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Offer "Lifetime" warranty on your product ?

by alcarrerra
4 replies
Hi ... looking for some opinions or experiences marketers on offering a "lifetime" warranty on your product ?

Was it worth it ? Advantage vs. Disadvantage ?
#lifetime #offer #product #warranty
  • Profile picture of the author scortillion
    The longer the warranty the better it is received by your customers the ones that don’t like it are the credit card companies.

    But if I see something with a lifetime guarantee I’m more likely to buy it then the same one that has only a 30 day guarantee. Besides the likelihood that someone would claim on it after 30 days is highly unlikely it would only be a very small amount.

    If you can live with it I’d go with it.
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  • Profile picture of the author Dave Rodman
    Banned
    I offer a 1-year warranty on some of the physical products I sell. Realistically I think I COULD go with a lifetime warranty and not have it affect me. But there is no way to "fix" this particular product, it would just need to be replaced. It's a product that WILL be worn out at some point. So for that reason, I don't think it really makes sense to go that far out unless it's a problem that is supposed to last a lifetime...like a Safe or a Lock or something.

    And if it's an info-product, then people can just request refunds after 9 months without really having to do anything. At least with a physical prdouct, you could always protect yourself by putting in the warrranty that the product may need to be sent in and inspected.
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    • Profile picture of the author scortillion
      Originally Posted by Dave Rodman View Post

      I offer a 1-year warranty on some of the physical products I sell. Realistically I think I COULD go with a lifetime warranty and not have it affect me. But there is no way to "fix" this particular product, it would just need to be replaced. It's a product that WILL be worn out at some point. So for that reason, I don't think it really makes sense to go that far out unless it's a problem that is supposed to last a lifetime...like a Safe or a Lock or something.

      And if it's an info-product, then people can just request refunds after 9 months without really having to do anything. At least with a physical prdouct, you could always protect yourself by putting in the warrranty that the product may need to be sent in and inspected.
      If they remember they have it after 9 months. If the person is actively using the info product then they may request a refund, but odds are that most people will forget all about it if they are not using it.
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  • Profile picture of the author Brad Gosse
    A warranty only implies fixing or supporting products. A Guarantee implies a refund offer.
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