against sites like mashable.com, allheadlinenews.com, e.t.c... with that keyword choice mate.

    Like Hashbury said also, 600 000 + sites with those words in the title is a pretty strong indicator that it's highly competitive. And with a whopping 124 000 000 + as general SEO competition. I wouldn't even try personally, without a fairly serious SEO budget and a few dozen people working your site per day.

    Try to keep your competition below 100 000 competing sites, even go as low as 30 000 if you are new to building position. Try longer tail keywords and as opposed to ranking for a big dawg like yours, get traffic in increments from each long tail keyword you rank.
    {{ DiscussionBoard.errors[2996747].message }}
    • Profile picture of the author ankitnagpal
      Originally Posted by peter gibson View Post

      Bro, you are very much missing something. You will be promoting this until you're blue in the face IMO. Unless you have massive amounts of automation for article marketing, and you're using software like Xrumer, bookmarking demon, SENuke, e.t.c... and have 5 friends doing the same, you're in for a long wait before seeing good SERP for "submit news". (That's not to say I recommend any of that software, just sayin'.)

      This is a hella keyword to rank. On your top 10 in google are sites with hundreds of thousands of links, most with 10's of thousands of .edu and .gov links backing them up. You're going up against sites like mashable.com, allheadlinenews.com, e.t.c... with that keyword choice mate.

      Like Hashbury said also, 600 000 + sites with those words in the title is a pretty strong indicator that it's highly competitive. And with a whopping 124 000 000 + as general SEO competition. I wouldn't even try personally, without a fairly serious SEO budget and a few dozen people working your site per day.

      Try to keep your competition below 100 000 competing sites, even go as low as 30 000 if you are new to building position. Try longer tail keywords and as opposed to ranking for a big dawg like yours, get traffic in increments from each long tail keyword you rank.
      Hi, thanks for the reply. I was only considering google traffic estimator and keyword tool. will look for better keyword now.
      {{ DiscussionBoard.errors[2996788].message }}
      • Profile picture of the author peter gibson
        Originally Posted by softsolutions View Post

        Hi, thanks for the reply. I was only considering google traffic estimator and keyword tool. will look for better keyword now.
        Yep, the google tools are good indicators but each number is it's own indicator of your potential success. There are many variables to consider with keyword research.

        There are also tools out there that can really fine tune keyword research, and can be very helpful, but with any tool there is a learning curve. Some are easier than others, and some are not as accurate at pulling accurate data from the search engines. My personal all time favorite tool is market samurai, I live by it when doing keyword and competition research.
        {{ DiscussionBoard.errors[2996826].message }}
    • Profile picture of the author ankitnagpal
      how many exact titles or search results you think are easy to target? to get in top 30-50 with 10-15 articles and blog posts.
      {{ DiscussionBoard.errors[2996960].message }}
      • Profile picture of the author Mike Hlatky
        Originally Posted by softsolutions View Post

        how many exact titles or search results you think are easy to target? to get in top 30-50 with 10-15 articles and blog posts.
        Your goal should be to get in the top 10 (even #1), not the top 30-50.

        I usually look for keywords that have under 1,000,000 sites that show up under a broad search and are searched for around 3,000 times each month.

        It's all about your competition in the top 10. Look at PR, backlinks, all in title, keyword in URL.

        You have to learn how to analyze your competition.
        {{ DiscussionBoard.errors[2996977].message }}
        • Profile picture of the author ankitnagpal
          Originally Posted by Mike Hlatky View Post

          Your goal should be to get in the top 10 (even #1), not the top 30-50.

          I usually look for keywords that have under 1,000,000 sites that show up under a broad search and are searched for around 3,000 times each month.

          It's all about your competition in the top 10. Look at PR, backlinks, all in title, keyword in URL.

          You have to learn how to analyze your competition.
          I am now in 30-50 position in several keywords after some submissions. so right now I am searching for articles that are above me and are not mine and then I have started commenting below them whereever they are on internet and post my link in a hope to get above them. kind of juicing them for my needs.

          What do you say? will it work?
          {{ DiscussionBoard.errors[2997048].message }}
      • Profile picture of the author peter gibson
        Originally Posted by softsolutions View Post

        how many exact titles or search results you think are easy to target? to get in top 30-50 with 10-15 articles and blog posts.
        That's kinda like asking how long is a piece of string. You have to look at your competition closely - as in - the different variables surrounding their SEO efforts. Also, I don't know why you would be content at position 30 - 50, because in a long tail and lower traffic market that's not gonna get you any kind of traffic really. You should be aiming for the top of page 1 if you are targeting long tail and less competitive keywords.

