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Who Invented the Term (MRR) a.k.a Master Resell Rights

by Marcel Pamphile
3 replies
I was just wondering, as I received yet another promotion touting MRR rights, who the heck invented the phrase ---> Master Resell Rights ?
#aka #invented #master #mrr #resell #rights #term
  • Profile picture of the author Bruce NewMedia
    I am probably wrong, but the first time I heard MRR's talked about online was by a marketer named Bill Myers. He may not have coined the phrase, but I know he was one of the earlier people to offer rights like this on his products.
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  • Profile picture of the author Matt Morgan
    Originally Posted by NicheDiary.com View Post

    I was just wondering, as I received yet another promotion touting MRR rights, who the heck invented the phrase ---> Master Resell Rights ?
    It might not have been a term that was introduced specifically to the internet marketing arena, but also in offline marketing ventures too.
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  • Profile picture of the author CDarklock
    Originally Posted by NicheDiary.com View Post

    who the heck invented the phrase ---> Master Resell Rights ?
    It comes to us by way of the music industry. From a master recording, several reproduction-quality recordings are produced. From those reproduction-quality recordings, consumer-quality recordings can be produced and sold to the general public.

    If you have access rights to the master, you can make reproduction-quality recordings. If not, you can only sell consumer-quality recordings.

    The notion persists even though there is no quality degradation in digital copies.
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