Staying Motivated and Focused (you too?)
How well do you stay motivated and focused on your marketing tasks?
I'll be honest with ya... Sometimes I feel like since I started online marketing I developed ADD. Seriously, there's times when I find it hard staying focused on one thing till completion, or even getting cracking on something (like daily traffic generation tasks).
I'm only human after all, and this is often a marketplace of noise, confusion, and constant connection.
But, I've worked out a trick that helps me, especially before I was making a solid income, and in turn I thought I'd share it to possibly help you too. It's not responsible for all my earnings or anything, but it definitely helps on a project-by-project basis for getting things done and overall it flat-out helps me make money.
Here's what I do:
Before any major project, I always set goals and deadlines. That's a given, and I'd recommend you do it too. But that's not the trick...
The REAL trick is working FOR something. And for me, it's usually something material haha.
Example: I recently wanted a new laptop. So, I decided to create and launch a product to fund this new laptop.
I went and browsed around for my soon-to-be computer, went into my local Best Buy and got my hands on a few, made it real and concrete to myself, then went home and got to work. I was working for MY laptop.
I find that when I have something I'm working towards, when it's not just vague and for "making money", I tend to be so much more productive. That, coupled with setting goals and deadlines, and I recognizably see an increase in both productivity and income.
Maybe you just want to pay an extra bill each month. Well, take out the bill, and if it's $136.84, then your goal is to make exactly $136.84.
If you want a new watch, then go pick one out in the store, make it real to yourself, decide that you want it, and make it happen.
If you want a new life, pull a 'Frank Kern' and write out exactly what your "ideal life" would look like. If you just want the "internet lifestyle", what is that? If you don't know exactly what you're working for, you won't know if you ever get it.
Hope this helps
-Tom
EDIT: Apparently, Mike Ambrosio (and countless others of course) does this too haha. I'm listening to a call he did with Willie Crawford and he's talking about it right now. Good times
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