        OK competition numbers for you might be 30 000 SEOC (competition) maximum. BUT, if the current competitors for your keyword are useless knuckleheads, that number could reach a lot higher. So, "Know Thy Enemy" - is the golden rule.

        Getting to position 30-50 isn't really a stretch using 30 000 as a starting point, but to get on page 1 and rising you would potentially have to add more links to your site via further SEO efforts. Analyze the links your competitors have and try to get those same links, or similar ones. Add more articles. Use onlywire to bookmark your site to the top social sites, comment on relevant blogs in your niche, e.t.c... Post on forums and add a signature link when you can. That's the very basics of SEO for sure, but it will definitely help get you further up the SERP considering your current linking strategy.

        Like I said though, what I've just suggested entirely depends on the quality of your competitors. That's a huge piece of the puzzle.

        My personal experience is that most people do not necessarily optimize or spend great efforts on long tail keywords with lower numbers, which makes the effort potentially successful for you.
        {{ DiscussionBoard.errors[2997140].message }}
        • Profile picture of the author ankitnagpal
          Originally Posted by peter gibson View Post

          That's kinda like asking how long is a piece of string. You have to look at your competition closely - as in - the different variables surrounding their SEO efforts. Also, I don't know why you would be content at position 30 - 50, because in a long tail and lower traffic market that's not gonna get you any kind of traffic really. You should be aiming for the top of page 1 if you are targeting long tail and less competitive keywords.

          OK competition numbers for you might be 30 000 SEOC (competition) maximum. BUT, if the current competitors for your keyword are useless knuckleheads, that number could reach a lot higher. So, "Know Thy Enemy" - is the golden rule.

          Getting to position 30-50 isn't really a stretch using 30 000 as a starting point, but to get on page 1 and rising you would potentially have to add more links to your site via further SEO efforts. Analyze the links your competitors have and try to get those same links, or similar ones. Add more articles. Use onlywire to bookmark your site to the top social sites, comment on relevant blogs in your niche, e.t.c... Post on forums and add a signature link when you can. That's the very basics of SEO for sure, but it will definitely help get you further up the SERP considering your current linking strategy.

          Like I said though, what I've just suggested entirely depends on the quality of your competitors. That's a huge piece of the puzzle.

          My personal experience is that most people do not necessarily optimize or spend great efforts on long tail keywords with lower numbers, which makes the effort potentially successful for you.
          actually my strategy was to be in 30-50 position after some submissions. After that I am searching for articles that are above me and are not mine and then I have started commenting below them whereever they are on internet and post my link in a hope to get above them. kind of juicing them for my needs.
          I hope it helps in getting to #1.
          {{ DiscussionBoard.errors[2997172].message }}
          • Profile picture of the author peter gibson
            Originally Posted by dcmarketer View Post

            Soft Solutions,

            I disagree with what's being said here.

            If you want the term "submit news" go for it.

            Really focus on it and you'll get there eventually.

            The reason why these bigger sites are showing up are simply due to their authority.

            Most DO NOT have a specific link building campaign focused around the term "submit news" - they're ranking due to the "authority" of their websites as a whole.

            And whilst some might have 600k+ links - very very few of them will be using the exact anchor text "submit news". So it's just a matter of scaling up. Go and generate 1,000 links with the keyword term "submit news" as the exact anchor text and you'll get into the top 100 - probably higher.

            You can also focus on getting those links from other sites very theme relevant to "submitting news" to help things, or write articles related to "submitting and distributing your news online" and distribute those out to third party websites focusing on the same keyword term as the link back (and from within the article).

            At the end of the day it's certainly achievable. Just depends on how much you really want it.

            Best...

            Duncan
            DCMarketer, You can disagree all you want, but it's fairly obvious to me that given what the OP is asking and given what he has at his disposal, steering him in that direction would lead to many frustrated and fruitless days ahead.

            I have submitted 10 articles on top 40 article sites and 10 blogs and also have pinged all blogs
            Judging by the wording of this OP and what he has to work with it is not necessarily the best advice to give people unnecessarily vertical directions. Sometimes a comfortable incline will do just fine.

