Facebook rolls out new 'Sponsored Stories' ads

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Is this something you see as a marketing benefit rather than the targeted advertising that appears on most Facebook pages?

Sponsored Stories is "a way for marketers to sponsor activities that happen throughout the News Feed," Facebook Product Marketing Lead Jim Squires told Mashable. Companies can choose to take certain user actions -- such as check-ins or actions within Facebook apps -- and feature them in the column on the right side of the News Feed.

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  • Profile picture of the author JonAlfredsson
    Thanks for sharing. Quite interesting though. But I think they have this before right? where you'll see your friends liking a certain page? So the only thing that's new here is when a friend visits the page.
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