MEMORY TEST

sunny56 · 11-24-2008, 11:50 AM

Hi all,

I have a question for some of the "veterans" around here today. I'm conducting research into psychological triggers and other persuasion techniques used by copywriters in the Internet Marketing niche, and I'm looking to compile a list of some of the best examples of sales letters in the "history" of IM.

This relates to a new project I am working on with a small team, so of particular interest are high converting salespages for affiliate marketing, Adwords and PPC products, along with pitches for great software tools.

I've only been around for about a year and a half, so anything from earlier than that would be great.

I know of the REALLY obvious stuff like Google Cash, etc. So anything that maybe is slightly more obscure is interesting to me.

The key is good copy, and that it got high conversions when it was released. It doesn’t matter if it is still for sale or not.

Really appreciate it.

Sunny

Neil Morgan · 11-24-2008, 11:59 AM

Hi Sunny

If it wasn't for the persuasive nature of Derek Gehl's Marketing Challenge way back in 2000/2001 then I'd probably be doing something very different.

Internet Marketing Challenge

Cheers,

Neil

sunny56 · 11-24-2008, 08:10 PM

Thanks for the response.

That is a good one, and one that I would not have seen on my own. Nice job :-)

IT is really interesting to look at the evolution of the sales process in Internet marketing like this.

Any other ideas from anyone?

Thanks!

GeorgR. · 11-24-2008, 09:04 PM

don't forget, a good sales letter is only a PART of the game.

its marketing as a whole which creates success.

A very good example for me still "Affiliate Elite" where i think that Brad did excellent marketing with how the hype was created BEFORE the product was even released.

The whole IM world was raving about Affiliate Elite, and it was not even out yet. Then add the fact that he already had proven good products before (KW Elite) -----> PROFIT.

The actual sales letter then doesn't really matter, at least not on a relevant scale.

Steven Carl Kelly · 11-24-2008, 09:47 PM

The first online sales letter to really make an impression on me was the late Corey Rudl's.

11-24-2008, 11:50 AM	#1
sunny56 ๏ əɓƝɐᴚʡϚ ɦᴚəᴧ ๏ Join Date: Jul 2007 Location: CO, NYC, CA, MX, ES, MA ... Posts: 105 Blog Entries: 1 Thanks: 4 Thanked 1 Time in 1 Post	MEMORY TEST - For Industry Veterans Hi all, I have a question for some of the "veterans" around here today. I'm conducting research into psychological triggers and other persuasion techniques used by copywriters in the Internet Marketing niche, and I'm looking to compile a list of some of the best examples of sales letters in the "history" of IM. This relates to a new project I am working on with a small team, so of particular interest are high converting salespages for affiliate marketing, Adwords and PPC products, along with pitches for great software tools. I've only been around for about a year and a half, so anything from earlier than that would be great. I know of the REALLY obvious stuff like Google Cash, etc. So anything that maybe is slightly more obscure is interesting to me. The key is good copy, and that it got high conversions when it was released. It doesn’t matter if it is still for sale or not. Really appreciate it. Sunny

11-24-2008, 11:59 AM	#2
Neil Morgan Senior Warrior Member War Room Member Join Date: Jun 2007 Location: Lanarkshire UK Posts: 2,487 Thanks: 98 Thanked 314 Times in 223 Posts Social Networking	Re: MEMORY TEST - For Industry Veterans Hi Sunny If it wasn't for the persuasive nature of Derek Gehl's Marketing Challenge way back in 2000/2001 then I'd probably be doing something very different. Internet Marketing Challenge Cheers, Neil
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11-24-2008, 08:10 PM	#3
sunny56 ๏ əɓƝɐᴚʡϚ ɦᴚəᴧ ๏ Join Date: Jul 2007 Location: CO, NYC, CA, MX, ES, MA ... Posts: 105 Blog Entries: 1 Thanks: 4 Thanked 1 Time in 1 Post	Re: MEMORY TEST - For Industry Veterans Thanks for the response. That is a good one, and one that I would not have seen on my own. Nice job :-) IT is really interesting to look at the evolution of the sales process in Internet marketing like this. Any other ideas from anyone? Thanks!

11-24-2008, 09:04 PM	#4
GeorgR. Senior Warrior Member War Room Member Join Date: Jun 2007 Location: Earth Posts: 5,933 Blog Entries: 15 Thanks: 72 Thanked 866 Times in 574 Posts Social Networking	Re: MEMORY TEST - For Industry Veterans don't forget, a good sales letter is only a PART of the game. its marketing as a whole which creates success. A very good example for me still "Affiliate Elite" where i think that Brad did excellent marketing with how the hype was created BEFORE the product was even released. The whole IM world was raving about Affiliate Elite, and it was not even out yet. Then add the fact that he already had proven good products before (KW Elite) -----> PROFIT. The actual sales letter then doesn't really matter, at least not on a relevant scale.
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11-24-2008, 09:47 PM	#5
Steven Carl Kelly Trust Christ Alone War Room Member Join Date: Sep 2008 Location: Central Florida Posts: 3,014 Thanks: 63 Thanked 806 Times in 391 Posts	Re: MEMORY TEST - For Industry Veterans The first online sales letter to really make an impression on me was the late Corey Rudl's.
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