            What we might not consider difficult can be extremely fruitless and time prohibitive for others - it depends on their skill set along with their desired end goals. Might want to try hearing the advice we few gave in that spirit - at least before being all "disagreeable".

            I really don't mind if you want to make a point about how to do effective SEO, just try not to contextualize it on the back of advice I'm giving mate. I don't appreciate it, even though I'm sure the disagreement was not meant as an insult. The thing is, I could sit here and write him a veritable thesis on what exactly to do to get him a number 1 spot for his most desirable keywords, but in the end how much would really be absorbed as useful and how much would simply be written for my own self aggrandizing purposes?

            Plainly, getting there "Eventually" is all good, but this cat is trying to get somewhere now, at least that's how I read it.

            Go and generate 1,000 links with the keyword term "submit news" as the exact anchor text and you'll get into the top 100 - probably higher
            Umm, yeah, never would have thought of that. :rolleyes:

            Only thing bothering me about where this directs the OP - just how much traffic is he gonna see sitting at position 100? 90? 50? Not much. 150 hits per day for a longer tail is a damn sight better than 7 per day, rotting at position 67 for weeks or months. Not to mention being a helluva lot easier than having to "go out and generate 1000 anchor text links". Which we all know can be quite time consuming, and not necessarily the best economy of workload - considering OP's ultimate goals.

            And while I'm all cranky now, "submit news" is a pretty strong keyword, whether you agree or not. My metrics are up and I can see plenty of hitters competing for that phrase. It may not be impossible, or even all that hard for someone like you or I, but judging by how I read the OP it seems like steering him in that direction would have been somewhat callous of me.

            Just sayin'.
            {{ DiscussionBoard.errors[2997576].message }}
            • Profile picture of the author ankitnagpal
              Originally Posted by peter gibson View Post

              DCMarketer, You can disagree all you want, but it's fairly obvious to me that given what the OP is asking and given what he has at his disposal, steering him in that direction would lead to many frustrated and fruitless days ahead.

              Judging by the wording of this OP and what he has to work with it is not necessarily the best advice to give people unnecessarily vertical directions. Sometimes a comfortable incline will do just fine.

              What we might not consider difficult can be extremely fruitless and time prohibitive for others - it depends on their skill set along with their desired end goals. Might want to try hearing the advice we few gave in that spirit - at least before being all "disagreeable".

              I really don't mind if you want to make a point about how to do effective SEO, just try not to contextualize it on the back of advice I'm giving mate. I don't appreciate it, even though I'm sure the disagreement was not meant as an insult. The thing is, I could sit here and write him a veritable thesis on what exactly to do to get him a number 1 spot for his most desirable keywords, but in the end how much would really be absorbed as useful and how much would simply be written for my own self aggrandizing purposes?

              Plainly, getting there "Eventually" is all good, but this cat is trying to get somewhere now, at least that's how I read it.

              Umm, yeah, never would have thought of that. :rolleyes:

              Only thing bothering me about where this directs the OP - just how much traffic is he gonna see sitting at position 100? 90? 50? Not much. 150 hits per day for a longer tail is a damn sight better than 7 per day, rotting at position 67 for weeks or months. Not to mention being a helluva lot easier than having to "go out and generate 1000 anchor text links". Which we all know can be quite time consuming, and not necessarily the best economy of workload - considering OP's ultimate goals.

              And while I'm all cranky now, "submit news" is a pretty strong keyword, whether you agree or not. My metrics are up and I can see plenty of hitters competing for that phrase. It may not be impossible, or even all that hard for someone like you or I, but judging by how I read the OP it seems like steering him in that direction would have been somewhat callous of me.

              Just sayin'.
              Hi,
              Thanks for your reply. I have already given up after publishing 10 articles with this keyword as I cannot compete with mashable, prlog.org etc. for example prlog.org comes first in "press release distribution" I am pretty sure they do not market this keyword but still no one can take their position. also no one can beat wikipedia on informative topics like "press release". And usually I submit 10-15 articles first to gauge the ranks I will achieve in 4-6 months. Only point here was that no one is bidding for this keyword and google is saying low competition so i though I might get some good rank here.

