I have an Idea but I cant Tell You
So to have an idea that you cant tell anyone dose not mean that you own it. In order to own that Idea you have to execute a plan to put it to fruition.
I say this because I have been guilty of this more than I few times.
People will take the path of least resistance by picking the low hanging fruit but will not put in the effort that it takes to really make an idea explode.