How to increase your article click through rate by 10x or more

[jmac1031]

Thanks for the great vidoe.

[Alkody]

Once in a while, coming across an inspirational post will keep the momentum going again. Thanks for the motivation and a great tip too.
Life can be wonderful when we all share and care.

[milan1west]

Great thread, Shannon.

Too many people just use their article's resource box to promote their own egos, and that's pretty sad. The reader finishes the article and then has no reason to read anything else from you. No wonder so many people have trouble converting article marketing into conversions.

Want to increase your ctr up to 90% ??

Try this: (FREE TIP HERE)


From now on, only submit articles in this format 7 tips to "main benefit", or 5 Steps to "main benefit". Articles should be laid out in clear step-by-step formula. Tip 1, Tip 2, Tip 3,etc; but when they get to the end of your article, you hit them up with something like "for the final 3 tips on how to get "main benefit" that will complete the 7 tips that you just read about <Click Here>." Or something along the lines of "and now for the 3 tips for getting "main benefit" that my publisher wouldn't let me show you <Click Here> for the secret door", etc. In other words, make all of your articles two-parts. One part is on the article directory or some publisher's website, and the second part is on the site that you want your readers to land on once they have finished your article.

It also helps to have an article that is compelling and that someone wants to read.

Just my 2 cents.

By the way, what do think of your new coach, now that Chuckie's gone?

[tommyfocus]

Missed this one. Great video Shannon!!

[Steve Shannon]

Thanks for sharing the video, Shannon. Great advice...

Your bio-box tip reminded me of a post from Steven Wagenheim that revealed another golden tip - for writing article titles.

Article Writing - The Fine Line Between Informing And Selling And A $1,000 Tip

Your bio-box tip + Steven's title tip + interesting article content... might just be a winning combination for people.

For What It's Worth...

Steve

[Chris Hunter]

Originally Posted by milan1west

Try this: (FREE TIP HERE)


From now on, only submit articles in this format 7 tips to "main benefit", or 5 Steps to "main benefit". Articles should be laid out in clear step-by-step formula. Tip 1, Tip 2, Tip 3,etc; but when they get to the end of your article, you hit them up with something like "for the final 3 tips on how to get "main benefit" that will complete the 7 tips that you just read about <Click Here>." Or something along the lines of "and now for the 3 tips for getting "main benefit" that my publisher wouldn't let me show you <Click Here> for the secret door", etc. In other words, make all of your articles two-parts. One part is on the article directory or some publisher's website, and the second part is on the site that you want your readers to land on once they have finished your article.

It also helps to have an article that is compelling and that someone wants to read.

VERY good info there.

Thanks for sharing.

As a cautionary measure, be sure that you do a two part article in the manner described above.

If you're title says "7 Tips That Will Help Your (Whatever)", make sure that article has those 7 tips. Then, in the resource box, you can offer the reader as many more tips as you'd like with a link back to your site. Just make sure you deliver on the promise of the article title.

Another idea for you to consider along these same lines is this:

Let's take the "tips" example and run with it.

Create an outline of about 10 tips on the topic of your niche. Flesh this out to a full "10 Tips..." article on your blog or static webpage.

Create several shorter articles that are based around only 3, 4 , or 5 of those tips.

Then, in your resource box, you can lead the reader to your blog post or static page for the remainder of the tips that they didn't get in your original 3, 4, or 5 tips article.

Give it a try. Enjoy!

[Quinn_Wilson]

What are parse links?

Thanks.

[SAMMY IFE]

Thanks for those tips

[LiveLife97]

Great Great tip! I am just starting to market with articles, so I'm glad I found your post. Thank you!

[FivePoint]

So simple. Great tip. Thanks!

[dwshoup]

Thanks for the tip that was never explained in all the products I have about article marketing. Imagine spending all that money and the best tip came for free. lol

[dwshoup]

I can't wait to hear how that works out for you

[fxmmorale]

Thanks for the encouragement,

Great tip, it works like gangbusters I've been doing this for a few months now.

Something else that might help in connection with your advice might be to keep the articles to about 250-350 words in length so that the reader doesn't fall victim to ADD before they get to the resource box





Thanks again,
Nando

[Michelle Adams]

Thanks Shannon! I did exactly what I shouldn't do in my very first resource boxes. I quickly learned about the idea of 'continuing the article' but never had it explained so clearly as you did in the video. The idea of starting off with the word 'Next,' is such a simple little thing but I can see how it would make a big difference! Thanks for a very useful tip.

[WinsonYeung]

Nice video you gotten here to help us out ! thanks dude !

[dinnskipper]

Wow!!! This is amazing Shannon i like the Video and it will motivate me to do the right thing for my article and it will bring me to what i dreamed off..hope you'll shared again some tips and insights for all of your follower..thanks

[Jonno]

Thanks for sharing your resource box tip Shannon, slick video man, your a natural!

[Shannon Herod]

Hey everyone,

Thank you so much for all the kind comments.

You are all very kind. I really do appreciate everything you guys have said. I'm glad that the video has made the difference and has actually helped you guys.

That was my entire attention. So, looks like I actually gave a little back to this community that has given me so much.

I appreciate every single one of you and appreciate what this forum has done for me and my business.

Regards,

Shannon Herod

[quiescen]

Hi Shannon,

Interesting video. I'm going to have to disagree with you here. I've been on EZA for almost as long as they've existed. And my resource box is like you described. But ... I have a phenomenal click through rate. Why? Because my articles are targeted to a specific niche.