              However I am able to sell the software well by directly emailing those who have already submitted a press release. But google ranking is very difficult to crack in this case.
              {{ DiscussionBoard.errors[2998373].message }}
  • Profile picture of the author marcuslim
    The competition level according to google keyword tool refers to the PPC competition, not the SEO competition. So 'submit news' is possibly not a keyword with high commercial intent, as not many advertisers are bidding for it. However, I am sure it does have high SEO competition. Try using Market Samurai or Traffic Travis to determine how strong the competition is for the keyword.
    Signature

    Marcus Lim
    Silver Bullet Publishing

    {{ DiscussionBoard.errors[2997052].message }}
  • Profile picture of the author dcmarketer
    Soft Solutions,

    I disagree with what's being said here.

    If you want the term "submit news" go for it.

    Really focus on it and you'll get there eventually.

    The reason why these bigger sites are showing up are simply due to their authority.

    Most DO NOT have a specific link building campaign focused around the term "submit news" - they're ranking due to the "authority" of their websites as a whole.

    And whilst some might have 600k+ links - very very few of them will be using the exact anchor text "submit news". So it's just a matter of scaling up. Go and generate 1,000 links with the keyword term "submit news" as the exact anchor text and you'll get into the top 100 - probably higher.

    You can also focus on getting those links from other sites very theme relevant to "submitting news" to help things, or write articles related to "submitting and distributing your news online" and distribute those out to third party websites focusing on the same keyword term as the link back (and from within the article).

    At the end of the day it's certainly achievable. Just depends on how much you really want it.

    Best...

    Duncan
    Signature

    WordPress Advertising Network -> https://www.sponsorthisarticle.com/

    Earning monthly recurring revenue from all of your blog posts. Set your own pricing. Compatible with AdSense and other 3rd party networks.

    {{ DiscussionBoard.errors[2997126].message }}
    • Profile picture of the author ankitnagpal
      Originally Posted by dcmarketer View Post

      Soft Solutions,

      I disagree with what's being said here.

      If you want the term "submit news" go for it.

      Really focus on it and you'll get there eventually.

      The reason why these bigger sites are showing up are simply due to their authority.

      Most DO NOT have a specific link building campaign focused around the term "submit news" - they're ranking due to the "authority" of their websites as a whole.

      And whilst some might have 600k+ links - very very few of them will be using the exact anchor text "submit news". So it's just a matter of scaling up. Go and generate 1,000 links with the keyword term "submit news" as the exact anchor text and you'll get into the top 100 - probably higher.

      You can also focus on getting those links from other sites very theme relevant to "submitting news" to help things, or write articles related to "submitting and distributing your news online" and distribute those out to third party websites focusing on the same keyword term as the link back (and from within the article).

      At the end of the day it's certainly achievable. Just depends on how much you really want it.

      Best...

      Duncan
      yes I could not find articles with "submit news" as anchor tag. so I believe no one is doing seo on it as the first thing in seo is to submit some articles with the target anchor tag.
      So now the question is: Authority VS Backlinks
      {{ DiscussionBoard.errors[2997196].message }}
      • Profile picture of the author celente
        Originally Posted by softsolutions View Post

        yes I could not find articles with "submit news" as anchor tag. so I believe no one is doing seo on it as the first thing in seo is to submit some articles with the target anchor tag.
        So now the question is: Authority VS Backlinks

        No not really, IM is about results.

        Yes you need authority and backlinks and I guess you need a combination.

        But I do a lot of testing and so should you. What works for me will not work for you and your niche. So with that being said, I study my results at the end of the month, i try new things and use things that are working

        At the end of teh month I tally it up and work out what is working and what is not. it is just about finding the results you are after and using that.
        Signature
        Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE
        {{ DiscussionBoard.errors[2998404].message }}
  • Profile picture of the author terrapurus
    Originally Posted by softsolutions View Post

    Hi,

    I have targeted a keyword "submit news" for my press release submission software and have created 10 blogs on different websites with this keyword in the url. I have submitted 10 articles on top 40 article sites and 10 blogs and also have pinged all blogs but I am still nowhere in top 200. The keyword has very low competition of 0.05 in google keyword tool.

    Am I missing something in keyword promotion?
    Low competition of 0.05 - that is for PPC competition, not for site competition. Broad match results for that phrase is 770,000,000 from a goolge.com.au search

    Goal of getting to top 200 - realistically you have no chance of getting a good ranking for submit news. My search (will be different depending on your locale) shows Mashable holds top spot for that. That is a 10 year old domain with a Yahoo links count of 3.3 million, not to mention over 7000 edu links or 213 gov links.

