Sales Letter To Merchants' Sales Page

3 replies
Hi guys,

Just need some feedback and confirmation. Sometimes the answer you're looking for just pops into your head after you carefully do your research. For example, I've been trying to figure the best way to promote sales letters for affiliate products (and I mean other people's products). What I noticed all over the place is that a sales letter/review letter is pointing to an actual sales page. I also notice some affiliates actually create sales pages to point to the merchant's sales page.
Is this a good example of how to get traffic to your site? Your website review article >> Your sales page (no sales button) >> Merchant's sales page

I would like to hear your thoughts.

That would be cool!
#letter #merchants #page #sales
  • Profile picture of the author AdmiralGloom
    The more people have the click the less chance someone is going to buy

    You want everything in front of the prospect, everything.

    I would avoid a Sales Page for a sales page and go with something in PPC which would be a direct affiliate link to the product itself.
    {{ DiscussionBoard.errors[3279707].message }}
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by masterweb View Post

    I also notice some affiliates actually create sales pages to point to the merchant's sales page.
    Yes, they do. Quite a lot of affiliates do this, in fact.

    Originally Posted by masterweb View Post

    Is this a good example of how to get traffic to your site? Your website review article >> Your sales page (no sales button) >> Merchant's sales page
    No, absolutely not.

    From what I see, it's about the commonest mistake that affiliates make.

    Without wishing to offend anyone, I'd venture to suggest that these are people who haven't quite appreciated the difference between pre-selling and selling.

    Most of the time, when people start a "What am I doing wrong?" thread giving a link to their site, that's the problem, and the single most striking reason their traffic isn't converting: they're not pre-selling on their site, but trying to sell.
    {{ DiscussionBoard.errors[3279813].message }}
    • Profile picture of the author masterweb
      Hmmm, I do see where you are coming from. For the selling and pre-selling, what I should mention is preparing a sales page review that will click directly to the merchant's sales page. I mean, I will have a descriptive page with various review points which may only look like a sales page, but will not be a sales page. I saw some examples on Ezinearticles.com with these where an author writes a review there about a product, then has a link directing to his/her own created sales page of the same product (review), then at the bottom there is one more link to the actual sales page of the product where one would buy it.
      {{ DiscussionBoard.errors[3282265].message }}

Trending Topics