a different approach - but it works for me (to a certain degree)
I give 'em some standard information in the free report and (spread over a few days) some general tips.
At the end of each mail i include my 0900 premium phone number ("call me to learn about some killer strategies on how to boost your roi")
Each phone consultation lasts about 20-30 minutes, netting me some good bucks. Okay, only one third or so of the people who opted in actually calls me, but still - i make some money from this.
My other blog