What features would you consider important in ad testing software?

11-21-2008, 02:08 PM	#1
schabotte HyperActive Warrior War Room Member Join Date: Sep 2005 Location: Coral Springs, FL USA Posts: 434 Thanks: 7 Thanked 32 Times in 19 Posts	What features would you consider important in ad testing software? I'm looking around at some ad testing software packages - split testing and multivariate testing - and figured I'd ask what features you all consider important in helping me to make my choice. In other words, what features do you consider essential in any testing software that you use for improving your conversion performance? Thanks, Steven
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