I get the whole "continuity" thing but this is article marketing. And when I read someone's article and I DON'T see the author's name somewhere in the resource box, I assume an amateur has written the article and just wants to redirect me to a splash page.

Also, would you care to share just how you know clickthrough rates increase 10x or more using your method? You were very specific here so I assume you have the data to back up your claim.

P.S. The number of articles you write greatly increases overall clicktrhough. I have over 250 articles written and enjoy a continuous stream of traffic.

[lavaleekathy]

Great post Shannon! I like the way you went into the detail about the importance of the resource boxes and how it is imperative to have to have a focused and targeted resource box for the niche area you are in. Thank you!

[daneg33]

I went and changed just four of my article resource boxes to see what happens....

[Nathan Hangen]

Rock on Bucs fans...

[redneo]

any update for this?? please let me know.... i'm doing some revision with my article blog bases on the video guideline...

[ss61288]

Simple and clear message Shannon, thanks for sharing that - god bless

[gerrihabib]

Nice one, easy to implement and a fuss free explanation, and I agree, resource boxes are extremely important in obtaining a higher click through rate for sure when they're properly targeted! Great post!

[craig richards]

Hi Shannon,
Nice video. I made a video myself a little while ago just talking to the well respected editor
of "Rip-Off" about how I do things and the up's and down's of I.M. and boy, did I get some responce.
Craig Richards (aka MrX)

[hotlinkz]

Great video! Thank You Shannon.

The author bio/resource box thing is an example of "regurgitated" material being continually passed on. I remember a time when things were not so competitive and you could get away with the "I'm the greatest" type resource box. Not anymore...

Calvin

[lumcc]

Great tip! Thanks for sharing your experience...

Looking forward to more lessons and advice!

[11Levels]

Thanks Shannon!!
Great info. I will send the link to a friend of mine who uses article marketing. I will probably start doing it once my product is ready

[Raydal]

There is is the matter of increasing CTR and increasing sales. Nobody said so
far that this increases sales. There are many ways to use curiosity to get
people to look at a web page or get emails opened but increasing sales is
another thing.

For example, Mark Joyner showed how curiosity subject lines for emails
increased the open rates of emails but it DID NOT INCREASE sales.

So before you get to ecstatic about changing the resource box from the
traditional "author is so great" also test if this increases your sales.

Increasing CTR is easy. Getting the sale is the hard part.

(Except it's Adsense CTR)

-Ray Edwards

[af.dushyant]

Awesome man.

This is damn great.

[Traffic-Bug]

i have seen many sites that embed youtube videos. no probs in that. it was useful info

[precious007]

I get a CTR of around 25% which surely can be better. I always focus to solve people's problems by providing a call to action resource box (some kind of a teaser). The resource box is an art really!

[MIB Mastermind]

Nice video and your right about the resource box, Thankfully I learned that early on so have always implemented that. CTR will be at a higher rate this way as you said and providing you have good content or FREE offer on your landing page then conversions will be at a higher rate also so I strongly agree with what you said.

Bryan

[sjessica]

i just sent you a big thanks

very nice tips

[Dennis-White]

Yes, I use youtube videos on my site , and have never gone against the TOS

[Sonni]

I've just started doing my resource box like you advise. I make sure I can see the end of the article and continue on the lines of where it left off. It also helps keep the flow all the way to the real end. Thanks for the encouragement we all need that. I agree, don't give up no matter what!
Sonni

[takingaction]

Outstanding video all around Shannon... thanks!

[shibbeymon]

I just thought I'd post a update since I changed my resource boxes last month after reading this great tip. My CTR was hovering around 5 - 15% max for ALL of my articles (sucks huh?) but the last 4 articles I have written and had accepted have all had CTR of 40% or higher.

Thanks again

[Shannon Herod]

Originally Posted by shibbeymon

I just thought I'd post a update since I changed my resource boxes last month after reading this great tip. My CTR was hovering around 5 - 15% max for ALL of my articles (sucks huh?) but the last 4 articles I have written and had accepted have all had CTR of 40% or higher.

Thanks again

Wow! That is fantastic. Thanks for coming back and letting us know the results! that is fantastic.


Shannon

[hpgoodboy]

Thanks for the tip!

[Ryan700]

That's my next step. I'm just having fun exploring for now. I got so much to learn, but it's been all good so far. Writing articles and blog posts and getting them on the first page of Google really rocks! Now I just have to focus everything and find the one niche that I can run with and support a list with product from CB etc.

[Samuel Lee]

Nice video Shannon, you're absolutely right, detailed resources boxes are the best way to go for getting traffic through to your website for sure! Nice video!

[daisuke75248]

so we just have to say, "Next, check out..." ???

[Mene]

very timely motivational message. thanks

[ElysiaB]

Great video Shannon!

Took some great notes

I really enjoy your tweets on Twitter too, stay in touch!

[profitgenie]

Thanks shannon

nice video, great tip i will try that in all my future articles

PG

[meshmore]

I have heard about the tip - but never really implemented it.
I will do it - now that you have reminded me.

Thanks a million!

[Gaurav Duggal]

That was very helpful. It would never have occured to me in a million years, and yet in a 4 minute video you've given us a tip that i'm sure will benefit hundreds of people on this forum. Thank you very much

[TheGodfather]

this makes me wanna go and delete several of my articles.... thanks for the tip, I'm gonna use it