    Yahoo only shows perhaps 1 in 10 links at best, so lets assume it has 33 million inbound links. You have created 410. This is why you are not on the first page for submit news.
    {{ DiscussionBoard.errors[2999029].message }}
  • Profile picture of the author keyuria
    Try these tactics for backlinks here...
    http://www.warriorforum.com/main-int...ml#post2999055
    {{ DiscussionBoard.errors[2999061].message }}
  • Profile picture of the author Marx Vergel Melencio
    Originally Posted by softsolutions View Post

    [SNIP]I have targeted a keyword "submit news" for my press release submission software and have created 10 blogs on different websites with this keyword in the url. I have submitted 10 articles on top 40 article sites and 10 blogs and also have pinged all blogs but I am still nowhere in top 200. The keyword has very low competition of 0.05 in google keyword tool. Am I missing something in keyword promotion?
    Hi! It's possible that what you'd get as target keywords for your press release submission software would most likely make you end up competing against well aged news sites and PR distribution sites with high domain authority, a large volume of quality backlinks from other high Google PR, domain authority sites and pages that are also well aged domains and pages. And, they're also building their quality backlinks, getting organic backlinks, exposing their brand name/content/backlinks to a wider audience, etc. on a regular basis, with a large staff to help them out, deeper pockets for resources and better connections for syndication and content contributions.

    I think your target buyer market for your press release submission software consists of people interested in semi-automating the process of submitting press releases for distribution to the top PR distribution sites and news sites, as well as for those people to conveniently receive reports and the like? I believe there are 3 main segments of this buyer market:
    (1) Web properties marketing department heads of international corporations;
    (2) Internet marketing and Web PR department heads of small to medium scale companies; and
    (3) Internet marketers with online businesses earning from affiliate marketing, digital info product marketing, service marketing, CPC/CPA/CPM, mailing list building for affiliate marketing, private ad space rentals, etc.

    My advice is for you to find out where market segments 1, 2 and 3 hang out on the Internet so you could go there and contribute updated and useful content/info/advice relevant to your product and the discussions there as well as to the needs and problems of those market segments. It would also be good to cold contact them and send a presentation and demo of your PR submission software. Talking to webmasters with large mailing lists consisting mainly of these market segments 1, 2 and 3 to offer them free 1-year full access to your PR submission software as well as a certain percentage, say 20 to 40%, commissions per sale in exchange for your ads placed on their sites and mailing list newsletters/updates along with their referrals and reviews would most likely funnel large amounts of targeted traffic your way.

    Placing your PR submission software on ClickBank as a merchant product will also allow you to have affiliates marketing your product for you say at 20-40% commissions per sale.

    I for one believe being on the 1st page of popular search engines for your target keywords is not the only way to make money on the Internet. Yes, it will greatly help, but I'd also want to earn even while I'm improving the search engine rankings of my sites and pages. Also, think of the people searching for the keyword you're targeting: Would they be people included in the market segments 1, 2 and 3 mentioned above? A few of them most likely would be part of those market segments, though most possibly aren't. And, would someone searching for your target keyword, "submit news", be interested in buying a PR submission software? I'd stick with "PR submission software", "PR submitter", "press release submitter" and "press release submission software", do keyword and competition research for these keywords then determine the ways I need to do to promote my product on online places where my target audience frequently hangs out as well as steps to take to contact them and inform them about my product and perhaps offer them discounts, incentives, affiliate commissions, etc.
    Signature
    • Deep Learning & Machine Vision Engineer: ARIA Research (Sydney, AU)
    • Founder: Grayscale (Manila, PH) & SEO Campaign Manager: Kiteworks, Inc. (SF, US)
    {{ DiscussionBoard.errors[2999312].message }}
  • Profile picture of the author ankitnagpal
    Originally Posted by alyonafrendo View Post

    The problem is that you are only getting low pagerank backlinks probably. What you need is a real boost to your website backlinking strategy.

    If you want you can pm me the website details and I can have a look at it.
    Hi,
    My software is a press release submitter: News Publisher I am able to sell the software through email marketing but not by google search as the prime keywords: press release submitter, press release distribution, are very competitive. so thought of low value keywords: news submitter, distribute news, news distribution

    please suggest.
    {{ DiscussionBoard.errors[3003460].message }}

Trending Topics