Social Media Marketing Application

2 replies
Hello Fellow Warriors

I work for a start up company here in San Diego, they developed a Social Media Application called Captive Reach that can monetize Social Media Clients and also build followings. I would like your opinion on the use of this application and how best for me to find potential clients who could use such an application. Thanks in advance.

Here is more information and website.

Captive Reach1 opens and amplifies a powerful marketing and advertising channel across multiple Social Media platforms allowing you to fully monetize your Social Media efforts.

With Captive Reach you'll:

* Increase revenue by monetizing your Social Media communities and your customers' individual social networks
* Gain access to a low cost (1⁄2 cent per impression or less) promotional channel with a 1:200 amplification effect through customers' word of mouth marketing in a captive network
* Enhance your customer relationships by rewarding your most loyal customers for promoting your company

Captive Reach allows you to activate your most loyal customers and Social Media communities to become ambassadors for your company within Social Media networks. Promotions are pushed to the most intimate piece of real estate people have today, a Mobile phone, and users are incentivized to share promotions with their own Social Media Networks, via a client branded mobile phone application.

Social Media Rewards Technology | Social Media Mobile Application | Parallel 6

Thanks
James Hickey
#application #marketing #media #social
  • Profile picture of the author funkdoctor
    So.. it's basically an application your users download to promote your product? And they receive rewards / discounts for doing so? And then the app keeps statistics on all of this?

    I only have looked over the site briefly but it's quite heavy on benefits and less on how it works. I realize benefits sell but as a web developer I'm interested in a down to earth description of what it does.

    Thanks for sharing,
    Funk Doc
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    • Profile picture of the author sdentrepreneur
      Originally Posted by funkdoctor View Post

      So.. it's basically an application your users download to promote your product? And they receive rewards / discounts for doing so? And then the app keeps statistics on all of this?

      I only have looked over the site briefly but it's quite heavy on benefits and less on how it works. I realize benefits sell but as a web developer I'm interested in a down to earth description of what it does.

      Thanks for sharing,
      Funk Doc
      The way is works is a company that either has a rewards/loyalty program in place or wants to start one, can brand the App in their name. Then once per day, they can log into back office and create a promotion, kind of like a status update to Facebook and Twitter. The person who opens the App to see the special gets Points, if they click Share to Facebook/Twitter, they get more Points. There is also a back office that tracks everything.
      Hope that answers your question. PM me if you want to know more. Thanks for the input.
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